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7 Ways To Prep A CEO For A Broadcast Interview

ImPRessions - Crenshaw Communications

For PR pros , landing an on-air interview for a C-suite executive is a big deal. Unless they’re accustomed to giving public interviews and speaking to journalists frequently, there’s a good chance that even senior execs will need some coaching in advance of a key interview. Develop the interview’s messaging.

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Reflexivity Memo on PR practice from craft skills to education. A case of ‘plus ça change, plus c’est la même chose’.

PR Conversations

Publication of that collective interview was prompted by my piece called A radical view of PR , which generated 48 comments including, notably, a response from Jim Grunig – one of several in the resulting lively discussion. Which brings me to education and the study/application of theory to PR practice. Opportunity or opportunism?

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Early stage B2B tech startups don’t invest enough in marketing [peer-reviewed study]

Sword and the Script

” The duo used “multi-method approach that involved interviews, secondary data, and a follow-up survey” to conduct the study. To sell them you need to educate prospects. Marketing in B2B is largely about education. To sell them you need to educate prospects. Marketing in B2B is largely about education.

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Social Media Education: Q&A with the CEO of the National Institute for Social Media (NISM)

Deirdre Breakenridge

Here’s my interview with the CEO and co-owner, Jennifer Radk e, on social media education and her vision for the NISM. Knowing that many individuals may not feel comfortable sitting for a certification exam without preparation, we built curriculum to serve as an education opportunity.

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Job Training Never Ends: Why Continuing Education Matters

5W PR

“You need grit, courage; you need to be optimistic and flexible,” Garcio-Brito described in a recent interview. For Garcio-Brito, the training and education to best prepare herself for her job is never ending. Often, a refusal to continue one’s education in some form is seen as a sign of arrogance or, at least, a lack of humility.

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Top Entrepreneur Podcasts PR Agencies Should Know

ImPRessions - Crenshaw Communications

Here are six of the top entrepreneur podcasts for PR teams who want to secure meaningful interviews in the podcast industry. . Episodes are released almost daily, aimed to inspire and educate would-be entrepreneurs. Mixergy is a podcast that brings interviews with some big names, but mostly interviews with lesser-known companies.

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Big News!: Becoming an Adobe Education Leader

Karen Freberg

I have been named officially as an Adobe Education Leader. I have been so grateful for their support and investment towards education, and the kindness they have shown to other educators and students as well. What does it meant to be an Adobe Education Leader? I am truly honored and thrilled to be part of this program.