Deirdre Breakenridge

MAY 23, 2017

Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for breaking news, practically every single company I can think of has one. So don’t do that for your blog, either! If you have the ability to commit to daily blogging, that is amazing.

Blogging 282

Blogging Case Study Social Media Instagram 282

Ronn Torossian

MAY 18, 2018

Creating a buzz on your Instagram feed isn’t always easy. There are countless other brands out there trying to earn the attention of the same audience, making it incredibly difficult for companies to establish any kind of sustainable buzz.

Instagram 207

Instagram Marketing Study Blogging 207

The Resolution Blog

JULY 8, 2019

“Have you ever had to put a report together based on the performance of your brand or client’s Instagram posts? Let’s call it ‘owned Instagram data’. Today we ask why does Instagram send us out of its ecosystem for detailed insights? Marketers are using Instagram more than ever before. Instagram Insights?

Instagram 120

Instagram Mobile Analytics Data 120

5W PR

DECEMBER 23, 2022

This continues to be evident on Instagram, where companies can share in-feed posts, stories or Reels to great effect. Here, we explore how companies can effectively connect with target audiences on Instagram. One of the best product updates for companies that Instagram has rolled out in recent years is shoppable content.

Instagram 78

Instagram Infographics Trends Software 78

PReview: A Blog by NewsVoir

MARCH 22, 2023

Do you also feel the urge to become an Instagram Influencer? One of the prominent photo and […] The post Instagram Influencer Hacks, A complete guide-2023 appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals.

Instagram 90

Instagram Social Media Blogging Marketing 90

5W PR

DECEMBER 8, 2021

Currently, Instagram is one of the most popular social media platforms in the world, with over a billion active monthly users. These days, Instagram allows brands to appear more human to their audiences, showcase their products, recruit new talents, and inspire their audiences.

Instagram 88

Instagram Strategy Marketing Education 88

NewsWhip

FEBRUARY 28, 2023

With a seemingly endless slew of platforms, daily content calendars filled with scheduled tweets and photos no longer cut it when it comes to brands making an impact. Instagram carousels lack the quick, “get to the point” advertising that so many want to see. We took a look at a few brands who have been paving the way.

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Video Brand Branding Instagram 148

Prohibition

FEBRUARY 13, 2024

Instagram’s engagement driving caption polls Instagram has rolled out an exciting change, introducing interactive polls within captions which were previously exclusive to Instagram Stories. Brands may need to pivot towards creating original soundtracks or leveraging the available music library creatively.

Instagram 62

Instagram LinkedIn Social Media Media 62

Cision

MARCH 30, 2016

It’s safe to say that many Instagram users have been in freak out mode lately. Despite the backlash among a small subset of its 400 million users, Instagram will soon implement an algorithm that predicts which photos its users are mostly likely to double tap. What Does This Mean For Your Brand? Longer Videos.

Instagram 120

Instagram Video Brand Branding 120

Konnect Agency

JUNE 8, 2023

In today’s digital landscape, understanding the intricacies of Instagram’s algorithm has become essential for creators and businesses alike. We delved deep into the information shared by Mosseri and have compiled everything you need to know to find success on Instagram.

Instagram 52

Instagram Guidelines Social Media Video 52

Cision

JULY 21, 2015

With visual content becoming a necessity in marketing strategies, including Instagram in brand’s social media strategy should be a no-brainer. More than a quarter of adults use Instagram in their daily lives. So why do so few brands have an account? Why haven’t more brands made use of Instagram?

Instagram 120

Instagram Brand Branding Social Media 120

5W PR

MARCH 15, 2021

alone, what isn’t there for marketers to like about Instagram? Besides its reach, Instagram is a favorite for influencers. It’s also cost-effective and brands pay as little as 20 cents per click. But in addition to these great benefits, there’s also a mother lode of gold beneath the surface on Instagram. Here’s a map.

Instagram 88

Instagram Privacy Agency Facebook 88

NewsWhip

NOVEMBER 21, 2023

Not only has the group achieved success in their music careers, but they’ve also become highly sought-after brand ambassadors due to their influence among their fan base. With this in mind, we decided to take a closer look at each member’s brand collaborations that garnered high engagement on social media this fall. engagements.

