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5 Smart PR & Marketing Trends for 2024

The Proactive Report

It’s time to start thinking about your 2024 marketing and PR strategies. The more you know about your customers, clients, employees, and competitors, the better your planning will be. These PR and marketing trends can help you thrive in 2024. What are people saying about your brand when discussing CRM systems on social media?

Trends 182
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Juneteenth 2024: The Enduring Fight for Equality and Justice

PRSay

It requires a continuous commitment to addressing systemic inequalities and fostering an inclusive environment where everyone can thrive. Enhance employee engagement. Employees, particularly those from marginalized communities, are more likely to feel valued and engaged when they see their company actively supporting DEI efforts.

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Will 2024 be a good year for internal comms? [PR Tech Sum 55]

Sword and the Script

In other words, rather than a vehicle for upper management to stay in touch with employees, these roles are evolving into consultative positions that help other employees understand the market, the buyer and get the message right. The roles being unveiled now have sales enablement or marketing operations bent.

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Top Takeaways from the RSA 2024 Conference: AI Dominates the Conversation

5W PR

The RSA 2024 conference, one of the premier events in the cybersecurity industry, was overwhelmingly centered around the topic of artificial intelligence (AI). From AI-powered threat detection systems to automated response protocols, the technology is being harnessed to improve the speed and effectiveness of cybersecurity defenses.

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Election 2024: A Guide for Building Stability in Unstable Times

Stern + Associates

From AI-generated deepfakes to the spread of misinformation online, the 2024 election cycle is proving to be confusing and disruptive, no matter where in the world you’re voting. What should business leaders be communicating to employees and/or the public regarding the upcoming elections?

Policies 102
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B2B and B2C communications: 6 trends for 2024 from PR experts in the agency world

The Hoffman Agency

Copyright : [link] , Christopher Burns (@christopher__burns) As the landscape continues to evolve and new trends and technologies redefine industry standards, we invite you to join us as we explore the frontiers of the marketing and communications world in 2024. The key to this is a strengths-based attitude. Home sweet home? Probably not.

B2C 73
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Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

To make a social commerce strategy work like a charm, brands must guarantee that social commerce transactions are swiftly followed by an efficient order fulfillment system that customers expect from any ecommerce purchase. One key factor gaining traction in 2024 is the increasing focus on authentic brand representation.