Communications Conversations

JANUARY 27, 2022

I’ve been giving this social media trends presentation now for I believe 5 years. Yesterday, I gave this presentation to a group of 50+ communicators and marketers across the country. Yesterday, I gave this presentation to a group of 50+ communicators and marketers across the country. First, I am not a trend expert.

Social Media 163

Social Media Trends Media Creativity 163

PRSay

MARCH 14, 2022

Find more ideas on unleashing your creativity in the March issue of Strategies & Tactics. As the great French artist Henri Matisse once said, “Creativity takes courage.” Often, the things we call creative have never been done before: a new way to advertise something, a unique approach to a PR campaign, a new kind of video effect.

Creativity 128

Creativity Employee Survey Internal 128

5W PR

JANUARY 24, 2024

One trend gaining traction as of late is permissive parenting, characterized by high levels of acceptance, open communication, and fostering child-led exploration. Brands can show support for this parenting trend through various strategies. There are some crucial principles to keep in mind.

Trends 78

Trends Brand Branding Policies 78

PR in High Definition

SEPTEMBER 28, 2023

Something came up in both these situations that was an important reminder for me – strategic thinking combined with a good dose of creativity has tremendous impact! As communications professionals, we are supporting an organisation’s goals and objectives through our work, and that requires us to be strategic in how we do this.

Creativity 62

Creativity Strategy Internal International 62

ImPRessions - Crenshaw Communications

MAY 24, 2018

Some people don’t think of PR professionals as particularly creative – except when it comes to hatching wild PR stunts or gimmicks, like KFC’s fried-chicken-flavored nail polish in 2016. Yet creativity plays a part in much of a PR person’s daily work. 4 ways creative PR takes it up a notch.

Creativity 174

Creativity Small Business Storytelling Travel 174

wiredPRworks

MARCH 10, 2022

This was an interview I was so looking forward to – after all, Beth and I go way, way, way back to the early days when corporate communications was just making the transition to the first evolution of social media: the intranet. I know you’ll not only enjoy this interview, you’ll change the way you communicate forever.

Creativity 98

Creativity Communications Instagram Interviews 98

PRSay

JANUARY 14, 2022

More than 50 years later, his words ring true as a map to become a better communicator in 2022. Teams must also devote time to communicating the need to increase fees and lower delivery speeds. Proactive crisis communication is essential to build equity, protect against hate and be accessible to people looking for good in the world.

Communications 162

Communications Trends Nonprofit Radio 162

The Hoffman Agency

FEBRUARY 8, 2024

Copyright : [link] , Christopher Burns (@christopher__burns) As the landscape continues to evolve and new trends and technologies redefine industry standards, we invite you to join us as we explore the frontiers of the marketing and communications world in 2024. The profitable difference of female managers is also often underestimated.

B2C 73

B2C B2B Agency Trends 73

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

Crenshaw Communications Reports Record Growth for 2021. New York, NY, January 24, 2022 — Crenshaw Communications , a leading New York-based public relations agency specializing in PR for B2B, ad tech, and SaaS technology brands, today announced record increases for 2021 and personnel moves to support continued growth. “As

Report 156

Report Communications B2B Enterprise 156

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

These types of customer-centric innovations are helping redefine customer satisfaction and should be an interesting trend for PR campaigns to include on behalf of cloud data clients and their customers. There are real opportunities for hybrid providers to promote their advantages through creative storytelling. The hybrid cloud expands.

Trends 182

Trends Privacy Technology Data 182

Deirdre Breakenridge

NOVEMBER 13, 2017

Not only did we witness numerous crises and campaigns, but also several new trends emerged. In fact a 2017 USC Annenberg Global Communications study showed that 60% of marketing executives believe PR and marketing will become dramatically more aligned in the near future. Storytelling will become more creative. Conclusion.

Trends 0

Trends Storytelling Creativity Reputation 0

ImPRessions - Crenshaw Communications

AUGUST 31, 2023

For PR and communications professionals, staying on top of industry trends is vital. Adobe Chief Strategy Officer Scott Belsky will present on the impact of AI on creativity and digital experiences and the profound transformations taking place in the creative world. They’re a goldmine of insights. One to watch?

