PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. 3 Ways to Maintain Control of Your Corporate Social Media. The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. Prepare in advance.

Social Media 117

Social Media Conference Media Corporate 117

Onclusive

AUGUST 9, 2021

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Internal Communications.

Training 370

Training Media Training Reputation Crisis Communications 370

5W PR

AUGUST 23, 2023

Corporate communications manager In corporate settings, communications managers oversee internal and external communication initiatives. Social media manager Social media managers with a public relations degree are now crucial for organizations due to the growing significance of social media in communication strategies.

Publicity 78

Publicity Public Affairs Crisis Communications Policies 78

Deirdre Breakenridge

SEPTEMBER 26, 2016

For years, I’ve been discussing the changing roles of PR professionals as a result of social media. Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Q: What made you pursue your research study on “Roles in Social Media?”

Publicity 150

Publicity Policies Social Media Study 150

Onclusive

AUGUST 22, 2017

Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Internal Communications. Media Training. Social Media & Community Management. Data Journalism.

Media Training 397

Media Training Crisis Communications Conference Training 397

Solo PR Pro

SEPTEMBER 11, 2018

Everything we do as communications professionals is information driven, particularly when it comes to planning, and that includes social media planning. Social media planning requires the same level of thoroughness as any other type of strategic planning process. How much they’re willing to spend ( budget ).

Social Media 45

Social Media Media Resources Measurement 45

Reputation Us

OCTOBER 7, 2014

It feels like just yesterday I arrived as an intern, nervous about everything from grammatical errors in emails to eating lunch at the proper time. Today, I’m a lot more comfortable now that I have the policies and […] The post One Year in Public Relations appeared first on LTPR.

Publicity 148

Publicity Policies Internal International 148

Waxing UnLyrical

FEBRUARY 19, 2014

Advanced social media monitoring skills are a critical component of effective social media communications. This is why social media monitoring training is so important. Here are the top 3 reasons why social media monitoring has become riskier than ever: 1. Guest Post by Eric Schwartzman .

Social Media 96

Social Media Privacy Media Training 96

Buchanan PR

FEBRUARY 14, 2024

It should outline how information is cascaded and approved through the organization, and through which channels internal and external communications will be deployed. It may also help to identify possible scenarios, such as a media ambush , and how they may be addressed. Use Social Media to Your Advantage News moves fast.

Healthcare 63

Healthcare Crisis Communications Crisis Communications 63

PRSay

APRIL 5, 2021

While companies have long engaged in politics, a new era of stakeholder scrutiny, social media and political polarization has propelled corporate political activity — and the risks that come with it — into the spotlight. Increase coordination internally and with third parties. Engage and educate stakeholders.

Report 173

Report Company Government Conference 173

Onclusive

APRIL 22, 2021

Contact information for the key people involved: these are all of the people who may be needed during a crisis, such as the CEO and the executive team, company spokespeople, marketing and social media managers, subject matter experts, legal team, as well as friendly media contacts, influencers and brand ambassadors.

Crisis 195

Crisis How To Crisis Management Crisis Communications 195

PR in High Definition

OCTOBER 28, 2021

It’s been a busy month in the tech world, with a balance between the war on social media raging on and some brighter innovations that aim to make our daily lives easier. The event provoked questions about our reliance on social media , forcing people around the globe to rethink their relationship with these platforms.

System 62

System Social Media Policies Google 62

Bianchi Biz Blog

FEBRUARY 1, 2024

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. The tourism sector significantly boosts the economy, with millions of international visitors supporting hospitality, retail, and entertainment sectors. million users LinkedIn : Very few users, only 2.5%

Marketing 106

Marketing Newspapers Print Local 106

Sword and the Script

OCTOBER 25, 2022

“Now need to produce videos and podcasts in-house – something that used to be a once-in-a-while activity and was outsourced – in addition to providing content for every social media platform and continuing all other ‘old school’ communication duties.”. Real effort into digital and social. More internal comms.

Communications 122

Communications Crisis Internal International 122

Onclusive

JANUARY 7, 2021

Other stakeholder relations (investors, analysts, policy makers, society, etc.) Monitoring public opinion, the media, and competitors Identifying opportunities and issues that arise in the internal and external environment Crisis management.

Communications 248

Communications Corporate Reputation Employee 248

Stern + Associates

AUGUST 11, 2023

A crisis can be anything from a natural disaster to a product recall to a social media scandal. Social media Social media communications is a type of public relations that uses social media platforms to engage with audiences. This can lead to increased brand awareness, sales, and engagement.

Public Affairs 62

Public Affairs Publicity Local Crisis Communications 62

Stern + Associates

SEPTEMBER 28, 2023

Drawing parallels with the unforeseen consequences of social media’s rise, Blackman underscores the ethical questions tied to the use of “black box” AI systems. While promising advancements such as accurate health diagnostics beckon, the darker side reveals chatbots that can misleadingly earn users’ trust.

Government 107

Government Technology Policies Ethics 107

PRSay

JUNE 18, 2020

This alignment will strengthen your communications and boost credibility with your external and internal audiences. Communicators should enhance their statements of support with clear commitments for taking DEI-related actions and policy changes as an organization. Communicate externally and internally with similar messaging.

How To 164

How To System Internal International 164

Ethical Voices

APRIL 22, 2024

The inaccuracies that the reporter had published were spreading like wildfire on social media. and really seeing in real time, particularly with, I had seen it with Gen Z and was looking at Pew numbers before we jumped on the call of trust in news versus trust in social media. We weren’t going to link to it.

