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How to Tap Into Culture for Travel PR Strategies

5W PR

PR professionals must thoroughly understand the local culture, traditions, history, and values of a destination. Stories that feature local artisans, ancient traditions, festivals, and daily life offer a genuine glimpse into the destination’s soul, creating a connection with travelers.

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5 Challenges to Effective Communication

Cision

Conversely, if you mention “social media” in reference to anything other than Facebook, odds are that most of the people who hear you will be thinking of Facebook features even if you’re trying to communicate the capabilities of Instagram. Peer Groups.

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Lockdown letter: Zoom fatigue, checking in with Maslow and future plans

Stephen Waddington

We’ve all had a rapid onboarding on FaceTime, Facebook Messenger, Google Hangout, Teams and Zoom during lockdown. The answer landed in the form of video by Fiona Crump in my Facebook newsfeed via 80% Awesome , a Facebook group created by Rachel Picken. This is my sixth letter. It’s become a form of weekly therapy.

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Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Bianchi Biz Blog

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. HDT Facebook: [link]. Twitter: [link]. Instagram: [link].

Meeting 81
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The journey from lockdown

Stephen Waddington

Protect The lockdown has had a dramatic impact on entertainment, events, retail, travel and transport. Public information Local government, health services and blue light services have redirected all communication to providing public information that supports the government’s response to the COVID-19 crisis. Let’s hope that continues.

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The New Customer Journey: How Live Video Is Transforming the Travel Industry

Contently - Strategy

A Facebook employee told Bloomberg that streams on Facebook Live increased by 50 percent from January to March. The company The Tour Guy has also made the switch to virtual tours hosted by local guides. Prior to that, the museum’s most-watched video on Facebook Live topped out around 27,000 views.

Travel 144
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Letter from Middlesbrough: 13 lessons from Mary Meeker’s 2019 report

Stephen Waddington

2 Popular platforms The most popular platforms by daily usage are Facebook (30%), YouTube (27%), WhatsApp (25%), WeChat (23%) and Instagram (19%). Growth has been fuelled by Instagram Stories, Facebook and Messenger Stories and WhatsApp status updates. 12% of people source news from Twitter, 21% from YouTube and 43% from Facebook.

Report 81