DIY media coaching: Using YouTube to media train yourself
Muck Rack
SEPTEMBER 30, 2021
DIY media coaching: Using YouTube to media train yourself
What to do with Media Appearances
PR for Anyone
SEPTEMBER 8, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. You’ve landed in the media. Of course I’ve been on 1000’s of media outlets since then but that’s one of the biggest so I want people to see it, again and again. PR FOR ANYONE.
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Back to School Media Pitches
PR for Anyone
AUGUST 25, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Watch this week’s PR Tip here. PR FOR ANYONE. The system works!
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Media Storytelling
PR for Anyone
MARCH 16, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. I spent Tuesday interviewing people for my online business show, More-2-Media on Daily Ad Brief , and what I found in every call was the importance of storytelling. it needs to be based on a story.
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Pitching Multiple Media Outlets
PR for Anyone
JULY 28, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch this week’s PR Tip here: How do you your story to multiple media outlets? Many people feel they have one story and that one story might not fit in every media outlet. Here’s an example.
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Pitch the Media
PR for Anyone
AUGUST 11, 2021
You’ve been ready my posts for years, watching the YouTube videos, and you’re ready to pitch. But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” The post Pitch the Media appeared first on Christina Daves. ” The answer is no.
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Positioning Yourself as a Media Expert
PR for Anyone
AUGUST 18, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Yes, you could be a one-hit wonder with one segment about YOU but why not turn yourself into a media expert and look at the broader topic of what you can cover? PR FOR ANYONE. Anyone can get publicity!
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Tips for Media Interviews
PR for Anyone
JANUARY 12, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. One of the top tips for a media interview I can give you is to be real and authentic. The post Tips for Media Interviews appeared first on Christina Daves. Don’t be flashy or salesy.
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Mindset and Media
PR for Anyone
MARCH 10, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. But what happened was, is we pitched the media and they saw immediate results.
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Three Steps to a Killer Media Pitch
PR for Anyone
DECEMBER 14, 2021
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Landing in the media is as easy as these three steps to a killer media pitch! It’s important that your media pitch have something valuable for the audience. Step 1 – The Hook.
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Easy Trick to Land in the Media
PR for Anyone
DECEMBER 8, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. December and January are the most difficult times of the year to land in the media. Seasoned media experts often get to come back for end-of-year wrap-ups. I didn’t think of that!
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How to Give a Great Media Interview
PR for Anyone
JANUARY 20, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Media is editorial content unless you are paying for advertising. This week, I want to give you some tips on how to give a great media interview. The media loves sound bites. You got the YES!
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How to Build a Brand with Social Media
PR for Anyone
NOVEMBER 18, 2021
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. There is no easier way to build a brand than with social media. Now, I want you to use social media and build out that brand. Use social media to share your message and build your brand.
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What to Pitch the Media in May
PR for Anyone
MAY 4, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. I always like to give my followers ideas for pitching the media. This week I want to talk about what you should be pitching in the media right now because it’s the beginning of May.
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PR Secrets For Scoring Great Media Coverage
ImPRessions - Crenshaw Communications
MAY 8, 2017
When it comes to good public relations , a company can have great potential that for one reason or another is never realized in the form of media coverage. One thing that makes for an excellent PR partnership is the organization’s willingness to share raw information that can be translated into media interviews and stories.
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These Smart Social Media Tactics Will Help You Prevent A Crisis
Melissa Agnes
SEPTEMBER 16, 2014
A fast food worker stomps in a lettuce bin and posts it on YouTube. A company with two plane crashes in the last year asks people to post their bucket list destinations on social media. A social media manager loses their temper in a customer service post on Facebook. Everyone is using social media for marketing today.
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Meet the Media: Hannah Lutz, Reporter at Automotive News
Bianchi Biz Blog
APRIL 3, 2023
Media training with clients – or even a simple interruption to bring them back to focus—would be so helpful. I don’t want the same story as everyone else. Any pet peeves with PR people? My recent pet peeve: when PR people don’t keep their clients on track. Some are camera-off on a Zoom call while their clients ramble.
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Why Publicity?
PR for Anyone
AUGUST 4, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. They call it earned media because you didn’t pay for it, you earned it based on your credentials and value to a news outlet’s audience. So you have paid media and you have earned media.
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Go from Established to Known
PR for Anyone
OCTOBER 13, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. But what I also did was create a new playlist on my YouTube Channel called Established to Known™. But what I also did was create a new playlist on my YouTube Channel called Established to Known™.
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PR Myths
PR for Anyone
MAY 18, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. With consistent media outreach, using good, newsworthy story ideas, YOU have the ability to turn yourself into a media expert and be seen as famous in your field. I make a plan and I stick with it.
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PR Myth #6 – PR is Only for Crisis
PR for Anyone
JUNE 30, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. And then there is positioning you an expert in your industry where you can regularly be featured in the media. Yes, that is one component of PR and there are PR professionals who specialize in this area.
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Social Audio Platforms Public Relations
PR for Anyone
FEBRUARY 21, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. I’m sure by now you’ve heard of Clubhouse, the new, hot social media platform that is strictly audio. audio social media platforms. There are media groups, PR groups.
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Pitching News Today
PR for Anyone
SEPTEMBER 1, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. So just paying attention to the news cycle and what is happening in it, can easily allow you to be in the media regularly. Check out social media and what people are talking about. PR FOR ANYONE.
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Newsjacking Idea
PR for Anyone
SEPTEMBER 30, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media.
