Remove 2020 Remove Communications Remove Employee Remove Reputation
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PART 1: The Value of Reputation Management – The Financial$

Reputation Us

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. PART 1 (of 5) In this first part we’ll consider the positive FINANCIAL impact of actively managing your good reputation. Today that figure that has radically increased.

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The best from Firefly in 2020

PR in High Definition

I don’t think I’m wrong in thinking that many of us are very much looking forward to saying farewell, au revoir and auf wiedersehen to 2020. If anything, the whirlwind of 2020 got us talking, debating and sharing so much more, with lots of great new ideas and reflections in the comms space. Communicating in a global crisis.

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The ABC’s of ESG and Reputation. Corporate Care or Greenwashing?

Reputation Us

While ESG has essentially been a part of many corporations ideology and strategy for decades, the term and customers’ familiarity became more prevalent in 2020 due primarily through heightened awareness of ESG’s importance to the world’s wellbeing. This is dangerous ground for companies managing their reputations.

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A wave of layoffs: how to protect the company's reputation

Reputation Antistress by Sergii Bidenko

However, the companies are trying to soften the shock with remarks like: "This is just 5% of the total number of employees worldwide". Sometimes they are unpleasantly insensitive, sometimes, they are so empathetic that they become a public reference for the proper communication of negative news.

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Internal communication critical to business transformation

Stephen Waddington

New research supports the assertion that internal communication has been critical to helping organisations transform during the COVID-19 pandemic. Internal communication and how organisations engage employees is a critical factor in successful transformation projects. It has been at the core of organisational change.

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PRSA Chair T. Garland Stansell on Communicating During the Coronavirus Outbreak

PRSay

Organizations are continuing to examine how their employees, operations, stakeholders and communities may be impacted. Garland Stansell, APR, PRSA’s 2020 chair. For communications professionals, it’s imperative to be proactive and bring together key people within your organization for planning and strategizing sessions.

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“Post Truth.” Navigating Misinformation and Managing Reputations

Reputation Us

If we can’t trust journalists from reputable media outlets, scientific studies, doctors, the government, the education system, marketing, or previous generations, who can we trust? How Real is your Reputation? In 2021, The Pew Research Center found that misinformation and competing views of reality abounded throughout 2020.