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Top Entrepreneur Podcasts PR Agencies Should Know

ImPRessions - Crenshaw Communications

In the last ten years or so, podcasts have shot up in popularity, especially for PR agencies. Guests share the stories and strategies that helped them grow their startups into well-known successful brands. The post Top Entrepreneur Podcasts PR Agencies Should Know appeared first on Crenshaw Communications.

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How Monster Showcases the Brand and Business Impact of Public Relations in Critical Times

Onclusive

As part of that change, Monster wanted to track their brand and competitive mentions online, on television and on radio to stay competitive with their earned, owned and newswire media coverage. The post How Monster Showcases the Brand and Business Impact of Public Relations in Critical Times appeared first on Onclusive.

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How an Influencer Marketing Agency Can Help with Video Strategy

Konnect Agency

As social media platforms continue to emerge and evolve, each innovation drives industry trends, and advertisers must quickly adapt to create and maintain relevancy with consumers in order to keep their brands top of mind. Influencer Marketing Agency Breakdown of Video Content Evolution. Looking for an influencer marketing agency?

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Why Tech Is Important To PR

ImPRessions - Crenshaw Communications

As a PR agency that works with high-growth companies, including many technology brands, we talk a lot about why public relations is important for the tech industry. Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio.

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Why Licensing Could Be an Effective Tactic for Kids’ Snack Brands

5W PR

In the competitive world of children’s snacks, brands are constantly seeking innovative strategies to capture the attention and preference of young consumers. Licensing, the process of obtaining permission to use popular characters or properties on products, has emerged as a powerful tool for kids’ snack brands.

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Inspiring the Consumer: You Can’t Do That on Television

Shift Communications

How do brands stay relevant or become obsolete within a year. What’s most fascinating about today’s consumer landscape, aside from the need to be new (and understatedly cool), every hour, is the challenge for brands to do much more above and beyond anything they have ever had to do to entice, engage and retain their customer.

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Skidz brainstorm as agency readies pitch

Stephen Waddington

Agency teams are working on their pitches for the Skidz account. Newspapers and television are for old people. We need contrary talent that lives our brand values. Let’s ask our consumers to co-create content – the Skidz mark – around the brand conversation. I’m following a team as it prepares its pitch response.