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What’s Trending for 2023?

PRSay

As 2023 quickly approaches, communications professionals continue to plan for what the new year holds in store. Is it time to invest more of your communications resources into content on Instagram or LinkedIn? If possible, link your pitch to audio soundbites of the written quotes or to video of the interview (including B-roll footage).

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Secrets of Building An Irresistible Employer Brand: The Nicole Garrison Interview

MaccaPR

Nicole Garrison, Senior Director of Employer Brand and Marketing for RBC To find out for you, we enjoyed a lively interview with Minnesota-based Nicole Garrison, the former Vice President of Corporate Public Relations for U.S. And with Gen Z in the workforce, new trends will emerge. Staying current should drive a shift in your employer brand.

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5 Smart PR & Marketing Trends for 2024

The Proactive Report

2023 is almost over. Do you show up in Wikipedia, Reddit, X, LinkedIn, ChatGPT, relevant blogs and podcasts when people are looking for words and phrases related to your product or service? It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

McKinsey & Company, 2023 By all accounts, PR pros are increasingly using generative AI in their roles and this is expected to steadily increase over the next year. In an interview with TIME Magazine last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024.

Trends 105
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S&T Live Recap: For Communicators, AI Is a ‘Force We Can’t Ignore’

PRSay

In 2023, “AI has become a huge topic,” said Chris Perry, chair of Weber Shandwick Futures , the communication firm’s research and development lab that seeks to help PR agencies and their clients adapt to the major changes that artificial intelligence is causing. You can watch the playback on LinkedIn here. Perry said.

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S&T Live Recap: Leadership Takeaways From Ken Jacobs

PRSay

28 for Strategies & Tactics Live , PRSA’s monthly livestream series on LinkedIn that further explores topics from PRSA’s award-winning publication, Strategies & Tactics. Since 2014, Jacobs has written the paper’s “ Taking the Lead ” column, which features Q&A interviews with PR leaders. Optimism is contagious.”

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Helsinki, Finland – Growth Path Ahead

Landis PR

this year, slightly more than forecast in December 2023. It is not advisable to have an employee of a communications firm present in the interview situation. According to the Digital News Report 2023 survey by the Reuters Institute at Oxford University the proportion has risen in three consecutive years.

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