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PR Myth #4 – Size Doesn’t Matter
PR for Anyone
MAY 26, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. They want national media exposure: Good Morning America, Today Show, Fox & Friends, CBS This Morning, any of the nightly news shows, CNN, MSNBC, etc because they think size of audience matters.
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How to Use Public Relations as a Lead Generating Tool
PR for Anyone
OCTOBER 14, 2021
If you see someone who is regularly in the media as the expert, doesn’t that make you feel more comfortable in hiring them? Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Another thing to consider is that media begets media.
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Advertising vs Publicity
PR for Anyone
MARCH 30, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. 3 – publicity is what we call “earned media.” 3 – publicity is what we call “earned media.” This is the power of media. But publicity is so great.
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PR Campaign Examples
PR for Anyone
NOVEMBER 4, 2021
On both my website/blog I have a listing of success stories and also at the YouTube Channel and look for the success stories playlist. You’ll see many examples of how people landed in the media. Read through these to get inspired on what you can pitch the media, today! But check out the YouTube Channel.
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What Skills Make the Best Public Relations Specialist?
PR for Anyone
OCTOBER 28, 2021
You also need to be able to do a review of your assets (website and social media) and make sure you check out when the media checks you out. What is the media talking about right now and/or what is relevant right now (seasonality, relevance, etc) and how can you insert yourself into that conversation? Follow the system above.
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What to Pitch in October
PR for Anyone
SEPTEMBER 16, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. What are you going to pitch the media in October? Watch this segment of a client who landed in the media for this and watch this incredible story of preventing domestic violence. PR FOR ANYONE.
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PR Myth #5
PR for Anyone
JUNE 10, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. But before I dive in, make sure you subscribe to the channel and ring the bell so you’re notified of all these videos that I put out to help you land in the media. PR FOR ANYONE. The system works!
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How to Get in Magazines
PR for Anyone
MARCH 23, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. If you can’t find it, go to the magazine’s website, click on the advertising tab, and look for “media kit”. When I first started handling my own PR, I did it all wrong. What did I know?
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PR Myth #3 – PR Generates Sales
PR for Anyone
MAY 26, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. YOU need to put the sales funnel in place from your media appearance(s). Sales is a process and it takes time and just because you land in the media doesn’t mean you’ll get instant sales.
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How to Develop Good Social Listening Techniques
PR for Anyone
OCTOBER 7, 2021
What most people forget about with social media is the “social” part. I promise you that the media is paying attention to it too. If the media puts out a story that is already buzzing online, it should continue to buzz through their channel as well. We pitch the media. Interesting conversations get legs.
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Public Relations Skills
PR for Anyone
DECEMBER 7, 2021
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Give them great content in a format they can use on their platform and you will be light years ahead of others when pitching the media. Land in the media and see what it does for your business.
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Pitch Around Elon Musk and Twitter
PR for Anyone
APRIL 26, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch the video and/or read the transcript and you’ll see a bunch including things related to: Social Media. First and foremost, if you are a marketing or social media person, what does that mean?
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Crisis Management 101: Shark Week Case Study, Pt. 1
Shift Communications
JULY 19, 2017
woke up and saw a Shark Week promo as he waited for a video to load on YouTube. This series will touch briefly on the following offerings/capabilities from SHIFT’s PR, marketing tech and creative services teams: Media monitoring. Media training. Owned media/messaging. Media relations. This morning, G.W.
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What Can You Do to Land a TV Pitch?
PR for Anyone
SEPTEMBER 29, 2021
It’s also helpful to watch your dream media outlet and see what they are doing and how they are doing interviews so when you pitch, you provide for them exactly how they do interviews and what they are going to need anyway. You’ve got to remember that media is visual. So what is that one thing that you really need?
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The 6-Step Guide to Creating a Thought Leadership Content Program
Contently - Strategy
JANUARY 26, 2023
These include videos, webinars, podcasts, articles, and social media posts. To meet this goal, the company produced videos for its YouTube channel featuring pharmacists discussing the COVID-19 vaccine in a relatable manner. Depending on who you pick, be prepared to train your thought leaders. Measure your results.
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Virtual Background
PR for Anyone
DECEMBER 1, 2021
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. When it comes to the media, think of how you come across as an expert when they see a bad backdrop. That might be the first and most impactful impression you make on a potential client or customer.
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Don’t Model Your Content Strategy on This Famous ‘Field of Dreams’ Quote
PRSay
DECEMBER 12, 2018
This used to come in the form of commercials on network TV or ads in local papers, but now it’s Facebook ads or YouTube ads. Michael Smart teaches PR professionals how to dramatically increase their positive media placements. Get more media pitching knowledge from Michael Smart here.
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Pitch the Media Today
PR for Anyone
JULY 14, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Now is the best time to pitch the media, especially television. August is the slowest news time as so many people are traveling and don’t want to forego their vacation for a media appearance.
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Pitch the Media Regulary
PR for Anyone
JULY 21, 2022
Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch this week’s PR Tip here: Today I am challenging you to start pitching the media regularly. Think about what you can pitch the media for the rest of the year. PR FOR ANYONE.
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LinkedIn Social Selling Training & Digital Marketing Workshop Debuts
wiredPRworks
FEBRUARY 11, 2016
Taught in a quick-start format online at Ascend Training, this class is ideal for those who want to advance their branding, content marketing and social media skills. LinkedIn, Twitter and Facebook accounts, basic working knowledge of social media. SOCIAL MEDIA TRAINING SUCCESS TRACK. CLASS PREREQUISITES.
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