Report 90

Report How To Ethics Nonprofit 90

PR Conversations

FEBRUARY 15, 2015

With the date of the UK general election set as 7 May 2015 – and dissolution of Parliament therefore already determined as 30 March , we’re in a period of what I’m calling ‘popping candy politics’ that prioritises publicity over policies. Perhaps the ideal icon for "popping candy politics"].

Policies 40

Policies Publicity Fashion Construction 40

Shift Communications

AUGUST 4, 2015

These guidelines apply to (COMPANY) employees or contractors who create or contribute to blogs, wikis, social networks, virtual worlds, or any other kind of Social Media. Whether you log into Twitter, Facebook, LinkedIn, Instagram, or Medium; or comment on online media stories — these guidelines are for you. Todd Defren.

Guidelines 60

Guidelines Social Media Media Privacy 60

PR Conversations

FEBRUARY 15, 2015

With the date of the UK general election set as 7 May 2015 – and dissolution of Parliament therefore already determined as 30 March , we’re in a period of what I’m calling ‘popping candy politics’ that prioritises publicity over policies.

Policies 40

Policies Publicity Fashion Construction 40

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2021

Most of all, we’re a strategic resource for internal and external clients. Prospective clients often tell us that their agency is hard-working, smart, and collegial, but that they simply don’t prioritize top-tier media coverage. As the power of digital and social media has soared, they see new opportunities.

SEO 227

SEO Agency Reputation Policies 227

Deirdre Breakenridge

DECEMBER 4, 2018

It identifies youth as valued citizens who can create effective and inclusive policies, programs and environments that impact not only them but everyone around them. Social media tools are the perfect avenues to share stories to get instant feedback and promote agency and self-expression among young people.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

PRSay

AUGUST 25, 2020

Finzel, who helped launch FH Out Front in 2004, the first global LGBTQ communications practice within an international PR firm, said that recent marches for “Black trans lives matter” have been “life-affirming.”. We’re not just looking at Black people and saying, ‘You have to stick up for yourselves.’

Community 188

Community Brand Branding Resources 188

Onclusive

FEBRUARY 9, 2021

A PR agency is a communications consultancy that serves as an external resource, and ideally, an extension of your internal communications function. Why work with a PR agency, and is it right for your organization? That said, not every organization should hire a PR agency.

Agency 195

Agency Strategy Communications How To 195

Melissa Agnes

APRIL 11, 2018

Not only is this presenting the organization with severely impactful consequences and challenges that they now have to successfully navigate, but this whole situation is a giant missed opportunity for the social media leader. Facebook’s missed opportunity. You can order your copy of Crisis Ready , here.

Crisis 160

Crisis Crisis Management Policies Privacy 160

prTini

JUNE 19, 2015

From what I understand, the police department didn’t have a social media policy. Like many companies and organizations, they had a Code of Conduct, but it didn’t provide specific social media guidelines. Is your social media policy clear enough? Is the photo/video policy clear?

Policies 28

Policies Employee Nonprofit Guidelines 28

PRSay

MARCH 6, 2020

Keeping your employees, clients and customers informed will help keep the focus on what’s currently happening and allow you to tailor your strategy as new developments occur, such as changing work-from-home policies or curtailing nonessential business travel — steps that corporations from Facebook to Microsoft have already taken.

Communications 212

Communications Employee Crisis Policies 212

Prohibition

DECEMBER 22, 2021

It certainly wasn’t a good move and after an influx of social media comments and press articles, it of course resulted in him resigning. Burger King sent out a tweet, on International Women’s Day 2021, that read: “Women belong in the kitchen.” Hats off to Aldi’s social media team! pic.twitter.com/p31jK5wIYK.

Crisis 146

Crisis Crisis Management Instagram Social Media 146

Doctor Spin

MARCH 1, 2024

Digital marketing- and social media agencies. With the rise of digital PR and social media marketing, agencies specializing in these areas often hire entry-level PR professionals. Advice for Public Relations Internships The Public Relations Intern—A Future PR Superstar? Event planning companies.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. This is reflective of a traditional view of public relations.

Interviews 99

Interviews Publicity Technology Social Media 99

Melissa Agnes

APRIL 15, 2014

Why is it so often that we find airlines at the heart of published gaffes and thoughtless (with major repercussions) posts to social media? I think that there is a need for some major internal re-evaluating in today’s biggest airline companies. Be wise in your selections, policies and choices. Vet, test and train.

Airlines 243

Airlines Case Study Policies Reputation 243

Stephen Waddington

JULY 15, 2020

Social media – LinkedIn and Twitter in particular – are the most common platforms used to network professionally. Assertive policy needs to make up the shortfall. COVID-19 impact: The pandemic has shown the value of external and internal communicators as board level advisors within progressive organisations.

Survey 159

Survey Policies Crisis Community 159

Cision

APRIL 28, 2017

This week, Cortés sat down with me to discuss the importance of internal communication, creating and following an effective business plan, and knowing how to add value to your team. How does social media affect your business development mission and goals? Social media needs to be an integral part of a business development plan.

Local 227

Local Energy Agency Policies 227

Cision

MARCH 30, 2016

In this interview, he shares the pitch that got him the most coverage, his strategies for building relationships with the media and why social media is so important. Within three days, we garnered over 650 million media impressions for IFAW and positioned them as the go-to voice on the issue. Be fearless.

Public Affairs 120

Public Affairs Policies Pitching Hotels 120

NewsWhip

JANUARY 13, 2022

Our strong border policies have been critical to Australia having one of the lowest death rates in the world from COVID, we are continuing to be vigilant. Not only is Djokovic’s reputation in limbo, but so are the international relations between his homeland of Serbia and Australia. How the story spread across social media.

Reputation 148

Reputation Travel Case Study Twitter 148