ImPRessions - Crenshaw Communications

JULY 20, 2021

Companies like Taboola, Group Nine Media, and Buzzfeed have all either gone, or declared their intention to go, public via SPAC. Media training is a must. Even for a CEO who is extremely comfortable with the media, we recommend a refresher session to go over the approved messaging and prepare for any tricky questions.

Pitching 296

Pitching Financial Media Training Training 296

Bianchi Biz Blog

APRIL 3, 2023

I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! My colleague, Pete Bigelow, and I interviewed about three dozen people who were involved with the EV1 and told the story in their words. Describe the craziest or most fun story you have written.

Automotive 78

Automotive Meeting Report Insurance 78

Cision

SEPTEMBER 1, 2015

In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company? Oftentimes, they encounter such objections during media interviews, panel discussions, and contentious client meetings. They’re Too Focused on Internal Structure.

Media Training 120

Media Training Media Training Interviews 120

PR for Anyone

SEPTEMBER 8, 2021

They think of people who work for the media as an elite group of untouchables like A-list celebrities or royalty. Always be prepared for your media interview. Know who is interviewing you. If been doing this a long time and one of the biggest things I hear is that people are afraid of journalists.

Television 221

Television Pitching Interviews Radio 221

Cision

SEPTEMBER 1, 2015

This is a guest post by Brad Phillips , author of The Media Training Bible. Top executives make many of the same media mistakes the rest of us do—but their missteps are often magnified, becoming top headlines on news and business websites worldwide. Want to learn more media training tips? They Say Too Much.

Media Training 120

Media Training Media Training Small Business 120

PR for Anyone

FEBRUARY 21, 2022

Not only can you go into the rooms and ask questions that position you as an expert in your field, you can also be interviewed in rooms, and… there are tons of journalists hanging out in there too. Check out PR and media groups and start listening and paying attention to what the journalists are looking for.

Publicity 130

Publicity YouTube Video Groups 130

PR for Anyone

JULY 28, 2022

Many people feel they have one story and that one story might not fit in every media outlet. I just interviewed someone on my PR Champions show and he summed it up so visually. I have a show on there called PR Champions, and I interview really amazing people in the PR space. He said to think of your story as a diamond.

Pitching 130

Pitching Media YouTube Interviews 130

PRSay

NOVEMBER 12, 2020

For instance, one of his favorite ways of generating sources was to have a “deskside meeting” with people, talking casually over coffee rather than doing a formal interview. I think we’re much more open to (remote interviews) nowadays, of course,” O’Connor said. Now, that dynamic has completely changed.

Journalism 211

Journalism Report Interviews Meeting 211

PR for Anyone

SEPTEMBER 16, 2022

National Reading Group Month. There’s also a bonus video in there about how to nail the interview when you get it. I can’t wait to see you in the media, make sure you share it with me, and I will be happy to send it out to my whole tribe. National Pork Month. National Pretzel Month. National Principals Month.

Pitching 130

Pitching Financial Small Business YouTube 130

The Proactive Report

AUGUST 28, 2018

George Fine Foods, shared a video with a group of friends via WhatsApp. Catzavelos’ older brother did an interview on Radio 702 where he shared how this has affected him personally, his relationship with his brother and his father, the loss of his business and the impact on his employees. All of a sudden, we are all lepers.

Training 148

Training Social Media Video Employee 148

Reputation Us

JUNE 23, 2019

MEDIA & SOCIAL MEDIA TRAINING. The three pillars of our training approach are preparation, practice and feedback. The simulation exercise is designed to test the organization’s response to a crisis and refine the crisis plan based on what was learned during the exercise. LITIGATION SUPPORT.

Corporate 74

Corporate Crisis Management Exercises Crisis 74

PRSay

MAY 23, 2022

This effort included drafting post-verdict remarks by the attorney general, running a full broadcast engagement operation, media training and interview preparation for senior prosecution members, op-ed drafting and ongoing media monitoring and tracking.

Ethics 143

Ethics Public Affairs Television Social Media 143

ImPRessions - Crenshaw Communications

MARCH 17, 2017

From the minute you polish your resume, through the interview process and on to the front lines of account work, PR is a business that demands accountability. Our office has adopted HipChat for quick group chats and we find it a great timesaver. Be scrupulous. “Scrupulous” means two things: honest, and attentive to detail.

