PRSay

SEPTEMBER 20, 2019

PoliteMail was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Customers will never love a company until the employees love it first” says author and organizational consultant, Simon Sinek. So, how do you incorporate internal communications into your brand marketing strategy?

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Internal International Communications Strategy 126

Mindful Marketing

NOVEMBER 21, 2021

Most organizations are grateful they’ve weathered the economic turmoil; at the same time, they also should be showing gratitude to the stakeholder group that has become increasingly important to them: their employees. From a personnel perspective: It’s better to keep existing employees than it is to hire new ones.

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Employee Training Leadership Video 90

Communications Conversations

MAY 13, 2022

By now, we’ve all seen them on LinkedIn: The customary posts celebrating the interns. It’s usually a late summer/early fall post, showcasing the summer interns, but I’ve seen them throughout the year as interns start at different times of the year now. Because these senior-level employees deserve it.

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Internal International Employee LinkedIn 78

PR in High Definition

APRIL 27, 2023

When employees become advocates, they act as a reliable source of truth. Step 1: Where do you stand on employee sentiment? Step 2: Crafting an employee advocacy programme All employees will have influence – when it comes to where to place your efforts, it really depends on your communication goal.

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Employee Communications Reputation Measurement 62

Communications Conversations

JULY 14, 2020

It’s the notion of CEOs sharing employee-only messages with external audiences. His most recent example came in late March on LinkedIn , right after many of the stay-home orders were made. Best Buy and CEO Corrie Barry shared a message they had most likely shared with employee audiences earlier on the Best Buy LinkedIn page.

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Employee LinkedIn Social Media Trends 78

Onclusive

AUGUST 10, 2021

Great content lies at the heart of everything communications does, including employee and leadership communications and PR. What do your key stakeholders, including employees, customers, shareholders and analysts, care about the most? For example, a product launch article could be rewritten from the customer perspective.

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Strategy Survey Automotive Data 418

Sword and the Script

NOVEMBER 5, 2020

Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster If you take care of your employees, they’ll take care of your customers, and everything else will fall in place. That was one CEO’s wisdom for a VC-backed tech startup where I worked ages ago. The real kicker?

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Employee Study Survey Leadership 99

Melissa Agnes

APRIL 16, 2018

Gaining internal buy-in from the right people to implement a crisis ready culture can sometimes feel like an uphill battle. The following is an excerpt taken from Crisis Ready (which is available for purchase on Amazon ) to help you address this internal challenge, if this struggle is relatable to you. This struggle is real.

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Internal International Crisis Exercises 133

ImPRessions - Crenshaw Communications

APRIL 13, 2023

How we can be the change As a person of color, I am drawn to companies with a diverse employee base. It’s a PR agency with fewer than 25 employees, and more than a third are people of color. It’s a prime example of public relations companies actively working toward a diverse talent pool. Bureau of Labor Statistics.

Employee 156

Employee Community Groups Interviews 156

Stephen Waddington

AUGUST 13, 2019

Ethics, employee engagement and wider stakeholder management are the three pillars of the CBI’s report AI: Ethics into practice. UK businesses have an opportunity to lead by example and take an ethical approach to the adoption of artificial intelligence (AI) according to the CBI. It is set to transform how we live and work.

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Internal International Ethics Communications 84

ImPRessions - Crenshaw Communications

MARCH 8, 2023

Disney, for example, announced a restructuring in a February earnings call, outlining plans to cut $5.5 The goal is to refocus employees and stabilize morale. Coordinate internal and external comms carefully This is harder than it looks. Affected employees will immediately spread the news, of course.

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Employee Viral Twitter Corporate 182

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

Depending on the length of the engagement, it’s often advantageous to include a contract employee in relevant team and company meetings. Internal team members and clients will appreciate the investment in proper communication and management. Be transparent with client companies involved.

