Ethical Voices

MARCH 14, 2022

Ethical issues in merging the science and art of public relations. Then a couple years ago with Stagwell and Mark Penn, I founded a company called Prophet, which is the first SaaS platform for PR people that uses AI to predict media interest, sentiment and spread before you pitch. How do we create belonging in a hybrid environment?

Ethics 52

Ethics Publicity Data Agency 52

Ishmael's Corner

JULY 27, 2020

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. You know, we have other interests. We don’t all go home and talk to our families about cloud storage all weekend — well, not all of us anyway.”

How To 195

How To Storytelling Communications Publicity 195

The Hoffman Agency

FEBRUARY 22, 2022

From drafting awards submissions and social copy to mastering the art of logging hours and inbox sanity, my time here has been a total shift in perspective on the impact I can have in PR. But boy, did we work to get here. For my past self and those looking to enter the world of tech PR, I give to you some unsolicited advice.

Internal 36

Internal International Leadership Agency 36

Solo PR Pro

AUGUST 5, 2019

Changing Channels Before we look at the tech effect on PR, the survey results show an interesting disparity where CEOs and PR students place a higher value on shared media (defined as social media and online influencers). “…as a profession, we must prevent media relations from becoming a lost art. 2019 Global Communication Report.

Technology 66

Technology Trends Survey Report 66

ImPRessions - Crenshaw Communications

MAY 3, 2017

Continuing education in PR can provide a keen edge and there are many options from podcast to online and offline classes. The Tony nominees were announced this week, and it’s award season for public relations as well. We are pleased to be contenders in a couple of categories. Cultivating Habits of Highly Successful PR People.

Writing 149

Writing Education Pinterest Creativity 149

Beyond PR

JANUARY 9, 2017

PR includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television, blogs, podcast and radio. Here’s where the art of storytelling takes place. You don’t have to look far to see the added benefits of Public Relations.

Nonprofit 40

Nonprofit Television Radio Newspapers 40

Remote PR Jobs

SEPTEMBER 25, 2023

Enter the podcast In recent years, the popularity of podcasts has exploded. No matter your niche or interest, there’s a podcast out there for you. We’ve rounded up 31 podcasts that should help you feel a little less overwhelmed as a PR pro. Episodes of the information-packed podcast are released every Monday.

Pitching 100

Pitching Interviews Trends Journalism 100

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Social Media Ecommerce Marketing Imagine this as a big umbrella that covers lots of stuff—building up your brand’s popularity, guiding customers to your website, advertising and selling products, and even the art of social selling and social commerce. Being on social media is the online pastime that everyone loves. In 2023, more than 4.89

Social Media 86

Social Media Media Mobile SEO 86

Flatiron Communications

JANUARY 11, 2018

2016 : The growth in the use of social influencers as trusted “third-parties” to create awareness and action (“ Content Marketing is So Last Year” ). 2017 : Can the ethical breakdown of political PR with its purposefully spread false narratives poison other industry sectors? When PR Turned to the Dark Side ”). they produce.

Pitching 43

Pitching Journalism Tools Agency 43

PRSay

JUNE 5, 2018

You’ve held many different jobs in your career — comedian, actor, news commentator, podcast host. Nancy Giles , CBS “Sunday Morning” contributor, comedian, actress and self-described “Accidental Pundette,” spoke with Strategies & Tactics ahead of this Thursday’s Silver Anvil Ceremony , where she will serve as the evening’s host.

Radio 70

Radio Writing Energy Journalism 70

Flack's Revenge

APRIL 16, 2020

E.g. Visme has a nice library of art, templates and animations. Folks, I know I haven’t been writing here as much, Sorry for the interruption. These are unusual times. But the show must go on, right? People are stuck at home and clamoring for distraction and new episodes, er, posts. Don’t mind the poor lighting and audio quality.

Infographics 315

Infographics Enterprise Pitching Meeting 315

Communications Conversations

AUGUST 12, 2019

Your husband pulls out his phone and headphones to listen to his favorite podcasts. And, situations like these may be leading to the death of the art of small talk. And, think about the act of pitching on the phone itself. We’ve all witnessed this scene in any number of public spaces, right? Not uncommon at all in 2019.

Social Media 104

Social Media Communications Media Report 104

Contently - Strategy

MAY 7, 2020

But there was one part that I had to learn how to master as I got more experience: the art of the internal sell. Over the years, I’ve had the opportunity to pitch ideas to a number of wiser, business-minded folks. Start by solving a problem. To begin, ask yourself two questions: What are we doing now? Where are we falling short?

Content Marketing 126

Content Marketing Marketing Case Study Internal 126

Sword and the Script

DECEMBER 10, 2019

Example: A favorite food brand that also knows what kind of vehicle you drive, where you stop for gas and your preference in podcasts. Predictions reflect facts, experience, and often a bit of hope for the future. Even pessimistic predictions are hopeful. It’s as if by saying it out loud, we’ll ward off an undesirable outcome.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Marketwired

FEBRUARY 16, 2016

Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR. This is post 1 of our 5-part #CreativePR blog series.

Creativity 100

Creativity Pitching Writing Conference 100

Flatiron Communications

MAY 2, 2017

This carefully distilled selection of cool new gadgets, apps, podcasts, and productivity tools rarely ceases to surprise me. The platform also lets you build/store lists and disseminate pitches. One of the daily email newsletters to which I subscribe is Product Hunt , founder by Ryan Hoover. And trust me, there are plenty.

Tools 45

Tools Twitter Report Pitching 45

ZudePR

MAY 31, 2015

You should read this article if: You’re interested in hearing the exclusive thoughts of 36 of the world’s leading communications experts. You work in public relations, SEO, content marketing or social media marketing. You own a business and want to increase sales. But need reassurance that it’ll pay off. Still reading?

Communications 81

Communications How To Blogging Content Marketing 81

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example). What is a multimedia journalist?

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example). What is a multimedia journalist?

Media Relations 40

Media Relations Media Mobile Pitching 40

Frederik Vincx

DECEMBER 11, 2015

Reading Time: 24 minutes This guide provides you with a thorough 5-step plan to evaluate and improve the workflow of your PR team. The goal is to make your team adaptable for increasingly fast changing communication requirements. The result? Better work, happier clients, and more time left to sell to other clients. Are you up to speed?

How To 60

How To Software System Employee 60

MaccaPR

MARCH 18, 2015

In this brave new world, marketers are creating their own content – infographics, podcasts, webinars, YouTube videos and more – that are distributed for free via their digital channels. This was the focus of a March 2015 event co-sponsored by Maccabee Public Relations and Minnesota PRSA. But, definitions vary by marketer.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Cision

APRIL 5, 2017

Reported by Wendy Glavin, CEO & Founder, Wendy Glavin Agency and powered by CommPRO. Breaking Down the State of the Media in 2017,” was a fascinating and discouraging examination of the lack of trust in the media. Chris Lynch, CMO of Cision moderated with in-depth insights and questions from the, “State of the Media Report.” Truth is not dead.

Report 225

Report Media Advertising Advertising 225