5W PR

MAY 15, 2023

Authenticity Gen Z consumers value authenticity and transparency in the brands they consume. Brands can use social media platforms like Instagram to showcase the brand story through photos, videos, and behind-the-scenes glimpses. Wine brands can appeal to Gen Z consumers by supporting social causes.

Consumer 88

Consumer Brand Branding Social Media 88

5W PR

NOVEMBER 23, 2021

Wondering if it’s worth the time and effort to build a business account on Instagram? According to cision.com, Instagram gets 4.21 But one of the problems for businesses – and their PR people, Instagram continues to limit access to paid advertising on their site. Instagram Generation. 07 percent for Facebook. Hashtags.

Instagram 158

Instagram Publicity Social Media How To 158

5W PR

NOVEMBER 11, 2022

However, when it comes to platforms where companies can market themselves and generate a high growth potential, Instagram has been the best choice for a while now. Companies can generate more organic website visitors by using Instagram with the right strategies. Website visitors. Customer feedback. Marketing funnel.

Instagram 88

Instagram Strategy Agency Marketing 88

5W PR

SEPTEMBER 29, 2022

For a skincare product to gain followers on Instagram, constant effort and good content are very important. Poorly constructed accounts will not help a business to enhance its presence on Instagram. Given below are tips to elevate the Instagram profiles of skincare products. Create Product Tutorials. Before and After Content.

Instagram 88

Instagram Marketing Social Media Brand 88

5W PR

NOVEMBER 16, 2022

Due to the visual nature of the platform, Instagram has been able to attract users from a number of different countries all over the world. Many people on the platform enjoy interacting with companies, which means Instagram is a great place where companies can promote themselves, and generate more leads with the right strategies.

Instagram 88

Instagram B2B Company Leadership 88

5W PR

DECEMBER 8, 2021

Currently, Instagram is one of the most popular social media platforms in the world, with over a billion active monthly users. These days, Instagram allows brands to appear more human to their audiences, showcase their products, recruit new talents, and inspire their audiences. Motivation. Newsjacking.

Instagram 88

Instagram Strategy Marketing Social Media 88

Axia PR

AUGUST 29, 2022

Take your social media account to the next level by using LinkTree to add an easy way for consumers to navigate your resources. Instagram has evolved from much more than a simple photo-sharing social media. One downside of using Instagram for business is any information in photo captions just displays as text.

Instagram 62

Instagram Social Media Advertising Advertising 62

Prohibition

AUGUST 5, 2022

Take a look at our round up below: Instagram changes it video layouts . Instagram is making a move on video, meaning that once the update is in place all videos will be uploaded as reels. For more interesting articles from us check out these posts: 3D Avatars Launched by Instagram and other social media trends.

Social Media 118

Social Media Instagram Facebook Media 118

NewsWhip

NOVEMBER 18, 2021

Over the past few years, Instagram has turned into a media giant. Owned by Meta (formerly Facebook), Instagram has been the premier photo sharing app for more than a decade. Kendall Jenner had the top three Instagram advertisements during this time period from her partnerships with Alo Yoga and Ray-Ban. Let’s dive into the data.

Instagram 78

Instagram Brand Branding Fashion 78

Barokas

MARCH 23, 2018

As an aspiring social media influencer, I recently found myself in a heated debate about everyone’s favorite time suck, Instagram. Rather, my opponent in this debate didn’t understand the value of Instagram for a B2B company, and while I understood her rationale, I didn’t agree with her conclusion. MailChimp, 73.2k

Instagram 128

Instagram B2B Company Creativity 128

NewsWhip

SEPTEMBER 5, 2018

Snapchat and Instagram Stories have become a quick and easy way to reach your audience. The way that people consume and interact with media is changing rapidly. The post 5 digestible content tricks we learned from Snapchat and Instagram Stories appeared first on NewsWhip. We take a look at getting started.

Instagram 133

Instagram Consumer Media Journalism 133

Prohibition

APRIL 7, 2022

Instagram launches 3D avatars and story likes. In February, Meta launched 3D Avatars for use on Instagram Stories and DMs for users in the US, Canada and Mexico. Alongside this, in March, Mark Zuckerberg announced that NFT’s will soon be on Instagram as the Meta verse moves closer to a reality.

