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Social Media Strategy, Policies, and Pitfalls

HMA Public Relations

Social media is now such a part of everyday personal and professional life that we may sometimes forget why it is important to create policies and guidelines for using these powerful platforms in the business world. Hear more on this week's episode of #CSOM!

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Social Media Policy & What Works for Most Companies

Ronn Torossian

Is your company trying to decide what kind of social media policy to follow? As companies harness the power of social media, it’s important to have a policy in place to support and protect the integrity and reputation of the company. So here are some tips to incorporate in your social media [.].

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While the world is on pause, it’s a good time to review your social media compliance policy

Agility PR Solutions

Influencer marketing on social media—estimated to be worth $15 billion in 2022—has proven to be so successful, in part, because consumers view influencers’ opinions as more authentic than traditional advertising.

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What’s a company social media policy and why does it matter?

Axia PR

A social media policy is an outline for how employees should conduct themselves online — both personally and professionally. When done right, social media policies set employees up for success and help companies curb issues with security, reputation, and the law.

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The Intersection Of Public Relations And Public Policy: A Strategic Approach

Landis PR

Photo courtesy of Pixabay At the intersection of public relations and public policy is an opportunity for communication professionals to exert considerable influence. Strategic communication is at the heart of influencing policy. For the original blog, please visit here.

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Social media updates: Instagram caption polls, TikTok’s silent fallout & LinkedIn introduces Sponsored Articles

Prohibition

Looking for the latest social media updates? These changes include new content policies and enhanced protections, and for marketers it’s important to consider target demographics in terms of their safety and privacy. You’ve come to the right place. Check out the changes that will impact your Q1 strategy below.

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14 examples that can help you update your social media community guidelines

Communications Conversations

Governance isn’t one of the sexiest areas of social media marketing. And, after the year we all just had, if you haven’t already, now is the perfect time to revisit your social media community guidelines. A lot of that has come out on social media over the last 12 months since George Floyd was murdered.