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Summer Travel: How PR & Comms Are Helping Drive Demand

Burrelles Fresh Ideas

This summer appears to mark the return of travel as we used to know it. Some of the types of travel expected to bounce back to pre-pandemic levels this summer include: Domestic Travel: Popular destinations that often include national parks, major cities, coastal areas, and other popular tourist attractions.

Travel 40
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Meet the Media: Jennifer Ramsay, Editor-at-Large at Endeavor Business Media’s Market Moves

Bianchi Biz Blog

Jennifer Ramsay is the editor-at-large at Endeavor Business Media, where she curates the Market Moves newsletters, a series of cross-industry publications pulled together from various Endeavor Business Media outlets covering electric vehicles, manufacturing, energy, infrastructure and cybersecurity.

Meeting 97
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How to Avoid Press Event No-Shows

Bianchi Biz Blog

For example, while I’m interested in attending your one-hour event in Detroit, I will be traveling to Los Angeles for the auto show to cover major automaker press conferences the same day. Due to budget cuts, we’re short-staffed … and I don’t have the bandwidth to spend the time traveling to attend your event, even if your news is worthwhile.

How To 98
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Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

Can you tell us what types of stories, trends or issues are on your radar now? Rather than highlighting a specific story, I’ll just mention that business travel is one of the best parts of my job. In addition, I co-host TT’s biweekly RoadSigns podcast with my colleague, Michael Freeze.

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Ron Cogan, Editor, Publisher & Writer at Green Car Journal

Bianchi Biz Blog

Can you tell us what types of stories, trends or issues are on your radar now? I did the work-from-home thing long before it was popular and continued doing so for the full 20 years I was at Petersen Publishing, launching seven magazines and making my way to the staff at Motor Trend for the last seven years. Talk about a dream job!

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Unveiling the Future of SEO: A Glimpse into Tomorrow’s Search Optimization

Burrelles Fresh Ideas

I recall working on a website project for a local bakery. AI algorithms can analyze data more intricately than ever before, predicting trends and user behaviors. I experienced this firsthand when optimizing a local service website for voice search. Were they looking for baking recipes or the nearest bakery?

SEO 85
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Behind the Headlines With Caroline Michaud

Cision

Caroline Michaud, Vice President of Corporate Communications and Public Relations at PHG Consulting, says to be competitive, clients must determine their specific brand and strategically position themselves in the marketplace. What are some of the biggest PR challenges travel brands and companies face? How can they overcome them?

Tourism 120