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Brand Branding Fashion Instagram 78

NewsWhip

JULY 18, 2023

This has sparked Barbiemania, causing many brands from various industries to jump on the trend and collaborate with the beloved doll. Among these posts, the Instagram announcement emerged as the frontrunner, garnering an impressive total of 235.7K+ engagements.

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Brand Branding Instagram Social Media 78

NewsWhip

MARCH 24, 2022

He’s back again this year, but this time around that famous mustache has led to some big deals with brands off the court. The decision has since transformed athletes from all collegiate sports into influencers for big and small brands alike, and for the first time ever March Madness is part of that mix. .

Brand 148

Brand Branding Instagram Sports 148

5W PR

JANUARY 3, 2024

In the ever-evolving landscape of digital marketing, shoppable content has emerged as a game-changer, transforming the way brands connect with consumers and drive sales. Shoppable videos Interactive videos, often used in influencer marketing or brand campaigns, allow viewers to click on products within the video and proceed to purchase.

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Brand Branding Mobile Pinterest 78

NewsWhip

DECEMBER 7, 2023

In his statement, Cornell mentioned that customers would not “miss a beat of their Black Friday week shopping” even though stores would be closed on Thanksgiving, but it was Black Friday that unfortunately brought forth some negative attention for the brand, after a week of particularly positive coverage.

Brand 78

Brand Branding Retail Viral 78

5W PR

MAY 2, 2023

Instagram Instagram is a great platform for companies to showcase their products or services visually. Sponsored posts, stories, and ads can all be created on Instagram. With a large user base, Instagram is a valuable platform for companies advertising on social media.

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Advertising Advertising Social Media Reddit 97

NewsWhip

FEBRUARY 28, 2022

But even those who rose to fame on the app are not staying put, they’re diversifying and expanding their brand. And what does that mean for brands? . Ranking in the top 10 most followed people on TikTok makes Dixie an obvious target for brands looking for big exposure, but smart creators are also building their presence on other apps.

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Banking Brand Branding Instagram 97

Communications Conversations

DECEMBER 4, 2020

Instagram was the hot social media network. And influencers were starting to work more closely and frequently with brands in the market. Oh, and also, corporate blogging was almost dead. But, corporate blogging was down. People were spending more time there than on corporate blogs. Facebook was purring along.

Corporate 139

Corporate Blogging Banking Measurement 139

Cision

JULY 27, 2015

“In an effort to cut through the noise that will come with Instagram’s new advertising push, brands need to adopt a more strategic approach to their investment in social media. There’s no explanation on how to use Instagram for promoting a business.” Instagram is impressive. Optimize your hashtags.

Instagram 120

Instagram Mobile Social Media Writing 120

5W PR

MARCH 25, 2019

We face a daily reality where online networking, for example, Instagram, Facebook and Twitter create a personalised and highly accessible stage where you can advertise your item and brand.Thanks to its sudden rise in use all over the world, Instagram is viewed as a vital platform to assist you with your business needs.

Instagram 74

Instagram Social Media Trends Advertising 74

Barokas

MARCH 23, 2018

As an aspiring social media influencer, I recently found myself in a heated debate about everyone’s favorite time suck, Instagram. Rather, my opponent in this debate didn’t understand the value of Instagram for a B2B company, and while I understood her rationale, I didn’t agree with her conclusion. MailChimp, 73.2k

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Instagram B2B Company Creativity 128

5W PR

SEPTEMBER 27, 2023

Influencer partnerships have become a valuable marketing tool for brands. They help brands connect with their target audience in an authentic and engaging way. Skincare brands, in particular, benefit from influencer collaborations. This helps them build brand awareness, credibility, and loyalty among consumers.

Brand 78

Brand Branding How To Analytics 78

5W PR

OCTOBER 25, 2023

For lifestyle brands looking to connect with this demographic and stay relevant in a rapidly changing world, following TikTok trends isn’t just a choice but a necessity. These are the consumers of today and tomorrow, making TikTok an invaluable platform for lifestyle brands to engage with a younger demographic.