Leadership 182

Leadership Creativity Trends Resources 182

Agility PR Solutions

JULY 7, 2021

Even as the COVID crisis shifts gears and communicators look to restoring their worlds—and their operations—to normal, there’s still plenty of concern about what “normal” will look like. The post ‘Creative courage’ is the go-to strategy for tech marketers in a post-pandemic age appeared first on Agility PR Solutions.

Creativity 156

Creativity Strategy Marketing Crisis 156

Remote PR Jobs

JANUARY 30, 2024

However, excelling in this dynamic field requires more than just good communication skills. Quality Communication While quality communication is one of the most obvious skills needed to make it in PR, being a good communicator requires more than having a way with the written word.

Crisis Management 130

Crisis Management Analytics Creativity Reputation 130

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

AI has been promoted as a tool to automate repetitive tasks, freeing us to engage in the strategy and creative work involved in a typical PR engagement. That’s a big deal when your work includes generating content based on up-to-the-minute trends as it does in B2B tech PR. appeared first on Crenshaw Communications.

Tools 353

Tools Trends Creativity B2B 353

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

But a profile that serves as a glorified CV isn’t enough to gain sought-after exposure; that takes time, strategy, and a dash of creativity. As a thought leader, your goal is to provide authentic insights into industry trends and business. The post 5 PR Tips To Promote Expertise On LinkedIn appeared first on Crenshaw Communications.

LinkedIn 421

LinkedIn Nonprofit Leadership B2B 421

ImPRessions - Crenshaw Communications

MAY 13, 2021

Crenshaw Communications, a New York-based public relations agency specializing in B2B technology PR, is seeking a Senior Account Executive (SAE) to join our dynamic B2B technology team. Confident in communicating directly, clients now recognize the SAE as one of the go-to on the team. Strong communication skills. Summer Fridays.

B2B 291

B2B Policies Case Study Enterprise 291

Shift Communications

MAY 10, 2022

Every post on every channel needs amazing creative — vibrant creative, excellent copy and to point to high-quality content. Hesitancy to add TikTok to the marketing mix is understandable, whether because of a lack of creative resources or general strategic approach. They both trended on TikTok at one point.

Pinterest 78

Pinterest YouTube Social Media Trends 78

Shift Communications

OCTOBER 2, 2014

I did it for the challenge, but I knew that applying my traditional creative director background to the world of earned media came with uncertainties. I had always considered PR people to be incredibly smart, aggressive and socially savvy, yet I still wondered if it was really a launchpad for great creative.

Creativity 141

Creativity Construction Agency Social Media 141

Agility PR Solutions

SEPTEMBER 9, 2019

Chief communicators are investing heavily in creativity to deliver better customer experiences that drive business growth. The post The evolution of CX—communicators must now embrace a more infused Creative Experience appeared first on Agility PR Solutions.

Creativity 66

Creativity Communications Agency Brand 66

NewsWhip

APRIL 27, 2023

The communications and public relations industry is constantly evolving, especially in the digital age. Communications professionals are now creating a suite of best class tools to help them successfully do their job. Paid #Paid is a creative marketing platform that streamlines collaboration between brands and content creators.

Tools 78

Tools Communications Pinterest Analytics 78

Communications Conversations

JANUARY 28, 2021

They recently unveiled their emerging visual design trends for 2021 based on hard-core search data from their users. But, then I got to thinking: These trends can and should inspire social content marketers as you think about what kinds of visuals to use this year in your posts on Facebook, Insta, LinkedIn and other platforms.

Content Marketing 117

Content Marketing Trends Marketing LinkedIn 117

Shift Communications

OCTOBER 26, 2022

Like most communications agencies, this process at SHIFT includes calls with business leaders, spokespeople and the marketing team to hear about company goals, market opportunities, topics of interest and larger campaigns that will support lead generation and awareness. PR Plans Performance Communications.

Communications 78

Communications Analysis Leadership SEO 78

Onclusive

NOVEMBER 8, 2023

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 195

Training Media Training Reputation Crisis Communications 195

Prowly

JULY 5, 2017

Cannes Lions 2017 — the Creatives Still Want to Change the World. The 64th Cannes Lions International Festival of Creativity is over! Virtually the entire global creative communications industry spent over a week at the Côte d’Azur to review the past year and to reflect on what.

