Beyond PR

FEBRUARY 22, 2017

Do you know that at least 70 percent of B2B marketers will create more content in 2017 compared to 2016? Trick question: which will get the most shares between an infographic and a “ How to ” post? They are: Infographics. How to posts. What posts. Conclusion.

Content Marketing 93

Content Marketing Strategy Infographics Marketing 93

Sword and the Script

APRIL 13, 2019

Social media spending dropped for the first time since August 2017 from 13.8% CEOs and business leaders, particularly those without marketing experience, have as much of an obligation to maintain a basic working knowledge of modern marketing, as marketing has to learn how to use data and analytics. Here’s How.

Study 114

Study Survey Infographics B2B 114

PR 20/20

JUNE 27, 2017

In April 2017, there were 345 million Tumblr blogs alone, which means there’s a lot of content to compete with these days. Related Read: How to Update Your SEO-Based Content Strategies for RankBrain. Map out how the original content / original ranking page can map to each of these additional content pieces. (So

SEO 60

SEO Engineering Blogging Infographics 60

Sword and the Script

FEBRUARY 29, 2020

Headlines about “guides” and “how-to” rank in second and thirds spots. Backlinko found that “ list posts get an average of 218% more shares than how to’ posts and 203% more shares than infographics.” If you enjoyed this post, you might also like: Here’s How to Fix a Big Mistake in Content Marketing. Try our services.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

PR 20/20

OCTOBER 31, 2017

Book a hackathon with PR 20/20, or learn how to host your own hackathon. We expect a similar sentiment in 2017 as it’s still a primary challenge for many enterprises. We aren’t surprised that the data visualization software field continued to explode throughout 2017. So, how are you making sense of the numbers?

Enterprise 57

Enterprise Tools Strategy Marketing 57

Buzzstream

FEBRUARY 3, 2021

While our goal with clients is to secure linked coverage, I created the diagram to illustrate how all of the combined aspects of Digital PR can increase your client’s revenue. How can I build Brand Awareness? Infographics. Highly-researched guides on a specific topic (e.g. Cool and pretty imagery simply won’t cut it, anymore!

Digital PR 170

Digital PR Industry Strategy Film 170

Communications Conversations

OCTOBER 16, 2017

What advice would you give to the 25-year-old who’s considering starting his or her own shop in 2017? Any pearls of wisdom on how to build and maintain a PR agency in today’s ever-changing business environment? You started Maccabee PR back in 1996– more than 20 years ago. Congratulations!

Agency 113

Agency SEO Social Media Pinterest 113

Buzzstream

FEBRUARY 7, 2018

— AJ Ghergich (@SEO) January 24, 2017. This filter will let you review only specific types of content, which can be helpful if you’re looking for instructive info to add into your piece (like how-to articles) or data (like infographics). AJ Ghergich put it much more succinctly in a tweet: Rain drop Drop top.

Writing 134

Writing SEO Examples Blogging 134

Beyond PR

DECEMBER 19, 2016

One launch could spur posts like a video review of the product, a tutorial on how to use it, or even the story behind its creation. You never know which notes you take from the event can become blog posts, videos, infographics or ebooks. Access the guide now to learn how to: Plan content around specific dates and events.

Content Marketing 40

Content Marketing Marketing eBook Small Business 40

Cision

APRIL 26, 2017

Cision’s annual survey of more than 1,550 North American journalists and influencers reveals key findings on how journalists use news releases and multimedia to tell better stories. RISING 2017 MEDIA TRENDS. An exception would be a live event, where you want to document exactly what happened in real-time.

Infographics 266

Infographics Brand Branding Video 266

PR Conversations

JULY 5, 2017

The 2017 European Communications Monitor report has been published recently detailing challenges facing strategic communicators in 50 countries. PR manager shows organizations how to leverage web networks for business development purposes. Companies that were the first to embrace infographics!

Infographics 63

Infographics Corporate Policies Reputation 63

Beyond PR

JULY 17, 2017

First “how to guide” for public relations. III in order to become a publicly listed company, and on June 30th we went public and became the only publicly traded earned media platform (and the second largest tech IPO of 2017). Check out the inforgraphic below to see how Cision has grown through the years.

Infographics 64

Infographics Software Agency Company 64

MaccaPR

DECEMBER 19, 2016

In 2017, let's all agree to maximize the ROI of our writing efforts by focusing equal efforts on distribution. Here's how: 33 Content Marketing Promotion Ideas. If you're new to content marketing, read " How To Get Started with Content Marketing " now. Read his " The Biggest Content Marketing Trends in 2017 " post for more.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

DECEMBER 13, 2016

Below are 12 ideas on precisely how to drive better results from your B2B marketing webinars. The key is in how you gate: Wisita says 20 seconds into a video is most effective and you can’t go wrong asking for an email at the end of a video. 10) Create an infographic based on key points. Insight from @On24 #On24roadshow.

B2B 60

B2B Infographics Interviews eBook 60

Waxing UnLyrical

SEPTEMBER 23, 2015

According to this IAMAI-KPMG report , India has over 350 million Internet users as of June 2015; this number is expected to increase over 500 million by 2017. Though the “what” to communicate remains constant, the “how” to communicate is constantly changing. Multimedia & crisp communication.

Google 40

Google Trends Community Twitter 40

Cision

DECEMBER 5, 2017

According to HubSpot’s 2017 State of Inbound, the top challenge marketing faces is generating more traffic and leads. Learn more about how PhRMA solved a challenge you face: how to drive continuous engagement between blog posts. Infographics. I love infographics. Infographics absolutely do the trick.

Infographics 235

Infographics Case Study Content Marketing Video 235

Contently - Strategy

APRIL 24, 2019

In 2017, Joe Lazauskas, Contently’s head of marketing, elaborated on the importance of collecting good data : Block quote: Raw data that you have about your audience—think audience demographics, persona research, and first-and-third party data about what content they like to consume or tends to drive sales—should translate to insights.

Content Marketing 88

Content Marketing Infographics Insurance Insurance 88

Beyond PR

DECEMBER 5, 2017

According to HubSpot’s 2017 State of Inbound, the top challenge marketing faces is generating more traffic and leads. Learn more about how PhRMA solved a challenge you face: how to drive continuous engagement between blog posts. Infographics. I love infographics. Infographics absolutely do the trick.

Infographics 72

Infographics Case Study Video Survey 72

Critical Mention

AUGUST 29, 2018

We have some tips and tricks on how to boost your social media engagement. In fact, in a 2017 census, 81% of the U.S. Different types of visual content include images, videos, infographics and GIFS. But not to fear! Another way to do this is when promoting blogs on social, including a header at the top of the blog.

Social Media 61

Social Media Media Infographics Financial 61

Cision

MAY 29, 2017

People were excited to see how the search engine offered relevant results just by reading the first few letters of a keyword. Fast forward to 2017, the search engines have become even smarter. For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum.

How To 129

How To Content Marketing Engineering Advertising 129

Beyond PR

MAY 30, 2017

People were excited to see how the search engine offered relevant results just by reading the first few letters of a keyword. Fast forward to 2017, the search engines have become even smarter. For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum.

How To 40

How To Engineering Content Marketing Advertising 40

Sword and the Script

MAY 5, 2020

If you’re a vendor, here’s how to get into the column. >>> Respondents to the survey “reported a decrease in the public’s distrust of the media; 59% of respondents felt the public lost trust this year, which is down from 63% in 2019, 71% in 2018 and 91% in 2017.” Give our services a try.

Pitching 84

Pitching Survey System Technology 84