Stuart Bruce

JUNE 24, 2015

We also used news conferences, journalist interviews and news releases (earned), a corporate magazine (owned) and securing speaker platforms at events where executives could network and tell stories (shared). PR actually sat in the attic and was frequently referred to as the poor relations.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Waxing UnLyrical

DECEMBER 24, 2010

And part of why Jesus used imagery and every day references was so that the people he told these stories to could relate to them. Just imagine how many people were telling these stories, for them to have survived, in some shape or form, to the point where they were recorded in writing. Look at some of his parables. Wanna Subscribe?

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

JANUARY 13, 2011

Side note: In the beginning I didn’t refer to the site as a “blog” to anyone. I always referred to it as something like “a website with dynamic content and social media capabilities.” Mark as read Approve comment "Side note: In the beginning I didn’t refer to the site as a “blog” to anyone. It’s either/or.

Blogging 68

Blogging How To Print Facebook 68

Waxing UnLyrical

DECEMBER 5, 2010

After all, this is the third post in three days to reference that wretched campaign. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Wanna Subscribe? Shall We Tweet? Read Me On BNET Watch Me In Action Book Me!

Facebook 80

Facebook Twitter Measurement Blogging 80

Waxing UnLyrical

NOVEMBER 26, 2010

Mark as read Approve comment Thanks for writing this Shonali! Mark as read Approve comment Love the Garth Brooks reference, Lori! Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" You are right on.

Facebook 69

Facebook Twitter Measurement Tourism 69

Waxing UnLyrical

FEBRUARY 6, 2011

The genius writer brother; the gun-crazy brother; the beauty- and romance-obsessed sister; the fiercely protective Greek Man Friday; and the food-obsessed and long-suffering mother (or Mother, as she’s referred to). Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Measurement 57

Measurement Facebook Twitter Social Media 57

Waxing UnLyrical

OCTOBER 6, 2010

Music like Jimi Hendrixs has provided a tremendous amount of inspiration for me on so many levels * work * excercise * acting * writing * and much more As far as Im concerned, theres always some room for music in a persons life. Every Hendrix reference was a part of the relevant message. And it paid off. Wanna Subscribe?

Social Media 73

Social Media Twitter Facebook Measurement 73

Sword and the Script

DECEMBER 10, 2019

Organic social reach is all but dead, paid social has pathetic CTRs, and organic SEO is as rough as sitting in the crowd at AT&T Stadium and hoping the Monday Night Football camera crew focuses on your homemade sign. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No. 16: Ted Seward.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Waxing UnLyrical

JANUARY 14, 2011

and also, once you install it, Apture will insert “pop-up&# references on embedded links, if they’re to easily accessible pages such as Wikipedia, Flickr, etc. (It Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? You can customize the colors, etc.,

Blogging 93

Blogging Facebook Twitter Measurement 93

Waxing UnLyrical

NOVEMBER 10, 2010

It’s a great way to exercise your writing muscles. So much of what we do revolves around good, if not great, writing. Blogging is a great way to improve your writing. Your point about blogging making one a better writer is spot on since the more we write, the sharper our skills will become. You get even better.

Blogging 90

Blogging Facebook Twitter Writing 90

Waxing UnLyrical

OCTOBER 14, 2010

Get Shareaholic test Filed under Blogging for Grasshoppers , Communication , Guest Posts , Herwin Icasiano , How To , Social Media , Writing | Tags: blogging , how-to , lecturing versus leading | Comments (8) Site settings comment help? If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

Blogging 71

Blogging Twitter Creativity Facebook 71

Waxing UnLyrical

FEBRUARY 8, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali On Lists, Their Importance, And How To Get On One February 8th, 2011 Tweet This post has been about a year and a half in the writing. I can’t give you the answer to this, except refer you back to #1.

How To 64

How To Twitter Facebook Writing 64

Sword and the Script

JANUARY 17, 2023

This is an effort to provide an impartial, but candid opinion, based on my experience on the vendor side and monthly research and writing. Blog: SEO Software Company Semrush Moves into PR with Prowly Acquisition [PR Tech Sum].Comment: I also write an occasional PR Tech Briefing and Product Review. and other FAQs]. On the radar.

Technology 93

Technology Software Resources Pitching 93

Rock the Status Quo

JANUARY 22, 2015

As with any survey-style of research, answers are also skewed based on who was interviewed and their personal perspective, even timing when they took the survey based on what influenced them that specific day. it’s also the #1 thing that will improve traffic and SEO ranking for your website. It is very prone to misinterpretation.

