Waxing UnLyrical

NOVEMBER 17, 2010

Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Army via Flickr , Creative Commons Usually these are placed at the top of a post, but often, if a post is long, I’ll insert additional images, alternating left- and right-aligning them. D’oh, you say. An image speaks a thousand words.

Blogging 86

Blogging Writing Facebook Twitter 86

Waxing UnLyrical

AUGUST 3, 2015

Why: “You can count to your heart’s content, but unless you examine what made your fan count go up and what happened to your sales funnel as a result, you’re only adding to the confusion,” wrote Katie Paine in this 2011 post for PRSA where she demystifies social media measurement. Analytics: the Sideways Approach to Measuring PR.

Measurement 40

Measurement Strategy Social Media Analytics 40

Waxing UnLyrical

OCTOBER 22, 2010

A 236% increase in media mentions in 2009 over the previous two years combined; A total of 37,316 My Wellness ScoreCard completes, which were a 130% increase over the previous year; and A 72% increase in web traffic over the previous year with 207,048 web visitors. It’s pretty good. Not that difficult, is it? Liked what you saw?

Measurement 60

Measurement Social Media Tourism Twitter 60

Waxing UnLyrical

NOVEMBER 7, 2010

Image: Derrick Coetzee via Flickr , Creative Commons Seems to me both are somewhat extraordinary, perhaps exaggerated and possibly exciting. How B2B companies use real-time blog posts to get trade media exposure , from David Meerman Scott ‘s Web Ink Now. In other words, something very unusual. Palomino wins this round.

Facebook 57

Facebook Measurement Twitter Social Media 57

Waxing UnLyrical

JANUARY 11, 2012

So I figured I’d start with a post on one of our most successful tactics that helped achieve the 2011 goal for the campaign: tweetathons. The very first tweetathon we held was on June 13, 2011. As a result, some terrifically creative and, at times, hilarious, things happened. Photo of me and my Blue Key courtesy Razoo.

Twitter 107

Twitter Analytics Community Facebook 107

Waxing UnLyrical

SEPTEMBER 28, 2010

Image: Geoff LMV via Flickr , Creative Commons These included sentences like On what Pepco’s crisis communication plan is: “Pepco takes its responsibility to keep customers informed seriously. Since Debbi was on a bit of a time crunch, one of her team members responded to my questions via email. Liked what you saw?

Social Media 61

Social Media Media Crisis Energy 61

Waxing UnLyrical

AUGUST 22, 2010

Image: Zen Sutherland , Creative Commons I finally did get my laughs in before the clock struck midnight, thanks to Bill Murray’s exquisite performance in The Man Who Knew Too Little. Wafted straight into the sunset, did Evening. A nice enough chap, but I’ll tell you something. If you haven’t seen it, I highly recommend it.

Twitter 68

Twitter Facebook Measurement Blogging 68

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

The unofficial kickoff of the digital PR industry goes back to late 2011 and early 2012, when Google’s Panda and Penguin algorithm updates turned the SEO category upside down. This can mean digital video, creative Instagram posts, and inbound marketing techniques. Then there’s the content explosion.

Digital PR 168

Digital PR SEO Storytelling Analytics 168

Waxing UnLyrical

DECEMBER 21, 2010

Image: Matthew Smith via Flickr, Creative Commons Can you say “love at first byte&# ? And Amplify.com truly brings together all the aspects of social media blogging with an integrated community interested in finding and discussion the best of the information and sites the web has to offer. So of course I checked it out.

Facebook 108

Facebook Twitter Blogging Social Media 108

MaccaPR

OCTOBER 2, 2014

The good news : Most of these moribund YouTube channels could be easily transformed from dusty video archives into healthy sales lead generators, vigorous customer engagement machines, lively web traffic referral drivers, and, more than anything, SEO magnets to heighten visibility for a company in search. Souce: Gibson Guitar YouTube ).

YouTube 54

YouTube Video Web SEO 54

PR 20/20

FEBRUARY 6, 2020

Blair is CEO of Win Without Pitching, a sales training and coaching program for creative professionals, and has spent 25 years in advertising and design. He also wrote The Win Without Pitching Manifesto and Pricing Creativity: A Guide to Profit Beyond the Billable Hour. And this podcast lives up to its name in many ways.

