Burrelles Fresh Ideas

MARCH 19, 2024

Public relations professionals’ role in the travel and hospitality industry is critical to helping the overall success of the brand’s business. Wellness travel evolves: As holistic well-being takes precedence in the minds of travelers; wellness tourism is undergoing a transformation in 2024.

Travel 92

Travel Trends Tourism Transportation 92

Bianchi Biz Blog

MAY 16, 2024

The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Business environment in South Korea Korea is the world’s 13th largest economy.

YouTube 96

YouTube Marketing Local Chemicals 96

Agility PR Solutions

APRIL 10, 2023

TikTok videos are notoriously influential to users of the social platform, and brands and communicators should not overlook the opportunities to make an impact there—particularly in industries where visual appeal is a big strategic component. Travel and tourism is a perfect example of that, and new research proves it.

Travel 78

Travel Tourism Brand Branding 78

Bianchi Biz Blog

FEBRUARY 1, 2024

The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Effective communication hinges on respect and cultural sensitivity.

Marketing 108

Marketing Newspapers Print Local 108

Axia PR

SEPTEMBER 21, 2021

Guest: Dan Jasper has served as the director of public relations at Mall of America for 17 years and has more than 20 years of PR and communications experience prior to that. Dan leads public relations, community relations, social media, storytelling, tourism, and the advanced service portal at the Mall of America.

Tourism 62

Tourism Crisis Communications Retail Government 62

Deirdre Breakenridge

AUGUST 26, 2014

One of the aspects I like best about being in public relations is that it presents opportunities that appeal to a wide variety of people. My area of expertise remains public relations as I utilize the core strategies and tactics that every PR professional incorporates into an effective campaign.

Industry 316

Industry Fashion Travel Tourism 316

Critical Mention

OCTOBER 15, 2020

This year has been one of the most volatile in recent memory, forcing PR and communications pros to adapt and devise new strategies on the fly to deal with the COVID-19 pandemic and its effects. Focus on Client Communication. In Q4, start to consider how your communication with your clients will change or stay the same moving forward.

Tourism 186

Tourism Radio Travel Social Media 186

Cision

JANUARY 19, 2016

Scott Peacock, public relations manager at Visit North Carolina, discusses how he lead the state’s tourism marketing during a summer marred by several shark incidents. He shares his thoughts on crisis communication and the keys to recovery. Want more crisis communication tips? Tourism wasn’t actually down.

Tourism 120

Tourism Crisis Communications Crisis Crisis Management 120

Prakkypedia

JULY 8, 2014

So you’ve just landed a new corporate communications role. And naturally, I’ve been focused on all the things a good corporate communications manager should have in place. My five things to address in your first week as a Corporate Communications Manager: 1. Is there an existing communications strategy? Congratulations!

Corporate 107

Corporate Communications Guidelines Policies 107

Presspage

NOVEMBER 29, 2022

It generates economic growth and facilitates trade and tourism. With the continuously growing expectations of the public, companies in aviation have now entered a new reality where more than ever they need their communications departments to take charge and protect their brand.

Storytelling 78

Storytelling Tourism Crisis Strategy 78

Critical Mention

SEPTEMBER 24, 2020

Tracking earned media is essential for PR pros, communications experts and marketers because it can help them to amplify brand awareness and build strategies for the future. During the quarantine, many forms of public transportation were shut down leaving people to find other methods to get around. Since its release in March, 22.4

Examples 130

Examples Transportation Media Tourism 130

Ethical Voices

SEPTEMBER 26, 2022

She is the Senior Director of Public Affairs and Media Relations at Orlando Health. The most important ethics priority for healthcare communicators. Then of course, like any good Orlandoan, I worked in travel and tourism. Joining me on this week’s episode is Kena Lewis APR, Fellow PRSA. I started in cable television.

