article thumbnail

A 14-year-old boy immersed in the press relations world

The Hoffman Agency

In 2015, two French journalists realised that schoolchildren from disadvantaged neighbourhoods, lacking a network, were doing their internships in small businesses where they sometimes became free labour. You write a lot, both emails and press releases. This week, I’ve learned a lot!

article thumbnail

What is a Press Release and Why is It Important?

5W PR

That would be a tremendous outcome both for your business and website. A press release just might get your business out into the public at no cost to you. Before Writing a Press Release. Once you know your purpose and the 5 W’s, you are ready to write. How to Write the Best Press Release? Newsworthy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

This Semrush Acquisition of Backlinko hits PR, SEO and Content Marketing Trifecta [PR Tech Sum]

Sword and the Script

HARO, as it’s known colloquially, was an ad-support email newsletter that sent media opportunities from 30,000 reporters and bloggers to a subscriber list of 100,000 PR pros and small businesses. Side note: I don’t think “Agility” existed as it does today until 2015. Agility was a media database owned by PR Newswire.

SEO 132
article thumbnail

Warning: Writing fake black hat online reviews gets you in trouble

Norton's Notes

I received an email this morning from The Competition and Markets Authority( CMA ), that prickled my interest, it was about an SEO company that has been forced to cease writing fake online reviews for small businesses and remove those already posted.

Writing 28
article thumbnail

9 Content Marketing Trends That Will Rule The Roost In 2016

Cision

Anne Carton is a small business consultant, digital marketing expert and blogger working with Designhill , the world’s largest online graphic design marketplace. Ann primarily writes about social media and growth hack strategies, SEO and e-commerce. Here’s another 2015 trend on the list. The answer is simple!

article thumbnail

The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

Write a white paper or research report on a topic related to your industry. Partner with a local influencer to promote your business on social media. Collaborate with other small businesses in your area to cross-promote each other’s products or services. PR Resource: How To Write a 1-Page Strategy Keep it clean.

article thumbnail

What Is PR Newswire?

PR Fuel

In late 2015, the Chicago-based PR software company Cision, Ltd. The professionals who write news releases benefit from reading and staying apprised of what colleagues have written. One meant for small businesses? Muschel operated the service from his Manhattan home for its first 15 years. acquired PR Newswire.