Marketing 74

Marketing Conference Content Marketing Agency 74

Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Image: Karen Cropper ( Creative Commons ). Jay Baer (@jaybaer) August 19, 2015. ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Waxing UnLyrical

NOVEMBER 18, 2010

Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e., Aggregation and de-duplication : crawling web data, aggregating multiple media databases, removing spam and duplicate articles 2. votes, comments, inbound links) and web analytics data (e.g.

Measurement 80

Measurement Publicity Analysis Tools 80

Waxing UnLyrical

NOVEMBER 21, 2010

Beginners’ guide to web data and analytics: ten steps to love and success , from Avinash Kaushik’s Occam’s Razor. Suffice it to say that if you’re trying to make sense of web analytics, this is a great place for you to start. My letter to the C-Suite , by John Lovett over at Web Analytics Demystified.

Measurement 47

Measurement Analytics Conference Web 47

Waxing UnLyrical

DECEMBER 12, 2010

Image: Cornelia Kopp via Flickr, Creative Commons My husband is… well, I’m not quite sure what he’s doing, but he’s probably puttering around happily (that’s what married couples do, we putter companionably). .&# ) I’d been wondering what theme to give today’s weekly roundup. Liked what you saw?

Writing 60

Writing Measurement Tourism Twitter 60

Waxing UnLyrical

DECEMBER 9, 2010

Aim high in creativity, but keep in mind the limitations of your tools and skills throughout the process. "Keep It Simple" On The Web! But the point of the assignment, and of grad school in general, is to get our hands dirty, make mistakes and hopefully learn from them. Keep it as simple as possible. Liked what you saw?

Video 87

Video Facebook Twitter Viral 87

PR 20/20

SEPTEMBER 21, 2017

Develop ad copy and creative. Personalization: Personalizing consumer experiences through intelligently automated emails, content and product recommendations, AR/VR, and web experiences. Personalize content, offers and web experiences with images, text and CTAs. Test headlines, landing pages, images and creative.

Marketing 53

Marketing Software eBook Technology 53

ZudePR

JUNE 6, 2016

He's also a world-leading web strategist, content marketer, author, and speaker. MendMeShop TM ©2011 #3: Beki Winchel (Anywhere There's WiFi) Beki is co-editor of PR Daily​. 8: Dan Slee (Birmingham, UK)​ Dan runs a shared learning space for creative communications professionals. An all round nice guy. Email is killing me.

Writing 114

Writing Social Media SEO Blogging 114

Waxing UnLyrical

DECEMBER 7, 2010

And now, with social media, we’re extending that quest to the social Web. Image: Heart Industry via Flickr, Creative Commons Thanks so much for stopping by WUL! Because they believe in the overall “goodness&# of that organization. It’s a name they feel comfortable being associated with. Liked what you saw?

Reputation 73

Reputation Measurement Social Media Tourism 73

Cision

MAY 21, 2015

Jaffe Juice is an industry thought leader and author of Life after the 30-second spot, Joseph Jaffe’s unshackled, uncensored and uninhibited dialogue on the subjects of new marketing, advertising and creativity. 29) John Dennis. Smart Time Online. 39) Donna Papacosta. Trafcom News Podcast. 41) Greg Hickman. 47) James Reynolds.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

NOVEMBER 19, 2017

In the shift to data driven programmes there’s a danger that we lose sight of creativity. Creative and content, the keys to good storytelling, are frequently overlooked elements of public relations. Around 250 people have graduated from the scheme since 2011. It’s critical to cutting through a cluttered media environment.

Publicity 164

Publicity Ethics Data Community 164

Masters in Communications

FEBRUARY 12, 2022

Also includes mobile gaming, social media, and the web. It is not known whether such creative works were disseminated widely as it is unclear how literate non-Elite Egyptians were. of households in the US-owned at least one television set in 2011. Sets are relatively cheap, and it is estimated that 96.7%

Ethics 52

Ethics Communications Print Television 52