Trends 78

Trends Brand Branding Viral 78

NewsWhip

APRIL 6, 2023

Two days later the story was covered by Today and has since amassed over 64k engagements, making it March’s top brand story. Coming together to create a limited-edition ranch flavored ice cream , the two brands revealed the pints would be coming to Walmart stores later this spring.

Retail 78

Retail Brand Branding Local 78

5W PR

JUNE 2, 2023

To stay relevant and appeal to consumers who prioritize sustainability, many fashion brands are adopting more eco-friendly practices and looking for ways to communicate these efforts to their customers. There are some ways that fashion brands can effectively communicate their sustainable practices.

Fashion 88

Fashion Communications Brand Branding 88

NewsWhip

MAY 12, 2023

April was a month of controversy for some brands, and it came thanks to some conservative backlash to influencer partnerships. Brands are no strangers to backlash from the public — there are whole teams that manage communities on social media, and who are trained to respond to crises.

Brand 78

Brand Branding Instagram Airlines 78

Deirdre Breakenridge

OCTOBER 30, 2017

Jeff Bezos said that your brand is what people say about you when you’re not in the room. The first step in boosting your brand is understanding what’s currently out there. I wrote a blog post about how to perform a quick digital audit on yourself, you can find it here. Instagram is a similar, but a different beast to tackle.

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Brand Branding Pinterest Instagram 229

5W PR

APRIL 5, 2023

In recent years, indie beauty brands have gained traction as consumers seek unique and innovative products not found at traditional retailers. With an influx of indie brands on the market, it can be difficult to gain a cult following. Beauty brands should focus on quality over quantity when creating content.

Brand 78

Brand Branding Retail Instagram 78

NewsWhip

DECEMBER 14, 2022

In our October edition of the top brand stories we highlighted how Elon Musk steered conversations about Twitter online, with the media reporting broadly about the unfolding situation since he acquired the platform. We can’t forget about the other top brand stories for November. Here are the other brands that stood out. .

Brand 78

Brand Branding Google Instagram 78

Deirdre Breakenridge

FEBRUARY 26, 2018

Just a few short years ago, brands were pondering whether to give this social media thing a try or not. Plus, people would use this opportunity to backslash brands, right? Second, by putting your brand out there, whether as a business or a personal brand, it opens up tremendous opportunities. It was for the kids.

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Brand Branding Social Media Employee 256

NewsWhip

JUNE 1, 2022

Brands have been called to lead with purpose when it comes to connecting with audiences today, and Mental Health Awareness Month is a time for them to demonstrate that their efforts have real meaning. To be successful at this, brands need to understand how they can be an asset instead of simply jumping on the bandwagon. respectively.

Brand 78

Brand Branding Instagram Education 78

ImPRessions - Crenshaw Communications

DECEMBER 21, 2021

2021 saw emerging platforms that B2B brands were eyeing to for their marketing plans, and some may have been missteps. The main goal of social media marketing is to generate a dedicated audience for your brand. billion, Facebook is still one of the best platforms for building brand awareness. But with a user base of 1.6

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Social Media B2B Media Video 323

Communications Conversations

AUGUST 17, 2017

A few weeks ago, I shared a post featuring 10 local Minneapolis influencers I’d be connecting with if I were a Minnesota-based brand. Why they would make great brand ambassadors : Fast Horse counts Harris and Gardner of the creative firm Bodega Ltd. When an Instagram account is nothing but selfies…yeah, that says something, too.)

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Instagram Fashion Local Sports 114

ImPRessions - Crenshaw Communications

OCTOBER 4, 2023

At minimum, press releases, blog posts and other PR material need to be optimized for mobile viewing to ensure the message gets through. PR teams have a big opportunity to leverage social influencers for not only brand content, but click-to-buy opportunities. Mobile usage also has implications for other content we produce.

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Mobile Advertising Advertising Trends 334

5W PR

MAY 15, 2023

For a wine brand, Gen Z marketing can be tricky due to their distinct preferences and values. Luckily, there are ways for wine brands to appeal to Gen Z, especially with National Wine Day approaching. Authenticity Gen Z consumers value authenticity and transparency in the brands they consume.

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Consumer Brand Branding Agriculture 88