Meet the Media: Kirsten Korosec, Senior Transportation Reporter at TechCrunch

Bianchi Biz Blog

I’m the senior transportation reporter at TechCrunch, where I focus on all the ways — present and future — that people and packages travel from Point A to Point B. I’m also the co-host of the podcast The Autonocast, which focuses on the future of transportation.

Israel Automotive Technologies Worth Watching


Advancements in technology aim to make completing tasks easier, and our quality of life richer. Israel has become a hub for companies focused on technologies that will make traveling behind the wheel of a car more enjoyable as well as safer.


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Gen Z’s perspective on transportation ushers in new “Mobility Culture”

Agility PR Solutions

A new report from global comms firm Allison+Partners suggests that changing definitions of transportation and an influx of new mobility solutions are paving the way for the birth of a new culture—the mobility culture. Resulting from the intersection of transportation and technology, this cultural shift will be driven forward by a new generation of consumers—those just […].

Latest Technologies Every Traveler Needs


Technological advancements have made a world of difference for the modern-day traveler. Between finding the best deals, the perfect schedule, and the best modes of transportation that will fit your travel needs, it’s easy to visit multiple websites and get lost along the way.

Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing. So if mobile, data and wearable technology are the drivers and ethics, real time and content are the issues then where are we now?

Unicorns, Upscaling and the State of Massachusetts Technology

Shift Communications

There are a few interrelated themes that have gotten a lot of play in technology press over the past few months. Although we see a heavy number of Silicon Valley representatives on the unicorn list (as expected), there are many technology unicorns here on the east coast (MongoDB, AppNexus, Actifio, MediaMath) along with rumored candidates like Rapid7, Dataminr and DataGravity. Massachusetts has the second highest average technology salary nation-wide. (2).

Building Bridges to Media and the World in Jerusalem

Flack's Revenge

in areas such as transportation and infrastructure). It was well attended – there were over 40 people, including JVP Play portfolio companies, early stage startups from east of Jerusalem, ultra-Orthodox entrepreneurs who have already succeeded in developing successful technological solutions, Siftech portfolio companies and SecBI , a Fusion PR client. Addressing the JVP meetup with Pnina Ben Ami.

What Do Journalists Want? Part 2: Five Mobility Trends

Bianchi Biz Blog

But they are also moving more toward normalcy and are increasingly focusing on products, technologies, trends, business strategies and what lies ahead. Fast-paced autonomous and connected car technology innovations are moving at the speed of light. What do journalists want?

New Group Aims to Study Impact of AI and Algorithms on Society

Flack's Revenge

I’ve had many great conversations with my friend and PR authority Toni Muzi Falcone about the impact of technology on the field and society at large. But there are implications well beyond PR – technology increasingly determines not only the news we read, but has a role in everything from banking to education, transportation, healthcare and beyond. ” Increasingly the technology platforms (the social networks and search engines) are the computers.

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The Top Tech PR Stories Of 2015

ImPRessions - Crenshaw Communications

As PR agency professionals and other pundits make up their “best” and “worst” lists for 2015, technology stories and the PR behind them will be ubiquitous. ” It’s an innovation likely to change transportation forever. Ad tech giants like Google, Facebook, and AOL Platforms have surpassed Yahoo, which more and more seems like a symbol of an earlier technology era.

The Importance of Staying Current on the Tech Innovations That Affect Our Clients


However, no matter what the niche is, the same key idea gets reinforced: Regardless of the industries we serve, we have to stay current with the latest technologies they use. Technology is not only disrupting customer niches (also known as “verticals”), but also niches within those verticals. I was reminded of this trend this past October, when I attended InsureTech Connect in Las Vegas, an annual showcase for the latest technology in the insurance industry.

Tips for Getting your Tech News Covered in China

Flack's Revenge

Technology is a desirable field among reporters because it is safe, less stressful, ever-changing, and better paid. Normally, you don’t need to pay them to get coverage; but they may expect compensation for attending a press event / conference via a “travel fee” that covers his/her meals and transportation. PR Public Relations Technology As I said in PR in Asia: Myths and Misconceptions , Fusion PR often hears from companies that want to get media coverage in China.

B2B Marketers: Even more data is coming, are you ready?

Shift Communications

Given the integration of software and application-centric computing, every B2B technology and non-consumer enterprise has access to mountains of data that eluded them before. If you are a distributor, does your entire value chain (manufacturer, transportation & logistics, fulfillment to marketing) have a baseline understanding of what’s working and how to make improvements to answer a customer complaint or demand? Vice President, Technology Business Development East Coast.

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Love shopping. Love tech. Love retail tech.

PR in High Definition

All these companies are inspiring in their relentless pursuit of new ways, better ways, faster ways and all have a comms challenge to get their propositions across simply – and in this one, we’ll be focusing on retail technology. Want to avoid public transport but can’t afford a new car?

