Bad Pitch Blog

JUNE 19, 2006

Oxfam brings us an interesting case study on social media relations’ ability to raise awareness. Instead the Gold Group helped Oxfam capitalize on a unique donation from actress Keira Knightley—a Vera Wang dress she wore to the 2006 Oscars. BPB: What was your social media angle/pitch?

Media Relations 40

Media Relations Social Media Media Case Study 40

Bad Pitch Blog

NOVEMBER 3, 2008

We were cleaning out the archives and found our back story –- how the Bad Pitch blog was born. Cue squiggly lines and narrator’s voice… - The seeds for the Bad Pitch Blog were planted in 1995 when the book “Toxic Sludge is Good for You,” used some specific events to discredit the entire public relations industry.

Pitching 40

Pitching Media Relations Blogging Survey 40

Bad Pitch Blog

NOVEMBER 2, 2007

Seth Godin at Gel 2006 uploaded by Mark Hurst tags | public relations | PR | media relations | good pitch | bad pitch | bad pitch blog | Seth Godin' So, the smart PR folks (the successful ones) struggle to make their lists smaller and smaller. The lazy ones just try to make them bigger." Don''t be lazy.

Fashion 40

Fashion Pitching Media Relations Blogging 40

Bad Pitch Blog

DECEMBER 18, 2006

Anyone getting this service can tell you it’s equal parts entertaining and educational--all while bringing solid media leads to you via email. The Bad Pitch Blog is awarding Glinda, our good pitch badge of honor, to The Morris + King Company for turning ProfNet’s value add into a publicity opp for their firm. Nov 17, 2006 05:00 PM 1.

Creativity 40

Creativity Pitching Fashion Education 40

Bad Pitch Blog

JANUARY 23, 2007

The Bad Pitch Blog was launched one year ago. Then it became more popular than my first blog. Then the bad pitches started coming in and the posts kept getting the kind of feedback that can fuel a fleet of blogs. So we''re going to celebrate this blog''s birthday. So thank you for, er, giving us gas? It''ll be fun.

Pitching 40

Pitching Education Blogging Media Relations 40

Bad Pitch Blog

AUGUST 15, 2006

Date: Tue, 15 Aug 2006 15:54:22 -0400 To: prblog@yahoo.com From: " AGENCY " AGENCY@AGENCYNAME.com > Subject: News: NAME Joins AGENCY NEWS FOR IMMEDIATE RELEASE CONTACT: FLACK NAME FLACK PHONE FLACK EMAIL NAME Joins AGENCY BETHESDA, MD- August 15, 2006- NAME has joined Bethesda, MD-based AGENCY as an Account Executive and Copy Writer.

Advertising 40

Advertising Advertising Pitching Newspapers 40

Bad Pitch Blog

AUGUST 10, 2007

Here’s the first of several guest posts at The Bad Pitch Blog. An Internet marketer and self-confessed whore, Dean Hunt talks about doing whatever it takes to relate to your audience. There is one vital key to being able to give a great pitch: You have to be able to relate to your audience.

Pitching 40

Pitching Blogging Media Relations Marketing 40

Bad Pitch Blog

JUNE 5, 2006

HWH Public Relations/New Media gets the distinction of being the first agency, in its entirety, to be out-ed by the Bad Pitch blog. It took five emails from one agency, despite my request to Michael Ingalls to only send me news relevant to my blog''s focus. In the agency’s defense, the CEO does have a blog and podcast.

Publicity 40

Publicity Wireless Web Pitching 40

Bad Pitch Blog

JULY 6, 2006

Here we have an uncouth, opportunistic “unprofessional” trying to use Lay’s death to create media attention for his client. BusinessWeek’s Jon Fine brings us this gem that was first brought to our attention by Luke Armour at Observations of Public Relations. The Bad Pitch blog stands by its position on dead pitches.

Pitching 40

Pitching Leadership Blogging Media Relations 40

Bad Pitch Blog

MAY 31, 2006

This includes our signature dish: "Three Strikes and You''re Out-ed." - Date: Wed, 31 May 2006 20:04:05 -0700 (PDT) From: NAME To: BAD PITCH BLOG EMAIL Subject: live campiagn intro to bloggers Dear I just recently started a blog called the BLOG NAME. As you well know, Google Inc. As you well know, Google Inc.

Pitching 40

Pitching Advertising Advertising Video 40

Bad Pitch Blog

AUGUST 1, 2006

BTW, this is the follow-up after I ignored his original message.” -- From: PR GUY Sent: Monday, July 17, 2006 8:17 PM To: SHEL Subject: Re: CLIENT podcast Sorry. Our first episode premiered on February 15th, 2006, and was downloaded over 2000 times. This is one of the lamest pitches I’ve seen in a long time.

Pitching 40

Pitching Radio Interviews Writing 40

Bad Pitch Blog

MAY 9, 2006

A DC-based communications blog received the latest bad pitch. Subject: Kiefer Sutherland foils terror plot at shopping mall From: SENIOR AE To: SENIOR AE Sent: Thursday, February 16, 2006 6:11 PM The most recent episode of "24" on FOX had terrorists releasing nerve gas into the ventilation system of a fictional shopping mall.

