ImPRessions - Crenshaw Communications

AUGUST 24, 2018

Is there a need to build or improve reputation? For example, direct-marketing will nearly always have an impact on demand generation, while PR affects brand visibility and reputation. The practice of public relations is about telling stories, and all good stories have compelling themes. Consider and prioritize your goals.

Writing 136

Writing How To Pitching Privacy 136

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

At a certain point, most small businesses outgrow their first forays into public relations. When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. But we in public relations do. A company crisis is looming.

Company 136

Company Interviews Reputation Privacy 136

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. The tone of the language, the medium of the message, and its timing contribute to public perception of a company’s management of the situation. Five crisis PR first responses.

Crisis 136

Crisis Privacy Airlines Facebook 136

Sword and the Script

OCTOBER 25, 2022

The role has required expansion of the previous need to be a generalist who is knowledgeable on business topics, to being one who can effectively take on a business leadership role where needed.”. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”.

Communications 122

Communications Crisis Internal International 122

Critical Mention

JUNE 13, 2018

Strong leadership and a carefully-crafted crisis communications strategy can help a company recover its image and earn back its audience’s trust. These examples will provide your team with strategies on how to communicate effectively and reboot your reputation in the public eye. Wells Fargo.

Company 87

Company Banking Crisis Facebook 87

David PR Group

JUNE 8, 2017

And yes, I have chronicled many similar tales in my book How to Protect (Or Destroy) Your Reputation Online. Nearly 40% found positive information like undisclosed leadership roles and community service. The best way to have a good online reputation is to have a good offline reputation. Do build a reputational firewall.

Privacy 66

Privacy Reputation Google Engineering 66

ImPRessions - Crenshaw Communications

MAY 18, 2018

The shooter’s phone was ultimately cracked without Apple’s help, but its stand on privacy was consistent with long-held principles and arguably those of its core customers. Public relations programs are designed to bring such values into the public conversation.

Brand 149

Brand Branding Storytelling B2B 149

Flack's Revenge

FEBRUARY 3, 2021

Knowing more about their R&D and tech chops can inform story-telling and thought leadership efforts and become part of the larger company narrative. First, if you’ve gotten patents, it is for all intents and purposes public info that anyone can look up. Identiq: Anti-fraud privacy protection for e-commerce.

Technology 177

Technology Comparison Case Study Privacy 177

Stephen Waddington

MAY 8, 2018

Every member of staff has a role to play in public engagement. The NHS is striving hard to modernise as it navigates the through the toughest challenges of a lifetime, challenge that can only be overcome if it embraces an honest dialogue with the public,” she says. “An Therein lies one of greatest opportunities for the NHS.

Communications 63

Communications Healthcare Print Community 63

PRSay

JANUARY 16, 2020

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead. With that reality in mind, here are four emerging reputation risks to consider: Targeted online attacks. Controversial statements.

Reputation 180

Reputation Privacy Banking Ethics 180

Sword and the Script

DECEMBER 26, 2023

Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. There’s no point in building a reputation if the startup is facing an existential threat. ” ~ Megan Paquin , APR, CPRC, Managing Director, Paquin Public Relations 10.

Writing 192

Writing Communications Marketing B2B 192

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations. More show and less tell.

Marketing 189

Marketing Content Marketing Data Social Media 189

Presspage

AUGUST 12, 2022

A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide. All maximizing publication potential – and impact. When enterprise-grade security is baked in, so are confidentiality and privacy. It’s a problem because it’s assymmetrical.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

A single customer’s bad experience can unfold into days of media coverage, with a huge hit to your brand reputation (or your CEO’s career) worldwide. All maximizing publication potential – and impact. When enterprise-grade security is baked in, so are confidentiality and privacy. It’s a problem because it’s assymmetrical.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

PRSay

AUGUST 14, 2019

Shaw oversees the narrative and reputation of one of America’s most ubiquitous companies. . I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. There’s the leadership and management standpoint; at a relatively young age you are responsible for leading a group of people.

Internal 66

Internal International Conference Public Affairs 66

Landis PR

DECEMBER 4, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Katie Casciato – Roopco. The inherent value in thought leadership and real, human-anchored perspectives is that they give your brand a distinct, competitive edge by ultimately building brand authority and credibility. appeared first on Landis PR.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Stuart Bruce

OCTOBER 30, 2014

My name is Stuart Bruce and I’ve been tasked with speaking to you about the future of social media and its impact on public relations. I’m a member of the elected council of the UK’s Chartered Institute of Public Relations and also a founder member of its social media panel. Public relations has always relied on relationships.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

DECEMBER 11, 2018

Creativity over productivity: The volume of noise in the digital realm is beyond bearable and the public relations professionals that stand a chance must ditch their multi-pitch phone and email productivity for remarkable, creative campaigns on behalf of the brands they represent. “I Chawla | Adfactors Public Relations | India.

Social Media 91

Social Media Marketing Media Creativity 91