Healthcare 68

Healthcare Ethics Communications System 68

Cision

DECEMBER 22, 2016

Caroline Michaud, Vice President of Corporate Communications and Public Relations at PHG Consulting, says to be competitive, clients must determine their specific brand and strategically position themselves in the marketplace. Is there a difference in how you approach communication across countries or across cultures?

Tourism 120

Tourism Travel Conference Crisis 120

Victorious PR

FEBRUARY 8, 2023

PR stands for public relations, and PR is all about communications, persuasion, and image. PR is essentially the bridge between organizations and the public. Any organization that wants good publicity or a leg up on their competition is an organization that needs PR. Who Needs It? In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

PR stands for public relations, and PR is all about communications, persuasion, and image. PR is essentially the bridge between organizations and the public. Any organization that wants good publicity or a leg up on their competition is an organization that needs PR. Who Needs It? In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Victorious PR

FEBRUARY 8, 2023

PR stands for public relations, and PR is all about communications, persuasion, and image. PR is essentially the bridge between organizations and the public. Any organization that wants good publicity or a leg up on their competition is an organization that needs PR. Who Needs It? In the U.S.

Industry 52

Industry Real Estate Healthcare Tourism 52

Deirdre Breakenridge

JUNE 8, 2016

Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities. Find out how by joining #PRStudChat on Tuesday, June 21 at 8:30 PM ET.

Social Media 150

Social Media Pitching How To Media 150

PRSay

APRIL 19, 2023

Souza is a speaker at PRSA’s Travel and Tourism Conference, held June 20-23, 2023, at the Monona Terrace Community and Convention Center in Madison, Wis. ” Ahead of his luncheon keynote, Souza discusses how his interest in photography developed and what PR professionals need to know about communicating through images.

Travel 68

Travel Tourism Storytelling Newspapers 68

Cision

JUNE 21, 2016

There’s a backstory that communicates how a company or product came to be, and there’s often a mission, vision or purpose statement attached to that brand. Are you effectively communicating all of these in your online presence and real-world interactions on a daily basis? Figure out how to best communicate your story at any time.

Brand 189

Brand Branding Real Estate Tourism 189

Critical Mention

OCTOBER 7, 2020

Many business units are having to relook at how they operate, PR and communications among them. Because of social distancing restrictions and the concern for public health & safety, many industry conferences are being held online now. This year has brought a slew of unprecedented events that have reshaped our society.

Trends 105

Trends YouTube Tourism Video 105

PR in High Definition

MAY 24, 2023

But a reputation is curated through the business’ relationship with the public, and relationships are the foundation of the human experience. Love it or loathe it, Eurovision’s reputation has an undeniably and overwhelmingly positive impact on visibility, cultural influence, and tourism.

Reputation 62

Reputation Tourism Creativity Television 62

Burrelles Fresh Ideas

MAY 23, 2023

Beach and Coastal Tourism: Coastal areas, such as beaches, lakes, and resorts, often see a surge in visitors during the summer. In response, hotels and airlines are implementing eco-friendly practices and promoting sustainable tourism initiatives. Admittedly, some travel segments, like flying, hotel stays, restaurants, etc.,

Travel 40

Travel Tourism Airlines Hotels 40

Maxim Behar

MAY 21, 2023

Behar, who is the owner and CEO of an award-winning European PR corporation, M3 Communications Group , told SNA that one of the unique sides of the beautiful country of course is the unique cuisine. Making Seychelles better branded reflects not only on tourism, but also on businesses, and investments.

Tourism 52

Tourism Writing Education Corporate 52

PRSay

NOVEMBER 20, 2018

When a mainstream news outlet allocates reporters, resources and publication space to an article on the travel industry nowadays, it’s often because a crisis is involved — whether it’s a passenger getting dragged off a flight or a 10-month-old French bulldog dying in an airplane overhead storage bin.