How Well Do You Know Your Customer?


Other users may utilize public transportation to get to and from their place of work each day. What about finding ways to reach these users via billboards or display advertising in public transportation modalities? Public Relations Agency Life Branding Startups Technology Marketing 5w public relations 5wpr branding communications strategy tips trendsMarketing to consumers is challenging, that goes without saying.

How Executives From Lyft, Postmates and Microsoft See the Future of Tech and Small Business


Technology alone does not solve problems,” said Jerry Hultin , chairman of the Global Futures Group and the founder of Smart Cities New York. “If local businesses are plugged into new technologies, it can help them grow,” he said. During his talk, McNeill discussed his company’s pro-mass transit efforts , including putting $50 million into local transportation initiatives in U.S.

CAPP Publishes Recommendations for Telehealth

Scott Public Relations

The ability to immediately link a patient with their doctor and specialists for follow up as well as remove the barrier of transportation and time to visit the doctor’s office are both simple ways that telehealth tools improve care delivery. Providers need access to evidence-based research on the best practices for telehealth technology. Sign up to receive our monthly advice on healthcare, insurance and technology PR: Scott Public Relations.

Top 11 Meet the Media Profiles of 2020

Bianchi Biz Blog

Meet the Media: Kirsten Korosec, Senior Transportation Reporter at TechCrunch. magazine, IndustryWeek, AutoBeat Daily , WJBK-TV Fox 2, FenderBender, Gear Technology and Autoblog.

Meet the Media: Kevin Jost, Editorial Director & Founder of Futurride

Bianchi Biz Blog

It focuses on new technologies and concepts aimed at making mobility more sustainable. So I’d say I’m most proud of the big roundup pieces like the annual end-of-year blockbuster articles for what we called the “ACES Awards” we put together at Autonomous Vehicle Technology.

3 ways to make tech the good news story of 2021

PR Daily

Spurred by COVID-19, travel technology is advancing at an impressive rate and scale. Travel Association recently announced aggressive technology investments and advancements across the tourism industry, including: U.S. Technology offers possibilities and solutions.

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Meet the Media: Erica Schueller, Editorial Director, Commercial Vehicle Group at Endeavor Business Media

Bianchi Biz Blog

The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. Trends in advanced safety systems and more efficient equipment technology.

5 reasons an Amazon Echo Dot is a “must” for any PR person’s office

Communications Conversations

A simple “Alexa, open thunderstorm sounds” and I’m instantly transported. Technology TrendsA few weeks ago, I bought an Amazon Echo Dot. Complete impulse buy. If I remember correctly, we were at Best Buy to purchase something for my son. But, I walked out with an Echo Dot. A few weeks later, I hadn’t touched it. Until earlier this week, when I added it to my office environment. Really, I just wanted to experiment with it professionally.

Uber's missteps lead to loss of London license

PR Daily

Transport for London, the governing body overseeing London’s transportation, is hitting Uber where it hurts. Transport for London (@TfL) September 22, 2017. wrote : “Our pioneering technology has gone further to enhance safety with every trip tracked and recorded by GPS,” [Selvidge] said, adding that the company had “a dedicated team who work closely with the Metropolitan Police.”. Yet among riders, Uber remains popular as a cheap and easy mode of transportation.

PR Hacks: Sure-fire Shortcuts to Public Relations Success

Bianchi Biz Blog

Advanced Automotive Technology PR Agency. President and founder of Bianchi PR, and a self-proclaimed “half-fast half-marathon runner,” Jim has worked in the B2B automotive and transportation space on both the corporate and agency sides for 40 years.

The journey from lockdown

Stephen Waddington

Protect The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport. There’s been a huge wave of innovation in health and technology. We need to figure out how to live with the COVID-19 virus in order to release the global lockdown.

Why and how virtual reality will transform marketing

PR Daily

Nonprofits, especially, could benefit from transportive tech that shows charitable projects in action. Instead of simply reading about refugees in Syria, viewers can transport themselves to refugee camps. Immersive technologies might not wipe out other forms of content marketing, but they’re certainly becoming a storytelling force to reckon with. The term “virtual reality” probably conjures images of immersive video games with spectacular vistas and vibrant flora and fauna.

Despite a drivers strike, Uber seeks to woo investors ahead of IPO

PR Daily

Organizers called for drivers and riders to turn off their apps and find alternative modes of transportation on May 8. Transportation officials have braced for the outage, with airport authorities issuing warnings to travelers and arranging for extra taxis. The Washington Post reported : In preparation for possible service disruptions, some airport authorities said Monday they were urging passengers to plan ahead to use public transportation where available.

