PR Conversations

MAY 1, 2017

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. In an ongoing crisis, operating on adrenaline for a prolonged period of time can be – and is often – physically and mentally harmful.

Crisis 63

Crisis Crisis Management Leadership Training 63

PRSay

JANUARY 6, 2021

During the pandemic, economic crisis, racial tensions and partisan arguments that have marked 2020, we have started communicating differently. L’Oréal Paris stands in solidarity with the Black community, and against injustice of any kind. She was selling latex underwear calling it an “inescapable fashion sensation.”.

Communications 199

Communications Viral Fashion Public Affairs 199

PRSay

AUGUST 14, 2020

Quentin Langley, chair of PRSA’s Global Affairs Committee, teaches PR, marketing and journalism at the Fashion Institute of Technology and at Fordham University, both in New York City. PepsiCo CEO Ramon Laguarta committed $400 million over five years to “to lift up Black communities and increase Black representation at PepsiCo.”.

Internal 100

Internal International Banking Financial 100

Solo PR Pro

JANUARY 17, 2023

I also saw a niche for solo PR consultants with my specialties — media relations, crisis communications and community outreach — in my area. I knew there was an opportunity to work with medium to large businesses and community development organizations who may not want to hire a full agency team.

Agency 108

Agency Travel Groups Community 108

Prohibition

NOVEMBER 21, 2022

The run up to Christmas is a key marketing period for most brands, but especially fashion brands. As people frantically look to find outfits for Christmas parties and festive get-togethers, or the perfect present to gift their family or friends, it’s crucial for fashion brands to try and cut through the noise.

Fashion 71

Fashion B2C Community Storytelling 71

Mark My Words

JANUARY 14, 2021

The final organisation is chef José Andrés’s World Central Kitchen, which is building four community relief centres in regions affected by hunger, starting in Dominica and Puerto Rico. ‘It’s a place where compassion matters, communities gather, and storytelling is the engine. But the dual role was unworkable.

Technology 60

Technology Community Crisis Fashion 60

Flatiron Communications

APRIL 8, 2020

The piece, “ The Art of the Pitch in the Midst of a Pandemic ,” actually sympathized with a PR community wherein many clients still expect their agencies to garner “earned media” attention for their products and services, even during these dystopian times. He writes: At first glance, Ms.

Pitching 41

Pitching Fashion Travel Crisis 41

Prohibition

MAY 29, 2021

The fashion retailer said they wanted job seekers to feel confident and ready to impress while trying to score a new job. Lidl will also donate products each quarter to The Simon Community ???? A truly great example of taking a potential crisis in your stride and turning it around. pic.twitter.com/OH99OhHg40. Packaging update.

Retail 62

Retail Social Media B2C Fashion 62

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. It’s good news for contextual advertising companies, who have already started reaping the benefits of marketing’s ‘identity crisis.’ Dorothy Crenshaw , CEO, Crenshaw Communications .

Marketing 215

Marketing Content Marketing Social Media Employee 215

Prohibition

APRIL 17, 2017

As you’ve probably figured out, we’re not old fashioned when it comes to PR. So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video seeding. Role responsibilities. • Ensure you have excellent time management skills. •

Agency 48

Agency Crisis Management Fashion Social Media 48

Sword and the Script

SEPTEMBER 19, 2022

This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you. Companies should be investing in the story behind their quarterly or annual results to resonate with the investment community and positively influence valuation.”

Survey 81

Survey Corporate Communications Financial 81

Presspage

APRIL 11, 2019

PR or “earned media” can be used to drive website traffic, engage and connect with target audiences, make connections within the community, and promote brands in a more organic way that people trust. If a strategy is implemented well, it will serve as a tool to help manage the public perception of an organization.

Strategy 76

Strategy eBook Consumer Fashion 76

Waxing UnLyrical

APRIL 11, 2012

Tarnishing your brand doesn’t have to happen in such a dramatic fashion. Getting media trained helps you stay on message and bridge back to you talking points without sounding like a robot or some disingenuous suit – a *big* problem to avoid when you’re in crisis mode. Take the time to develop a crisis communications plan.

Media Training 70

Media Training Crisis Training Crisis Communications 70

Critical Mention

FEBRUARY 27, 2020

Being fashionably late in world of social media just doesn’t work. Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. With the lifespan being shorter, leveraging the media opportunity is more critical than ever before.

Journalism 78

Journalism Social Media Radio Fashion 78

Sword and the Script

MAY 12, 2020

The idea grew out a survey of communications professionals where I was struck by how little news and coverage there was about technology for the PR community. If you get an inquiry, you need to respond in a timely fashion. It’s been an eye-opening experience. Make sure your media contacts easy to find.