Pitching 40

Pitching Chemicals System Video 40

PR Conversations

SEPTEMBER 22, 2015

She asserted that men appeared more attached to their traditional function as media relations representatives. Several noted that this media relations-possessive attitude preceded the digital advent, and remains in spite of another stereotype of IT being the preserve of men—some might even consider technology a “natural” male talent.

Interviews 40

Interviews Enterprise Corporate Internal 40

Bad Pitch Blog

JUNE 10, 2007

Here’s a great example of the need to qualify a media list before sending out the pitch. On September 25, 2006, CLIENT was placed in the number 9 position on the CITY Business Journal’s List of Fastest-Growing Private Companies, with a revenue growth of 311 percent since 2003. Some colleges are woman-only.

Pitching 40

Pitching Energy Newspapers Education 40

Bad Pitch Blog

MARCH 23, 2006

From: NAME on Behalf Of John James Nicoletti Sent: Tuesday, March 21, 2006 2:50 PM Subject: ANAHEIM MAYOR AND CITY COUNCIL URGE SUPPORT FOR LOCAL AMERICAN IDOL CONTESTANT Please contact me with further questions regarding this release. We will give the City credit for allowing recipients of their email blast to opt-out from future news.

Pitching 40

Pitching Wireless Local Newspapers 40

Bad Pitch Blog

MARCH 5, 2006

In between his new group blog, Talkshop , and the earSHOT podcast for Edelman, he spoke at last week’s New Comm Forum. From: EMAIL Sent: Tuesday, February 28, 2006 9:22 AM To: PHIL Subject: Traditional Dating Sites Overshadowed.- Phil Gomes is a busy man. Yet he still manages to read and react to bad pitches sent his way.

Pitching 40

Pitching Ethics Local Report 40

Bad Pitch Blog

FEBRUARY 28, 2006

As a result, he/she might also become the second person outed on the Bad Pitch blog. Well, WHY would you send this to someone blogging about public relations? The only MR Colin McKay is familiar with is media relations. This pitch abuses a very valuable and effective form of media relations: source filing.

Pitching 40

Pitching Automotive Engineering System 40

Bad Pitch Blog

APRIL 2, 2007

In 2006, over 17 million COMPANY savings offers were mailed to consumers through the familiar blue Valpak envelope. PARENT COMPANY is a subsidiary of Atlanta-based EVEN LARGER COMPANY, owned by YET ANOTHER COMPANY, one of the largest media conglomerates in the United States. In add ition, Valpak.com®, Rolling Thunder, Beaten Chest.

Local 40

Local Pitching Advertising Advertising 40

Bad Pitch Blog

JULY 7, 2006

We were dealt into the next bad pitch by an anonymous member of the news media. So we edited the pitch to keep the media outlet’s identity anonymous instead of the person pitching it. The person sending us this pitch works for a media outlet that would * never * cover a story like this. All edits are in BOLD and CAPS.

Pitching 40

Pitching Web Analysis Industry 40

Bad Pitch Blog

JANUARY 27, 2007

We should also point out where the Bad Pitch Blog authors toasted their year anniversary. Meat is Murder available at Threadless tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog | Taco Bell | E. This lengthy one reflects on recent E.

Pitching 40

Pitching Report Interviews Course 40

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. Still reading?

Communications 81

Communications How To Blogging Content Marketing 81

Bad Pitch Blog

APRIL 26, 2006

It reminds the Bad Pitch blog of Clueless. From: NAME Sent: Tuesday, April 25, 2006 7:09 PM To: FRIEND of BPB Subject: Long time no see Hi, I''m just getting around to organizing all of the business cards and contacts that I''ve collected since Thanksgiving 2005. This pitch might remind you of Sex in the City. That said, lets do this.

Pitching 40

Pitching Real Estate Fashion Film 40

Bad Pitch Blog

OCTOBER 20, 2006

Good PR people politely explain that the news is big to the client but, in the eyes of the media, it’s not news. How is a new web site news and why would my blog write about it?” How is a new web site news and why would my blog write about it?” Until then we can learn the following from Mazur’s bad media relations.

Real Estate 40

Real Estate Pitching Web Enterprise 40

Bad Pitch Blog

MAY 20, 2010

And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Relevance: Jennifer has targeted my blog with research she knows I’ll find of interest based on the topics I already cover. Has it been successful? About Jennifer L.

Pitching 49

Pitching Fashion Report Twitter 49

Bad Pitch Blog

MAY 4, 2006

Before you start your next media relations campaign, take the time to learn more about the facts behind the figures. tags | public relations | PR | media relations | media | good pitch | bad pitch | bad pitch blog | news release | Bradgelina | American Idol' The messages get lost in a ton of numbers.

Survey 40

Survey Pitching Media Relations Google 40