[Updated] United apologizes after puppy dies on flight

PR Daily

The story was broken by several people on social media, including passenger Maggie Gremminger, once again highlighting how local stories go national with the help of modern technology. The airline said it transported 138,178 animals in 2017, more than any other airline, according to the Department of Transportation. The airline reported to the Department of Transportation the highest number of animal deaths of any U.S. per 10,000 transported animals.

We’ve been busy in our Detroit office…


With the mobility industry playing a large role in Detroit’s resurgence, NAIAS set out to create a show within a show, to keep up with the pace of innovation across the transportation sector. AutoMobili-D is a show floor within NAIAS that highlights the advancements in technologies that help people and goods move more freely. We’ve been busy in our Detroit office…. We’re six months into our Detroit office opening and things are moving quickly out here!

Lockdown letter: Zoom fatigue, checking in with Maslow and future plans

Stephen Waddington

There’s the technology issue. Boris Johnson has signalled his intention to start the conversation about restarting the economy and will publish a plan for the return to work, schools and public transport. Day 46 in lockdown. This is my sixth letter. It’s become a form of weekly therapy.

Announcing PR Daily’s Media Relations Awards finalists

PR Daily

CPMC Van Ness Campus Hospital Shakes Up the News Cycle with its Seismic Technology, Landis Communications Inc. NFL Playoffs, Watts Water Technologies. DCTA Secures Community Impact Feature Article for “Case for Transit” Study, Denton County Transportation Authority. Revved Up: Women in Transportation Design Gain Momentum, ArtCenter College of Design. Congratulations to this year’s honorees. Earning coverage for your clients or organization is no simple feat.

30 jobs in the PR and marketing world

PR Daily

Coffee isn’t the only thing that will cost you an arm and a leg, if you live in Honolulu: It is also the most expensive when it comes to groceries, produce and transportation. This is a terrific opportunity to focus on sales enablement and education platforms for Stryker’s surgical technologies. Before you jump at an offer to work in a major U.S. city, make sure you can afford the cost of living.

Living and Working in PR in South Africa : Lessons and takeaways ten years later

Karen Freberg

I went grocery shopping and had to figure out the transportation system for the city. Academics Communications Emerging Technologies Public Relations social media South Africa South Africa InternshipOne of my former classmates posted this week that it has been ten years since we were in Cape Town, South Africa for our international internship program for our Master’s degree at USC.

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Public Relations Is at the Intersection of Artificial Intelligence and Ethics


They are probably right in the same way as those who might have predicted an end to transportation jobs when blacksmiths were replaced by automobile mechanics, or when telephone operators were replaced by automatic switches, or when elevator operators were replaced by… buttons.

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Chatbots as a public relations tool: proceed with caution

Stephen Waddington

Answers simple requests for transaction information such as environmental data, transport information, or personal records such as a bank balance. Ultimately convincing people to interact with a robot will be a significant behaviour challenge but it’s no more significant than previous shifts in technology. My view is that we’re at the early stage of the adoption curve of a technology that could prove incredibly exciting for public relations.

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80 Communications and Public Relations Jobs Available Now

Media Bullseye

Media Relations Specialist , King Abdullah University of Science and Technology (KAUST), Thuwal, Saudi Arabia. of Transportation, Phoenix, AZ – apply by Oct. Manager, Technology Policy , Consumer Reports, Washington, DC. Director with Global Health Technologies Coalition , PATH, Washington, DC. Advocate with 21st Century Transportation Program , US PIRG, Chicago, IL; Boston, MA; Denver, CO or Washington, DC. Looking for a new career opportunity?

15 AP style rules for back to school

PR Daily

While they might sport the latest fashion and technology trends to stay hip in the halls, here are some back-to-school-related terms from the Associated Press Stylebook to help us writers make the grade: academic departments: Lowercase except for words that are proper nouns or adjectives. bus, buses: Proper style for the transportation vehicles. In a few short weeks, students across the country will settle into classrooms for another school year.

55 Communications and Public Relations Jobs Available Now

Media Bullseye

Communications Manager (Internet/technology & science), Pew Research Center, Washington, DC. Technology & Transportation Reporter (scroll to find), Jalopnik, New York, NY. Looking for a new career opportunity? Check out these public relations jobs that have come across our desk recently. Have one you’d like to see listed? Just email Academia/Government.

Beyond the Basics: How to Really Work Remotely


Maybe you would call your mom, listen to music, or tune in to the news as you drank your morning coffee on your drive or public transportation ride to the office. She leads PR campaigns for enterprise technology companies in a wide variety of industries from food to robotics and more.

With Google a possible competitor, Uber changing its strategy

PR Daily

The report came just after Uber announced it would partner with Carnegie Mellon University to create the Uber Advanced Technologies Center near the university’s campus. The center would be used to develop driverless car and mapping technologies. The center will focus on the development of key long-term technologies that advance Uber’s mission of bringing safe, reliable transportation to everyone, everywhere,” the blog post states.

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