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2022 Social Media Trends Part 1: Instagram and Facebook Marketing Strategy

Shift Communications

In our first blog in the series, we dive into Facebook and Instagram. With its large reach and a whole lot of influence, brands should not discount Facebook. What’s working — video-first: Casual, lightweight tone and short copy tend to be better received than a formal brand voice. Instagram Marketing Strategy.

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Why B2B Brands Should Be Active on Social Media

ImPRessions - Crenshaw Communications

The B2B landscape is changing, especially for technology brands. They’re under pressure to differentiate their brand communications to reach high-priority audiences in more thoughtful and effective ways. With an audience now younger than ever, B2B communications is almost fully digital. Reaching the right audience.

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Social media updates: Instagram caption polls, TikTok’s silent fallout & LinkedIn introduces Sponsored Articles

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Instagram’s engagement driving caption polls Instagram has rolled out an exciting change, introducing interactive polls within captions which were previously exclusive to Instagram Stories. Implementing these polls can also foster a deeper connection with the audience, working toward community building goals.

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Instagram Ranking Explained

Konnect Agency

In today’s digital landscape, understanding the intricacies of Instagram’s algorithm has become essential for creators and businesses alike. We delved deep into the information shared by Mosseri and have compiled everything you need to know to find success on Instagram.

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Social media updates: Instagram trends report, Facebook Groups AI & curiosity peaks on TikTok

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Instagram trends report revealed Instagram has released it’s 2024 trends report after surveying Gen Z (ages 11-26 at the time of writing) across five countries, highlighting that fashion, beauty, lifestyle, and food content are growth areas that are appealing to younger audiences. Looking for the latest social media updates?

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Social media updates: Instagram expands stickers; Facebook meets backlash and LinkedIn tests a discovery feed

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Instagram implements an array of reel updates. On Instagram, all videos are now uploaded as reels, meaning that all future Instagram video content will need to be filmed and edited in reel dimensions. For more interesting articles from us check out these posts: 3D Avatars Launched by Instagram and other social media trends.

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Social media updates: Instagram add comments to stories, Meta ads opt-out option and X follower ads removed  

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Instagram add comments to stories Instagram is once again testing a new update, allowing creators to share fan comments to Instagram stories to continue to engage with them. Meta explore paid versions It has been reported that Meta are exploring options to offer paid versions of both Facebook and Instagram.