Social Media 62

Social Media Instagram Trends Media 62

Agility PR Solutions

APRIL 5, 2021

Clubhouse is quickly rising in popularity to the likes of Facebook, Twitter and Instagram. Consumer food brands looking to collaborate with lifestyle and […]. The post 6 ways consumer food brands can collaborate with Clubhouse influencers appeared first on Agility PR Solutions.

Consumer 78

Consumer Brand Branding Instagram 78

Cision

AUGUST 3, 2015

Instagram isn’t just for “the kids” anymore. So what do you need to do to take advantage of Instagram’s full potential? At her recent “ Build Your Brand With Instagram ” webinar, social media consultant Jenn Herman shared the best practices for using Instagram to connect with your followers. Make your profile public.

Instagram 120

Instagram How To Social Media Brand 120

Cision

AUGUST 27, 2015

Instagram is changing. That’s the true aim; Kevin Systrom , co-founder and CEO of the network, says that Instagram is designed to be a 100 percent visual experience that is more timely, efficient, and effective than television. However, Instagram may become a crucial tool for detecting and engaging in breaking news stories and trends.

Instagram 120

Instagram Social Media Television Trends 120

Polaris

DECEMBER 30, 2014

I recently spoke with the director of marketing for a popular food brand who told me her organization was debating the pros and cons of Pinterest versus Instagram. Pinterest and Instagram are great ways for organizations to connect with customers. Pinterest and Instagram: What are the differences? Who’s on Instagram?

Pinterest 196

Pinterest Instagram Brand Branding 196

NewsWhip

FEBRUARY 28, 2023

The average consumer’s attention span is short. Instagram carousels lack the quick, “get to the point” advertising that so many want to see. These short-form videos have seen high ROI, great retention rates, and have helped evolve brands into more modern, consumer facing entities. followers (and counting).

Video 148

Video Brand Branding Instagram 148

Business Wire

MARCH 31, 2021

As more people continue to consume their news via social media, journalists continue to rely on it for research, sources, ideas, story promotion, and audience outreach, feedback and growth. As part of our recent global media survey, we asked journalists to share their social media platform preferences.

Social Media 284

Social Media Media Survey Reddit 284

Konnect Agency

NOVEMBER 25, 2019

As of a couple of weeks ago, Instagram began hiding “likes” for some users globally after testing the tactic in some countries earlier this year. Instagram is likely going to make them more widely available in the near future. Algorithm: As of now, the algorithm on Instagram is not changing.

Instagram 78

Instagram Analytics Brand Branding 78

Prohibition

MARCH 2, 2020

Of all the social media platforms, it sometimes seems like Instagram is a tricky one to get right with the constant updates to its ultra-sophisticated algorithm. To help you maximise engagement on Instagram, here’s our top five tips: Increase your use of hashtags. The trick to using hashtags is to ensure they are relevant.

Instagram 62

Instagram Social Media Media Brand 62

Prohibition

APRIL 21, 2021

Here’s our top five tips to help you beat the algorithm and increase your engagement on Instagram! An Instagram page is a great way to reach and interact with potential customers and consumers – so failing to do so can be damaging for a brand and can also negatively impact your engagement! Be proactive and engage with others.

Instagram 62

Instagram Social Media How To Trends 62

ImPRessions - Crenshaw Communications

MARCH 11, 2020

71% of social media marketers say social media channels offer consumer insights that benefit other departments of their business, while 93% of all marketers cite more exposure for their business as its number one benefit. Micro and nano influencers consistently have high engagement rates, particularly on Instagram. Tech takeover.

Social Media 286

Social Media Media Trends Instagram 286

Polaris

SEPTEMBER 18, 2015

I like Instagram. Even if you don’t have an eye for photography (like me), you’ll enjoy Instagram. One of the greatest lures of Instagram is the absence of a bothersome algorithm that prevents you from seeing friends’ photos. Measurement Metrics for Social Influencer Programs on Instagram. Same goes for Instagram.

Instagram 100

Instagram Social Media Media Relations Measurement 100

Communications Conversations

OCTOBER 24, 2014

When I think of branded experiences and holiday promos, I think of this: So, when I heard Target was creating a virtual trick-or-treating experience on Instagram earlier this week, I was automatically skeptical. Target’s virtual trick-or-treating experience on Instagram is a stroke of genius. Kudos, Target.

Instagram 146

Instagram Case Study Brand Branding 146

Agility PR Solutions

AUGUST 25, 2022

With consumers spending more time on video-dominated social platforms like TikTok and Instagram, some might think that the written word has had its day. Not so, says new research from editorial services firm Accuracy Matters—correct spelling and grammar still matter deeply to consumers.