Agency 100

Agency Survey Customer Service Engineering 100

Buzzstream

FEBRUARY 1, 2024

Quote/Interview Pitch Outreach Template Pitching quotes from a thought leader, C-suite executive, or relevant spokesperson for a third-party report or news event is a great way to get press mentions and links. If you’re interested, I can write this article for you. Would you be able to add the link to [your page link] for reference?

Pitching 87

Pitching Infographics Survey Resources 87

PR 20/20

MAY 23, 2017

Disclaimer: This list is not comprehensive; we reference tons of marketing resources on a daily basis! Ann Handley , author of Everybody Writes , heads up content at ‘Profs. They cover a variety of topics, but have a strong focus on SEO and content marketing.”. That’s the exact question I asked my PR 20/20 peers.

Resources 53

Resources Marketing SEO Engineering 53

Sword and the Script

MARCH 3, 2020

For reference, here’s a list of PR technology companies I’m watching. For example, rule number four states : “Podcasters may use HelpaReporter.com to source interviews for their podcast only if the podcast is hosted on their own website, with an Alexa ranking of one million or less.”. Quick plug: Do you work in PR and comms?

Pitching 78

Pitching Instagram Survey Data 78

Waxing UnLyrical

DECEMBER 2, 2010

I’ve been both sides of the interview table quite a bit. But probably the time that I did the most interviewing was at my last job. Despite the fact that this person had ignored #1 above, I couldn’t help but be intrigued by someone who had the gumption to write that. But sass, chutzpah and gumption? Was this helpful?

Interviews 83

Interviews Creativity Twitter Facebook 83

Journalistics

JULY 3, 2013

Most major PR software vendors now incorporate publication editorial calendars into their products, further simplifying the process of targeting PR opportunities based on what publications are writing about. the PR team writes the press releases), while others may be specific individuals in the company. Assign the Work With Deadlines.

How To 52

How To Pinterest Resources Writing 52

Stephen Waddington

MARCH 15, 2021

We’re back 1-2pm GMT on Friday 26 March with presentations on SEO PR, search listening, research bots and the opportunity for PR post-COVID-19. As a candidate, think about how you can apply curiosity at different points throughout the recruitment process; whilst job hunting, in your covering letter / email and during the interview itself.

Google 119

Google Data Government Social Media 119

MaccaPR

JANUARY 19, 2015

Today, PR people are expected to know B2B content marketing strategies, SEO, social media campaigns along with traditional media pitching, press release and speech writing, require PR newbies to come prepared from Day One to significantly and professionally contribute to strategic PR work. Source: BuzzBin ).

How To 48

How To Agency Writing Interviews 48

Waxing UnLyrical

NOVEMBER 16, 2016

A few months ago, when I was buried in research for a visual marketing piece, I came across an interview of Marcel Just, a cognitive imaging expert. In his interview with the Nieman Foundation at Harvard , he said that the human brain was built to process visual cues in nature, and that text was an artifact invented by man.

Blogging 40

Blogging Strategy Social Media Content Marketing 40

Waxing UnLyrical

NOVEMBER 30, 2010

In my previous position as the managing editor of the University’s internal publication, I spent a lot of time (and still do) interviewing members of the campus community (faculty, staff, students, alumni, community partners, etc.). So one day I just started peppering my conversations with social media references. I was lucky.

Blogging 60

Blogging How To Social Media Community 60

Waxing UnLyrical

NOVEMBER 18, 2010

That’s very useful for SEO, but I can’t imagine that this level of detail would ever be sufficient to inform a marketing or communications strategy. Im not sure what study youre referring to regarding the 80% reliability between human coders. Again, though, its not a process that comes without a time-investment. Wanna Subscribe?

Measurement 80

Measurement Publicity Analysis Tools 80

PR 20/20

OCTOBER 10, 2017

Artificial intelligence is the umbrella term we use to refer to different but related machine systems, which include technologies like machine learning, deep learning, natural language processing, and computer vision. As a result, SEOs are exploring a new way of linking related content under a ‘topic clusters’ model.”. Source: HubSpot.

Marketing 81

Marketing eBook System Tools 81

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Contently - Strategy

JULY 31, 2019

” To many, injecting a CTA into a piece of writing is to sully the art form. Most writers at media companies simply use the CMS as a place to paste in their writing. A data-driven strategy or program refers back to data gathered from different avenues on a brand’s target audience. ” Why? Data-driven.

Content Marketing 111

Content Marketing Marketing Media SEO 111

Waxing UnLyrical

SEPTEMBER 2, 2010

If they’re resources you will find useful, bookmark them (I use Delicious or Evernote ) for future reference. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Rules of engagement This is an easy one. What you should expect : anything and everything. Wanna Subscribe?

Twitter 82

Twitter Resources Conference Facebook 82