Company 101

Company Survey Pitching Report 101

Prohibition

FEBRUARY 14, 2023

Strategies used in tech PR include thought leadership, social media management, strategic partnerships and community engagement, content marketing, media relations , and influencer marketing. Crisis Management in Tech PR Crisis management in the tech industry is a key element of any successful PR strategy.

Strategy 62

Strategy Brand Branding Technology 62

Prohibition

APRIL 29, 2017

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. Maintaining the standard of press material and that any crisis are managed effectively. CIPR Yorkshire & Lincolnshire Pride Awards 2015.

Agency 54

Agency Creativity Hotels Social Media 54

Waxing UnLyrical

SEPTEMBER 28, 2010

Image: Geoff LMV via Flickr , Creative Commons These included sentences like On what Pepco’s crisis communication plan is: “Pepco takes its responsibility to keep customers informed seriously. Our crisis communications plan consist of pre-event, event, and post-event reporting guidelines and information.

Social Media 61

Social Media Media Crisis Energy 61

5W PR

FEBRUARY 14, 2024

They’re a discerning, socially conscious force, from Gen Z activists toting reusable water bottles to budget-conscious families demanding fair trade coffee and ethical fashion. It’s about empowering entire communities and proving that delicious flavors and responsibility can go hand-in-hand.

Consumer 78

Consumer Brand Branding Agriculture 78

Reputation Us

APRIL 22, 2020

The tools of the trade—from community and media relations, to public and government affairs—have evolved in complexity since the days of the tricorn hats. Net Performer Score , Glassdoor ), or detrimental content online, you must act swiftly to prevent vulnerabilities from turning into a reputation crisis.

Publicity 97

Publicity Reputation Internal International 97

PRSay

JUNE 11, 2021

They spend more time talking through real-life examples within communities to help people understand the true impact of the gun-violence crisis. We updated and monitored this grid regularly, ensuring that we followed up on requests in a timely fashion to connect our experts with inquisitive reporters.

Publicity 158

Publicity Social Media Report Fashion 158

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

After the manager of a Philadelphia Starbucks called the police on two African-American customers who took a table before ordering anything, the video of their arrest went viral, and the brand had a grande crisis in the making. Then, in a masterful PR stoke, it invited high-end fashion “influencers” to a special luxury footwear opening sale.

Fashion 255

Fashion Reputation Social Media Brand 255

Karen Freberg

OCTOBER 10, 2020

We have to be an event planner, crisis manager, content creator, strategist, creative director, influencer marketing specialist, writer, babysitter (well, not really – only for clients who need to be watched which happened in this show!) When I went to South Africa to work in Fashion and Consumer PR, I did my research.

Social Media 114

Social Media Media Fashion Agency 114

Critical Mention

OCTOBER 24, 2019

We exist to educate, inspire and celebrate forward-thinking communicators and brands through expert insight, job leads, agency directory, digital tools, courses and annual Bespoke Communication Awards program. We believe businesses can grow with a conscience, and succeed with a soul — and that they can do it with inbound. PRNEWS Blog.

Blogging 68

Blogging Education Resources Creativity 68

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. And communicators are presented with a daily challenge to produce captivating, attention-grabbing texts. Another part of professional development is about growth in strategic communications. Developing social media marketing policies.

Infographics 63

Infographics Corporate Policies Reputation 63

NewsWhip

AUGUST 11, 2021

Here, the best response is often no response, as I explored in a previous description of predictive crisis management. Marshall Manson of Brunswick Group talks about the importance of building community and having trusted spokespeople. “We If you are seen as part of a community, you’re more likely to be trusted and believed.

Brand 78

Brand Branding Groups Data 78

PR Fuel

OCTOBER 16, 2018

Consider what happened to the team over at BP during the Gulf Oil Spill crisis. How much do we forget this when a crisis happens to our company or business? But if someone is seeking information about community issues they should contact John Doe (no relation to Jane, just a happy coincidence). Just excuses and misdirection.

Web 40

Web Pitching Local Report 40

Waxing UnLyrical

OCTOBER 25, 2010

Or, these days, to click about it in some fashion or other. Another AK piece of trivia.theres a ski race for women to raise funds for abused women in crisis on Super Bowl Sunday.the day with the highest rate of abuse in the country! So people do. And more organizations jump on board. And more people talk. These fine folk did: Jan.

Twitter 99

Twitter Measurement Facebook Blogging 99

Communications Conversations

MAY 13, 2015

Not to mention a huge fan of all things PR, social media, and fashion related. Always a trendsetter and exuberant individual, Yunsoo absolutely loves communicating with people, and dreams of operating her own PR firm someday. Yunsoo Kim, @yunzbunz. She believes that above all else, experience is the best teacher.

Groups 60

Groups Internal International Conference 60