Reputation 158

Reputation Writing Brand Branding 158

NewsWhip

MARCH 8, 2022

We’re used to auto brands captivating us through our TV screens, showcasing just how adventurous, practical, or seductive a car can make us feel, but in this digital age they’re learning that connecting with consumers is going to take more than just a flashy commercial. View this post on Instagram A post shared by BMW (@bmw).

Social Media 148

Social Media Media Publicity Instagram 148

Agility PR Solutions

FEBRUARY 9, 2022

Think about the content you’ve consumed online today. Maybe you listened to a podcast on the way to work, scrolled through Instagram while you waited for the elevator, or watched a couple YouTube videos during your lunch break. If you’re like most Americans, a heavy dose of the media you consume is more than just […].

Instagram 186

Instagram YouTube Consumer Media 186

Prohibition

MARCH 4, 2021

Working with influencers is an effective way to reach and engage with target consumers and is something that most brands include within their social media marketing strategy. This is because it comes across misleading to consumers and essentially isn’t authentic.

Instagram 62

Instagram Social Media Marketing Advertising 62

ImPRessions - Crenshaw Communications

JUNE 22, 2021

Instagram Reels . There’s no denying TikTok’s influence on the launch of Instagram Reels. Instagram Reels can be used to promote brand awareness and even recruitment. While you should pay attention to the level of adaptability, you should consider how your audience wants to consume media.

Social Media 409

Social Media B2B Media Twitter 409

5W PR

JANUARY 22, 2018

How Instagram is shaping 2018 social media trends for brands. Just 17 months was all it took for Instagram’s popular stories feature to rise to the top, attracting over 500 million users daily. This audience automatically made Instagram a notable competitor to Snapchat. Unfortunately for Snapchat, Instagram didn’t stop there.

Social Media 68

Social Media Instagram Media Brand 68

Agility PR Solutions

AUGUST 7, 2018

Where are consumers most likely to discover new products? And how do consumers […]. The post New report says Instagram has been dethroned as king of influencer marketing appeared first on Agility PR Solutions. agencies and brand marketers will likely increase influencer marketing budgets this year.

Instagram 87

Instagram Report Marketing Agency 87

Contently - Strategy

MARCH 2, 2023

So if you want something that will grab a consumer’s attention for a hot minute, video is key. Reels are full-screen, vertical videos of up to 90 seconds in length available on both Instagram and Facebook. Two billion people now interact with Instagram Reels every month. That said, the ROI on Reels is not automatic.

Brand 95

Brand Branding Instagram Social Media 95

Onclusive

SEPTEMBER 14, 2021

The addition of social listening capabilities enables communications teams to monitor across the most important social platforms, including Twitter, Facebook, Instagram, YouTube, and TikTok.

Media 369

Media Pitching Media Relations Social Media 369

David PR Group

FEBRUARY 1, 2019

We often hear about celebrities getting paid big bucks to endorse products on Instagram. A quick peak at her Instagram feed shows several sponsored posts for handbag company Coach – for which she has a widely reported $10 million promotion and design gig. Is part of her deal a number of Instagram posts per year, for example?

Instagram 51

Instagram Company Social Media Reputation 51

NewsWhip

MARCH 20, 2018

With consumers ready to celebrate spring and the St. The post Top Easter Social Media Trends for Pinterest, Facebook, & Instagram appeared first on NewsWhip. Our latest report explores the trends to know. Patrick’s Day revelries over, Easter is the next big holiday for social media.

Social Media 79

Social Media Pinterest Instagram Facebook 79

Communications Conversations

APRIL 24, 2017

And, most of it was focused on what kind of drink would photograph well on Instagram (and Facebook, Snapchat and Instagram). One Facebook post (same thing): One Instagram post: I didn’t see a huge media blitz. All because the drink photographed well on Instagram. when it was unveiled at 7 PM AT NIGHT!).

Instagram 100

Instagram Trends Company Social Media 100

PRSay

JANUARY 27, 2017

Brand managers looking to reach consumers online—especially elusive younger crowds—are turning to apps such as Instagram. Instagram stories have grown to 150 million users (from 100 million) in the last few months, and engagement numbers are high. In fact, one in five stories on Instagram gets a direct message from its viewers.

Instagram 60

Instagram Analytics Advertising Advertising 60