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Advertising vs Publicity

PR for Anyone

It’s the age-old question… what is more impactful to a business – advertising or publicity? 1 – publicity is free – advertising you pay for. #2 2 – publicity is someone else telling the world how great you are – advertising is you telling the world how great you are. #3

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Public Relations Review

PR for Anyone

Be Newsworthy My biggest piece of advice when it comes to publicity is to start locally. Local media loves to cover stories about local businesses. Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Make your business newsworthy.

Publicity 331
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Why Publicity?

PR for Anyone

Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With advertising, YOU direct the message and it’s pretty clear that that is the case because you are paying for it. NOW is your time to be seen as THE go-to expert, an A-Lister in your industry! You get it.

Publicity 130
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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. Older individuals, particularly those over 50, are more likely to rely on television for news rather than the internet.

Radio 75
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Communications Needed to Navigate the Real Estate Commission Crisis

David PR Group

Within the residential real estate industry, a pivotal shift is underway, one that could redefine the landscape of buying and selling homes in the United States. Remarkably, the advertisement made no mention of the substantial legal challenges and out-of-court settlements that have cast a shadow over the industry.

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Faces & Markets of PRGN: Hong Kong – Asia’s World City

Bianchi Biz Blog

Diverse and Sophisticated Media Landscape: Hong Kong’s media landscape is highly developed and diverse, with an extensive range of local and international news outlets operating in both English and Chinese. This includes print newspapers, digital news sites, television, and radio stations. Stay Informed and Agile: 1.

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Traditional and Social Media Are Sowing Disinformation and Division, Report Says

PRSay

Politicians, CEOs, television anchors, talk-radio hosts and prominent professionals “are the source and amplifiers of some of the worst, most harmful disinformation” in America, a new report says. Local media investment. According to “ The Commission on Information Disorder Final Report ,” released Nov. Accountability norms.