Training 159

Training Pitching Writing Video 159

wiredPRworks

OCTOBER 19, 2015

Marketing and public relations for the world's largest organ and bone marrow transplant reinsurer, PR and fundraising for Community Nursing Service West, newsletters for a physician's group, a report on why social media - why now for an industry leader, articles for Nursing Spectrum magazine, sales training for Parke-Davis, social media training for (..)

Healthcare 53

Healthcare Marketing Conference Training 53

Communications Conversations

JANUARY 23, 2018

Kendra Klemme, United Health Group. Want more: Read her recent PR Rock Star interview for ample reasons. In my interactions with Cydney over the years, I’ve always found her to be uber professional, smarter than hell and yet easy-going (she was a great “professor” at our recent sparked social media training!).

Social Media 141

Social Media Media Marketing Leadership 141

Barokas

JANUARY 9, 2019

Yes, this includes team members that have great media relationships, but even more important is that the team brings skill sets and varying levels of experience that are complimentary to the overall group. If you have a CEO who can slam dunk every interview, good for you. Are you leveraging the right spokespeople?

Strategy 60

Strategy Media Pinterest Storytelling 60

MaccaPR

MAY 23, 2016

One result from the study: in contrast to the nearly 500 tweets from e-cigarette brands, marketers and resellers, there were zero tweets from public health groups about the effects of e-cigarette use. When you pitch a story, make sure you have a dependable source – which has been media trained – ready for an interview.

Conference 80

Conference Healthcare Marketing Crisis 80

David PR Group

JUNE 12, 2014

In an interview with The New York Times back in December, Jurgen Klinsmann, coach of the U.S. He caught some heat for the statement, but I figured it was just a media training lapse. My hope is that the USMNT will find a way to emerge from the “Group of Death” and play deep into the World Cup tournament. www.davidpr.com.

Sports 40

Sports Training Media Training Groups 40

5W PR

JUNE 11, 2024

Several channels can be utilized for such educational efforts, from press releases that simplify complex AI concepts to interviews with AI experts, and social media campaigns leveraging infographics or explainer videos. This ensures an accurate and positive representation of AI in the media landscape.

Privacy 78

Privacy Media Transportation Crisis Communications 78

Remote PR Jobs

SEPTEMBER 25, 2023

Thanks to the growth of digital platforms like social media, the news cycle is rotating faster than ever before. Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all.

Pitching 100

Pitching Interviews Trends Journalism 100

Norton's Notes

JULY 12, 2016

I myself have picked people up for interview in this manner. You’re not going to be head hunted for the CEO of Apple because you claim you’re an experienced executive leader if you’re quite clearly not. Tell the truth, chances are there will be a suitor for your current situation. A stagnate profile.

LinkedIn 0

LinkedIn Pinterest Pitching Social Media 0

Prohibition

OCTOBER 27, 2023

No day is the same – in one meeting I might be discussing the latest paid social platform updates with an FMCG brand, and in the next conducting media training with university lecturers. That way your passion will come through in an interview setting and in the day to day of the role – which is when it is needed most.

Meeting 62

Meeting Agency Fashion Social Media 62

Landis PR

SEPTEMBER 27, 2021

We promoted NBC Universal (its entertainment division) nationally for more than 10 years – we even media trained Jeff Zucker (now President of CNN). For 8 years, we even represented a chain of national cemeteries, Northstar Memorial Group – and yes, PR can even help that business effectively.

Agency 105

Agency Travel SEO Nonprofit 105

Communications Conversations

JULY 18, 2019

Although it was long overdue, the timing seemed right to interview this PR Rock Star. I think everyone has a skill that best suits them; for me that’s media relations. For me that that includes a supportive network of professional friends, media contacts as well as clients (past and present.) What kind of work do you do?

Local 94

Local Course Community Interviews 94

Communications Conversations

NOVEMBER 20, 2017

I handle our media relations, whether it’s local consumer news or national industry pubs, I work to build relationships and create partnerships that can help enhance our brand. This includes strategy, pitching, building talking points, media training staff and distributing through applicable channels.

Meeting 0

Meeting Social Media Employee Pinterest 0

Flatiron Communications

JANUARY 12, 2017

Think astroturfing , stealth-funded/ buoyant-sounding advocacy groups, and purveyors of fake news.) It has transcended the training of spokespersons to bridge away from reporters’ prickly questions. It prefers live TV interviews (vs.

Journalism 28

Journalism Guidelines Government Training 28