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How To Employee Training Interviews 315

Onclusive

FEBRUARY 14, 2023

Reputable journalists will dig deep to ensure what they’re being ‘sold’ isn’t simply another example of corporate greenwashing. Whether internal or external, your messaging should clearly and transparently define your brand’s strategy, vision, and roadmap for success.

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Reputation Automotive Brand Branding 195

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal slack messages that unpacked a punitive workplace culture. But the most far-reaching recent example is that of Susan Fowler. Often there are employees who received complaints directly or who heard about them.

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Corporate Reputation Policies Employee 272

PRSay

JULY 6, 2021

What are the common behaviors, habits and attitudes among employees? Here are a few examples: We look out for one another and go the extra mile to help each other. Next, you’ll need to know what makes your best employees tick. Here are some examples: Having opportunities to work in a variety of roles.

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Brand Branding Employee How To 176

PR in High Definition

JANUARY 23, 2019

In the hiring game, we’re increasingly in a candidate-led market, where employees can pick and choose where they want to work, and the onus is on the company to woo the candidate before a competitor does. You want to start a trusting relationship, and that’s where employee advocacy can help in seducing the best new talent.

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Employee Case Study Measurement Leadership 48

ImPRessions - Crenshaw Communications

JUNE 17, 2021

As an East Coast employee now working on the West Coast for the past eight months, I don’t face the kind of challenges as teams who span several time zones across many global regions. For example, I made a deal with my team that I will continue to keep East Coast hours while I’m here in SoCal. Align with your coworkers.

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How To Employee Meeting Internal 272

NewsWhip

FEBRUARY 1, 2022

In the midst of talent wars, mixternal communications is a juicy topic at companies intent on attracting and retaining employees. We examine addressable opportunities to bring balance to internal and external communications. Quigley and Wright jump into the report to review some of these trends in more detail.

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Communications Employee Internal International 78

PRSay

MARCH 7, 2022

For example, Apple and Disney are just two of the powerful brands taking steps to stop doing business with, and in, Russia. What are your employees saying? Listen to what is being talked about internally, and let this help shape your priorities and influence your messaging. Will it have a meaningful impact?

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Resources Ethics Internal International 178

PRSay

AUGUST 30, 2022

And when told they’ll lose their jobs, employees are just as shocked today. Still, when layoffs become necessary, there’s a lot that employers can do to mitigate the pain and difficulty that employees experience. Garg came to represent accusations that corporations treat employees as expendable units. People were shocked then.

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Employee Real Estate Video Internal 86

Wadds Inc.

OCTOBER 19, 2023

Investment in management and leadership development programmes see on average a 23% increase in organisational performance and a 32% increase in employee engagement and productivity,” she added. Half of employees with ineffective managers planned to leave their jobs in the next year. The issue is exaggerated by socio-economic issues.

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Training Survey Employee Leadership 111

Onclusive

JULY 7, 2021

That’s why it’s important to measure whether your messaging is resonating—internally and externally with stakeholders including employees, management, customers, partners and the media—and how your messaging is influencing actions. This is a great example of how we often have preconceived notions of how consumers search.

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Brand Branding SEO Engineering 370

Waxing UnLyrical

MARCH 15, 2018

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. But the most important change to crisis response has been under-reported and underutilized—the power of employee evangelists. Employee evangelists are made, not born. Guest Post by Laurel Kennedy.

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Employee Crisis Corporate Social Media 70

Onclusive

APRIL 22, 2021

For example, a certain technology is your main competitive advantage, your organization may be more prone to a technological crisis. Your executive team, communications team and the entire company can put their heads together to draw on personal experiences and research additional examples from other companies. Listen, listen, listen!

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Crisis How To Crisis Management Crisis Communications 195

Reputation Us

OCTOBER 12, 2015

A solid communications strategy starts with prioritizing your internal audience. One of the most overlooked types of communications for companies is addressing their internal audience. In my 22 years of professional business experience, I have rarely seen a client have really solid internal communications. WHO to communicate to?

