Bad Pitch Blog

JANUARY 13, 2016

Yes, after 10 years of writing the Bad Pitch blog, I’m afraid we can still suck as an industry. I can tell you we never thought we'd be writing for it 10 years later. It's so bad, we even managed to write three different posts on boilerplates alone. Like when pitching blogs and social media were still new.

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Pitching Media Relations Media Big Data 40

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So Summing up the panelists’ remarks, Christine writes that journalists must “become familiar with audio and video. It will not just improve your media relations, but also the brand content you offer directly to online audiences.

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Media Relations Media Journalism Print 40

Journalistics

FEBRUARY 25, 2013

For many of us, it’s what attracted us to media relations in the first place. It was pure magic the first time I read an article in print that was the result of a story I pitched. In this post, I’ll share what I believe to be the two most effective media relations tactics for 2013 (hint: it’s all about inbound and real-time).

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Media Relations Media Pitching Writing 52

Burrelles Fresh Ideas

OCTOBER 24, 2023

Burrelles comprehensive monitoring allows you to track mentions (and sentiment) in real-time from all media — print, online, broadcast, and social. Guest Contributor: Katie Brenneman is a passionate writer specializing in lifestyle, mental health, education, and fitness-related content. Contact us to discuss your specific needs.

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Strategy Ethics Social Media Data 96

PR Insiders

AUGUST 26, 2021

You improve your odds of media success anytime you can link your expertise and message to what print journalists are already writing about, and what radio and TV talk show hosts are already talking about. With our guidance, this is what our clients were able to do.

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Media Print Education Radio 78

Cision

SEPTEMBER 29, 2016

Most freelancers list their outlets on their websites; those who don’t usually make them available in front-of-book bios or on social media. Freelancers pride themselves on following good stories, but all of us have certain stuff about which we like to write. I, for instance, edit travel content for Expedia.

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Pitching Journalism Writing Print 0

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Burrelles monitoring allows you to track mentions (and sentiment) in real-time from all media — print, online, broadcast, and social — along with the ability to integrate Google Analytics for comprehensive reporting and evaluation. Contact us to discuss your specific needs. To connect with Katie, you can follow her on Twitter.

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Community How To Marketing Data 91

Bianchi Biz Blog

JULY 25, 2022

As lead editor for Work Truck , I am responsible for content planning for both print and digital, feature writing, news reporting, manage our brand’s social media efforts, eNewsletters, event planning, and am also the content technical lead, helping with editorial technical and SEO efforts. If I’m not reporting I’m flying.

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Meeting Media Journalism Education 93

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. It’s sponsored content, which is a form of advertising, which is unquestionably paid media.

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Software Case Study Advertising Advertising 121

Rock the Status Quo

DECEMBER 2, 2014

They want to use me as a media platform. I write for three specific reasons – to gain an audience to learn with, to do my part improving the PR industry through education, and to build an audience for my book. a media platform, this pitch is still poorly done. Rock The Pitch media relations pitching Twitter'

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Pitching Twitter Print Software 157

Shift Communications

DECEMBER 15, 2016

As SHIFT and the entire industry continues to evolve there is always the question… Is traditional media relations dead? After an aggressive media relations push, we began to pick up traction in the local market. Finally, three months later, we got the interview on the books. Client: Print Syndicate.

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Print Media Travel Wireless 60

PRSay

OCTOBER 1, 2018

That left me alone managing the press, doing 40 to 50 interviews a day, with six or seven satellite trucks here, and writing news releases. If I said, “We’ll open next Friday,” and hotels started taking reservations or tours started booking and then we didn’t open, people would say, “Why did you say it would open and it did not?”.

Public Affairs 97

Public Affairs Hotels Publicity Interviews 97

Stephen Waddington

MAY 8, 2018

There are 25 chapters in the book. 3 Media relations vs integrated communications The recruitment of journalists to fill communication roles has led to a shortfall in planning, integrated communications and reputation management. . #5 There’s widespread recognition that the NHS is on a knife edge. Amazon (Kindle) £4.99

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Communications Healthcare Print Community 63

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. The book is a multi-author project led by Dr Martina Topi?

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Government Education Print Ethics 103

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

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Healthcare Insurance Insurance Pinterest 49

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Here's an example of our client NTC's e-book landing page.

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Marketing Content Marketing Pinterest LinkedIn 48

Cision

MAY 21, 2015

Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Tools, tips and tactics on everything marketing and social media related. High Income Business Writing. Want to get on the show? Tweet me your question with #AskGaryVee! 2) Jeff Bullas. 3) Chris Brogan.

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Social Media Marketing Pinterest Media 120

Scott Public Relations

JUNE 26, 2020

The second, related to the first, introduces a relatively new concept: accountability for determining that published information is true. With accountability, public figures are responsible for the truth, or lack of truth, in what they say, write, and publish. What Does the Law Say?

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Bad Pitch Blog

APRIL 28, 2007

This blog was created because we got tired of reading one editor after another call out the minority of our hard-working industry for bad taste, poor writing and lazy pitching. Finding positive stories about public relations and PR industry professionals seems as rare as ancient coins. But you can promote its people.”

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Pitching Print Creativity Local 40

Frederik Vincx

DECEMBER 11, 2015

In the fifties, Toyota wrote the book on production systems and continuous improvement. It is simple: participants first write their ideas without discussion on Post-it notes. An example media relations workflow is set out below. Writing a blog post? For example: writing a blog post. Failure demand.

How To 60

How To Software System Employee 60

Sword and the Script

AUGUST 13, 2019

Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete. It’s hard to believe, the company’s roots can be traced back to those old Bacon’s books printed in Chicago, or even a press clipping service out of Sweden, before that.

Technology 12

Technology Software Company Marketing 12

MaccaPR

FEBRUARY 10, 2015

Yet the marketing genius that fueled Taylor Swift’s rise to mad levels of worldwide-stardom goes far beyond her mastery of media relations. Is Taylor really composing every tweet, writing every post and personally popping each image online? it’s her skills in self-promotion and image management that put her a cut above.”.

Social Media 48

Social Media Marketing Media YouTube 48

Bad Pitch Blog

MAY 20, 2010

She does not ask me to write about Retrevo, she merely asks me to credit them for the content. Because I have a background in broadcast communications, I know what it takes to write a story, shoot a video, edit and work under deadline. Good Organic Stories Trump Re-Prints. Get the app. Get the app.

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Pitching Fashion Report Twitter 49