Onclusive
DECEMBER 6, 2021
Capturing every relevant piece of earned, owned and social media coverage around your brand, industry and important keywords can make all the difference if you want to break away from the competition or avert a full-blown crisis. Don’t miss out on social listening. Stacey Hedman. Global Marketing Strategy, IFAW.
ImPRessions - Crenshaw Communications
DECEMBER 6, 2016
Our public relations clients are always looking for ways to leverage traditional media on social channels in a relevant, traffic-building way. We observed how well some organizations and businesses are using social media to amplify other efforts and want to pass on a few current tips. Rethink the 70-30 rule.
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Cision
JUNE 29, 2015
The increased ingesting of media via smartphones and other portable devices coinciding with the increase of social media apps being downloaded on smartphones has led to a more socialized media distribution. Social media has moved from just being platforms to now being publishers.
Critical Mention
JULY 1, 2019
In an effort to best serve our customers by providing a true all-in-one media intelligence service, we have made significant additions to the Critical Mention platform in recent years. These additions include increased social media monitoring, licensed print content and streamlined search functionality.
Solo PR Pro
NOVEMBER 10, 2020
So why expect your PR person to talk with a reporter and tell them to not print that statement you made to them in an interview? The comparisons between lawyers and communications professionals are endless. In the case of the law, it’s the judge that’s the decision-maker; in media relations, it’s the reporter/editor.
ImPRessions - Crenshaw Communications
DECEMBER 15, 2017
This means creating and adhering to policies that dictate how employees use social media and particularly how they respond. The days are long gone when a social manager could let some time go by without addressing a negative tweet or post. Video is never, ever going away. television networks have created in 30 years.
Mark My Words
JUNE 22, 2022
When it comes to this week’s rail strikes, that comparison is a gift for a government PR machine that thrives on negativity and rarely needs a second invitation to sling (often slanderous) insults at its opposition. But via these important media appearances, he sometimes evokes the cliched union leader from another age.
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