Internal 103

Internal International Travel Tourism 103

Cision

MARCH 25, 2016

Nearly every brand is on social, but 48 percent of the communication professionals manning those channels feel the risks of a crisis outweigh the benefits social provides. Here are the two most important questions to ask your crisis communication team during a real-time crisis: 1. Want real-time crisis communication tactics?

Brand 120

Brand Branding Crisis Communications Crisis 120

Mindful Marketing

JULY 3, 2023

Depending on one’s taste and budget, either one of these experiences can be a great time, but as extreme tourism increases, it’s time to ask, are extraordinary leisure activities worth their costs? Of course, before people participate in dangerous activities, organizations must clearly communicate the risks.

Tourism 90

Tourism Energy Sports Travel 90

Cision

JULY 13, 2016

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. I am most excited to jump in and help run our leisure tourism campaigns. Why is integrated communication so important for brands today? Is there a downside?

Print 120

Print Tourism Transportation Film 120

PRSay

SEPTEMBER 22, 2016

While some of my colleagues, especially in the travel and tourism industry, are enamored with the glitz and glamour that often comes with media relations, I prefer working from the inside out. Focusing on internal communications allows me to help my organization and clients build their brands. Who’s affected by this dilemma.

Ethics 60

Ethics Tourism Real Estate Privacy 60

ImPRessions - Crenshaw Communications

DECEMBER 2, 2016

Anyone in public relations would agree that the news stories of 2016 have been crazy. We love the story for the act of human kindness but also have to marvel at the great tourism/marketing effort Nova Scotia mounts each year with pre-publicity and the delivery itself. This story just works on so many levels.

Construction 120

Construction Journalism Tourism Local 120

Cision

MAY 11, 2016

Brenda Urban, director of communications at Klick Communications, says communication professionals must seek out brands that they love and are excited to work with. What are you most excited for in your new role as director of communications at Klick Communications? What are your secrets to success?

Television 120

Television Travel Tourism Pitching 120

Maxim Behar

SEPTEMBER 27, 2022

The first, of course, was the exit from this two and a half years long pandemic, which for many reasons confused the way of doing business, the way of communication between people. The second is different communications. And again, we saw that there is another way of communication, another way of success and another way of working.

Government 52

Government Tourism Ethics System 52

Maxim Behar

SEPTEMBER 13, 2023

It has great people, not to mention beaches and mountains and spa tourism. The second is us businesspeople, especially in the communications business, who still have at least a tiny understanding of this. The fact that celebrities who have been drinking and driving are being given publicity has its positive side.

Tourism 64

Tourism Government Crisis Meeting 64

Cision

JULY 5, 2016

The Swedish Tourism Bureau did just that with their campaign, The Swedish Number. Social goes beyond starting buzz and getting publicity. And if you make it more about community, you’ll start to balance your business objectives along the way. Content is the core layer of communication. Shonali asks.

Tourism 149

Tourism Community Data Tools 149

Communications Conversations

SEPTEMBER 4, 2014

“Belize Tourism scores real-time marketing win with ‘Don’t Stop Belizein’” [link]. “Why public relations and media relations don’t mean the same thing anymore” [link]. Gopher Athletics website. “Why We Shouldn’t Confuse Real Time Marketing with Data Driven Marketing” [link].

Marketing 95

Marketing Tourism Instagram Video 95

Communications Conversations

FEBRUARY 21, 2020

Much of the work I do for them revolves around B2B media relations with HR publications, podcasts and blogs. This usually involves coming up with creative ideas to sell the city of Richfield and promote tourism (i.e., This is a group of senior-level communicators at the biggest companies in town (General Mills, Toro, Medtronic, etc.)

Social Media 157

Social Media Media LinkedIn Tourism 157

Maxim Behar

SEPTEMBER 13, 2023

It has great people, not to mention beaches and mountains and spa tourism. The second is us businesspeople, especially in the communications business, who still have at least a tiny understanding of this. The fact that celebrities who have been drinking and driving are being given publicity has its positive side.

Tourism 52

Tourism Government Crisis Meeting 52

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82