Burrelles Fresh Ideas

JUNE 13, 2023

Whether seeking heightened brand visibility or driving more web traffic, success requires focusing on measurable targets upfront throughout execution. Sometimes, it just takes a little community spirit. Adopting a multi-channel approach through repurposing and amplifying existing content can achieve this goal effectively.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Buzzstream

FEBRUARY 9, 2024

(Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

The Proactive Report

OCTOBER 19, 2015

Yes, everyone needs to be able to use email, messenger, texting and other methods of communicating, but our jobs go so much further. We need to know: how to write for the web. how to communicate visually. the difference between news search and web search. understand the community active in each platform or network.

Communications 100

Communications Training Web Analytics 100

Sword and the Script

MARCH 19, 2018

The 2018 JOTW Communications Survey from Frank Strong. The survey was conducted by yours truly and in collaboration with Ned Lundquist, an IABC Fellow , and the community of communicators he’s built over the last 18 years or so. At the same time, more than half (54%) said proving value or ROI of communications to the business.

Survey 71

Survey Trends Communications Storytelling 71

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. He doubles up as the resident UX authority at Moveo Apps , a premium app dev agency.

How To 120

How To Tools Exercises Viral 120

Buzzstream

FEBRUARY 9, 2024

We recommend using someone on the PR team, whether internal or with an external agency. Examples of assets include data, infographics, and videos, among others. About [Company Name]: [Brief boilerplate about the company and its role in the community or industry]. We recommend including them if you can.

Examples 62

Examples Product Launch Data Report 62

Sword and the Script

FEBRUARY 29, 2020

A long time ago an agency owner called me into her office. Something similar has happened in content marketing and blogging in the marketing community. That’s according to a data analysis of more than 700,000 articles by SEMrush , which makes a tool for analyzing web content. We needed to get the client some coverage.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Shift Communications

JANUARY 16, 2018

In the News Feed for brand pages, things like that they want to focus much more on the community or friends, the things that essentially would help people focus more on the network. Facebook isn’t even the web. For example,there is an app called Discord that is sort of like Slack but it has a very heavy gaming community.

Facebook 116

Facebook Video Brand Branding 116

MaccaPR

DECEMBER 19, 2016

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. Landing Page - Maximize the web visibility of your content with a dedicated landing page. Resources Library - Amp up your web devotion to content marketing.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

APRIL 4, 2017

It’s either an attribution problem or perhaps customers just not rewarding businesses for following them around the web. Yes, content marketing can produce leads, but it’s an effect of growing an engaged community and subscribers over time. The report says 244 of the 270 respondents primarily serve the B2B community.

B2B 63

B2B Study Marketing Survey 63

Communications Conversations

JULY 20, 2015

How to Get Your First 1,000 Real Facebook Fans (Infographic). Then, you have a slew of blogs created by agencies and vendors. One of the few who really writes a lot anymore across the social web. Does he care about his community of readers? Was this really written in 2015? Which, on its own, would be fine. No question.

Social Media 60

Social Media Blogging How To Media 60

PR 20/20

MAY 23, 2017

The Social Strata blog is brought to you by the creators of la , a platform that enables community engagement. As Kristen Tomins ( @KristenMTomins ) puts it, “You can actually find some cool infographics or pictures that lead to relevant articles, or you can just click through cool DIY projects, recipes, etc. Need a mid-day break?

Resources 53

Resources Marketing SEO Engineering 53

Waxing UnLyrical

SEPTEMBER 28, 2015

Eight things companies want from their PR agencies. There are transparency issues and then the age-old concept of utilizing agencies as just implementation partners, which in my opinion is a shame,” writes Pulkit Srivastava. Public relations in India: Climbing up the value chain [infographic].

Infographics 40

Infographics Television Conference Writing 40

Buzzstream

MAY 25, 2021

After all, for the second year in a row, it was listed as the most popular link building tactic from our respondents: One area that we wanted to learn more about was the content format that the SEO community feels is the best one to use in order to generate links. Let’s get into it. Long-form, report style content.

Infographics 160

Infographics Data Blogging Mobile 160

Cision

JANUARY 6, 2016

How-to videos, video testimonials from existing customers, infographics about industry trends, and even inspirational quotes set against picturesque background images are fair game for a more exciting social media presence. He doubles up as the resident UX authority at Moveo Apps , a premium app dev agency. Don’t Be Afraid to Automate.

Social Media 120

Social Media Media Airlines Video 120

Frederik Vincx

DECEMBER 11, 2015

One of the big reasons that most agencies have not invested in reengineering their agency model is down to the money it has taken to do this (£500,000 by our last count) and also the lack of digital knowledge of most agency owners, who have grown up in a very traditional PR career. Raf Weverbergh , founder of PR agency FINN.

How To 60

How To Software System Employee 60

MaccaPR

FEBRUARY 10, 2015

And, back in 2012, Swift pre-released her ‘Red’ single, “We Are Never Ever Getting Back Together” via a Google+ hangout with fans and a live Web chat, which launched a full two months before the CD dropped at retail. Lesson #6 - Transform Your Customers into A Community. Her fans have embraced the collective moniker, “Swifties.”

Social Media 48

Social Media Marketing Media YouTube 48

Stephen Waddington

DECEMBER 5, 2018

Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media. The value proposition of a media brands lies its ability to inform and engage a community in a conversation. Not much has changed.

Media Relations 115

Media Relations Media Print Newspapers 115