Creativity 144

Creativity Internal International Industry 144

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

This requires a combination of creative thinking, analytical skills, and the ability to develop and execute against plan. A talent for spotting trends A sense of what’s emerging and what might be yesterday’s news is an attribute that’s hard to quantify, but few things are as important in PR. Just ask Google.

Analytics 170

Analytics Tools Social Media Trends 170

PR in High Definition

FEBRUARY 27, 2023

In the B2B tech PR and communications industry, there are several ways that generative AI could revolutionise how we work. As an experiment, I asked ChatGPT: ‘’What are the top four ways that generative AI will change the PR and communications industry for the better?’’ The post How will ChatGPT impact the communications industry?

Industry 62

Industry Communications Technology Reputation 62

Cision

NOVEMBER 15, 2016

When tech expert Katie Linendoll dishes on her favorite trends in technology, people pay attention. wtf) are gaining momentum as one of the hottest digital trends because they allow you to design a website URL that is more creative, meaningful and memorable. And that’s just one PR trend for 2017. Yep, hundreds.

Trends 120

Trends Leadership Small Business Analytics 120

PRSay

JANUARY 9, 2020

While I wish there was a perfect crystal ball, the best we can do are our own professional insights — and here are some trends that we foresee being worth watching in 2020 and beyond: User- g enerated content. 2020 is the perfect time to take a fresh, creative approach to your partnerships. Highly-targeted story angles.

Trends 151

Trends Nonprofit Consumer Newspapers 151

Sword and the Script

OCTOBER 1, 2020

That’s clear in the findings from the annual marketing and creative salary survey conducted by The Creative Group and parent company Robert Half. Marketing and Creative Salaries The biggest findings in the survey are the salary benchmarks. The survey polled, 2,400 senior managers (U.S.) Try our services. Give our services a try.

Survey 99

Survey Trends Marketing Creativity 99

ImPRessions - Crenshaw Communications

NOVEMBER 21, 2023

Adtech brands must find creative ways to cut through the noise and highlight the value their particular technology brings to customers and the industry. Similarly, speaking engagements, contributed articles, and other thought leadership platforms are crucial to showcasing an adtech brand’s perspective on industry issues and trends.

Publicity 203

Publicity Marketing Advertising Advertising 203

ImPRessions - Crenshaw Communications

OCTOBER 5, 2021

Brands should also make sure the messaging and tone employed along with the news or trend they’re focused on is aligned with their business or product. Because news moves quickly, the pressure is on to develop a creative, well-packaged message that provides an original, relevant angle. Are you fast enough?

Trends 293

Trends Pitching Agency B2B 293

ImPRessions - Crenshaw Communications

MAY 3, 2021

Here are a few shortcuts that can help B2B PR pros spiff up their pitches, think creatively, and drive media coverage. Moreover, given how interconnected the business world is today, international news stories, trends, and policy changes often have ripple effects that impact the U.S. Look globally for reactive news.

Retail 368

Retail Media B2B Pitching 368

ImPRessions - Crenshaw Communications

JANUARY 3, 2024

This year, our PR team published dozens of blog posts, sharing PR insights and unpacking trends from a variety of perspectives. What ChatGPT Brings to Public Relations ChatGPT is a powerful tool – but in PR, we need to use it thoughtfully, and without devaluing human creativity and oversight.

Construction 182

Construction Storytelling Tools B2B 182

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Reputation Crisis Communications 370

wiredPRworks

FEBRUARY 14, 2022

On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Social Media Trends in Startups: Danielle Mullen Owner, Semicolon Bookstore.

Social Media 52

Social Media Trends B2C Media 52

Communications Conversations

APRIL 9, 2020

Just a few months ago, I set out to create my annual social media trends presentation , which I’ve now given to a handful of audiences. Layoffs are coming–we’re already starting to see them, but my guess is we’ll see a lot more in the creative industry and at the corporate level in the next 2-3 weeks.

Social Media 169

Social Media Trends Media LinkedIn 169