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Employee Communications Public Affairs Internal 60

PR Conversations

NOVEMBER 20, 2014

Next, it is interesting that Earnshaw’s chapter title focuses on relationships with employees, where the 2014 text has a more functionalist title. As such it enables consideration of this specialism across a period of 65 years.

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Employee How To Internal International 77

ImPRessions - Crenshaw Communications

DECEMBER 15, 2021

The role of a PR agency in this alignment, and in building an organization’s reputation among customers, employees, and stakeholders, is central. They might include a change in brand perception, increased brand visibility, enhanced reputation, or engagement of a new target audience, for example. But how to measure outcomes?

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Agency Measurement Meeting Reputation 310

Onclusive

JANUARY 14, 2021

Communications is a highly strategic function that supports the growth of your entire organization by nurturing and enhancing how your brand is perceived internally and externally. Corporate communications addresses a broad set of internal and external audiences and involves multiple instruments, platforms, and channels.

Communications 195

Communications Corporate Measurement Reputation 195

Remote PR Jobs

SEPTEMBER 25, 2023

For example, last September, after HP conducted a one-year media audit of its agency partners, CEO Antonio Lucio publicly admonished Edelman, ranked as the top public relations agency in the world, for lacking racial diversity and inclusion. A lack of inclusion can sometimes be seen in employee surveys.

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Agency How To Survey Employee 100

Melissa Agnes

MARCH 7, 2016

But while external communications are typically top of mind in a crisis (at least for the organizations with a mindset on communication), there is an equally important stakeholder group that is often overlooked when it comes to crisis management: the internal stakeholders. The importance of internal crisis communications.

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Crisis Management Crisis Crisis Communications Employee 174

PR in High Definition

MAY 28, 2019

Meanwhile, Google has had a succession of incidents involving pay-outs to the executive accused of sexual assault, followed by a global walkout, and more recently, reports that the firm retaliated against two of the female employees who organised the walkout. It could be that there are some issues internally that are still being ironed out.

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Reputation Employee Google Internal 48

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture. But the most far-reaching recent example is that of Susan Fowler. Often there are employees who received complaints directly or who heard about them.

Corporate 156

Corporate Reputation Policies Employee 156

Reputation Antistress by Sergii Bidenko

JUNE 26, 2023

The large-scale wave of layoffs in international companies in 2023 is the beginning of a big storm. However, the companies are trying to soften the shock with remarks like: "This is just 5% of the total number of employees worldwide". In May 2020, Airbnb announced the layoff of 25% of its staff (1900 employees) due to the coronavirus.

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Reputation Company How To Employee 52

Shift Communications

JUNE 28, 2022

When it comes to engaging in social justice conversations, your employees, partners, stakeholders, customers, and neighbors want to understand who your organization is and what it stands for, sincerely. How does it relate to the business, employees, clients, or community? Let actions speak louder than words. “Be

Employee 124

Employee Local Community Policies 124

5W PR

AUGUST 27, 2021

Interns in Public Relations. When it comes to interns in the industry, their main job requires them to support a client’s public relations strategy as well as its execution. With public affairs, for example, PR professionals are required to communicate with media outlets and governments on behalf of clients.

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Publicity Public Affairs Crisis Management Employee 88

ImPRessions - Crenshaw Communications

MARCH 11, 2020

The effect on employee health is still unclear, and the full business impact has only begun. This is surely easiest for businesses that can continue operations with employees working remotely, but it’s even more critical for those who can’t. What do employees and customers need to know in the short term? Make a plan.

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Employee Leadership Viral Small Business 156

PRSay

JULY 9, 2021

An example that immediately comes to mind involves technology. The programs help younger employees elevate their profiles within their companies’ ranks, too. Combined, millennials and Gen-Z employees now constitute the largest segment of the workforce and a burgeoning consumer market. Photo credit: netflix ].

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Nonprofit Employee Internal International 218