Thu.Jan 16, 2020

Biggest PR Scandals in 2019

Ronn Torossian

As we look ahead to 2020, it pays to look back at some of the PR disasters of 2019, to glean lessons from the mistakes others made. Some massive, worldwide brands and household names found themselves in need of crisis PR help.

Agency 265

6 Writing Habits to Adopt in 2020

Cision

Aim to set small writing habits in 2020 and see big results. Media Blog

5 PR Takeaways From NRF 2020

ImPRessions - Crenshaw Communications

Each year, right on the heels of CES , thousands of hungry retailers, vendors and influencers flood New York City’s Javits Center for the retail industry’s annual conference, NRF. In 2020, this PR professional was among them.

Retail 156

Tips for wooing journalists with topics and formats they favor

PR Daily

Form follows function, but with digital content malleable to both text and visual conveyances, delivery options abound. The trick lies in familiarizing yourself with their beats and preferences.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Corporate culture resolutions—5 ways to prioritize emotional intelligence in 2020 

Agility PR Solutions

As fitness goals and personal resolutions come top of mind this New Year, there’s also no better time for companies to begin a practical conversation about corporate culture resolutions—placing people and emotional intelligence at the heart of business decision-making.

More Trending

4 Reputation Threats Organizations Should Monitor in 2020

PRSay

For organizations of all sizes, the ability to identify, understand and manage an increasingly complex array of reputational threats will be integral to success in the years ahead.

The entry deadline for our Digital Marketing & Social Media Awards is coming up

PR Daily

All entries must be received by Jan. 24 to avoid late fees. This is your chance to earn recognition for your exceptional digital campaigns and projects. The post The entry deadline for our Digital Marketing & Social Media Awards is coming up appeared first on PR Daily. PR Daily Awards

How to Master YouTube SEO, in 10 Easy Steps

Contently - Strategy

Ask a lot of marketers about their YouTube SEO strategy, and you’ll get a blank stare. Most marketers invest in optimizing their website SEO, but they miss the massive opportunity to rank their video content on YouTube.

5 career lessons learned on the fly

PR Daily

One PR pro discovered that the extra airplane travel was exactly what he needed to find a new perspective. Here’s how this ‘super-commuter’ finds his work/life balance.

Travel 103

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

5 SEO Strategies for 2020

Critical Mention

Search engine optimization strategies are continuously evolving with search algorithm updates and popular changes in search trends. It’s important for marketing, communications and PR pros to keep SEO strategies in mind when creating content.

SEO 90

Twitter suspends Grindr from ad network, Spotify offers pet playlists, and Pinterest surpasses Snapchat

PR Daily

Also: Pepsi teases free soda in Super Bowl score gambit, Burger King offers Bronx residents free burgers, Bose and Mozilla face layoffs, and more. Good morning, PR pros. PepsiCo promised U.S. consumers a free can of Pepsi Zero Sugar if either team’s final score in Super Bowl LIV ends with a zero.

UK Media Moves including The Guardian, The Telegraph, The Mail on Sunday and much more!

Cision

Fay Schlesinger is appointed Head of National News at The Guardian, YOU Magazine appoints Joanna Bridger as Features Director and The Telegraph hires a new Personal Finance Reporter. Media Blog

Report 120

Sustainable Caribbean Getaways

5W PR

As winter rages on in the North East, the New York Times Travel show gives attendees a glimpse at an escape, hopefully to somewhere warm like the Caribbean.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Media Moves at The Washington Post & Rolling Stone, WPXI-TV in Pittsburgh hires an Investigative Reporter

Cision

Will Englund gets promoted at The Washington Post, Ethan Millman joins Rolling Stone, and much more. Media Blog

Report 120

2020 shopping outlook—6 consumer trends to watch this year

Agility PR Solutions

Just days into the new year, consumers are already planning how they’ll shop in 2020.

The Best Approach to Media Relations: Benefits to Journalists Having a Meltwater Profile

Meltwater - PR

Over the next few weeks, we will be publishing a three-part series outlining several Media Relations best practices. This series aims to provide you with insights into the PR Manager’s… Read More >>>. PR & Comms Media Outreach Product Development

3 proven ways to convey trust on your website

Agility PR Solutions

Regardless of the industry you’re in, trust is the most valuable commodity of all. As a general rule, today’s consumers won’t work with a business they don’t trust. The good news is that trust isn’t as difficult to gain as you might expect—it starts with your website. If someone doesn’t trust a brand, they won’t […]. The post 3 proven ways to convey trust on your website appeared first on Agility PR Solutions. Analysis Public Relations branding

6 Writing Habits to Adopt in 2020

TrendKite

Aim to set small writing habits in 2020 and see big results

How Penguin Random House uses Muck Rack to achieve their PR goals

Muck Rack

How Penguin Random House uses Muck Rack to achieve their PR goals

88

Media Moves at The Washington Post & Rolling Stone, WPXI-TV in Pittsburgh hires an Investigative Reporter

TrendKite

Will Englund gets promoted at The Washington Post, Ethan Millman joins Rolling Stone, and much more

PR and Communications: 3 Powerful 2020 Trends

5W PR

Two-way communication between organizations and their constituencies is the definition of today’s Public Relations. Today, PR requires listening to constituencies, analyzing, and interpreting their views and behaviors.

UK Media Moves including The Guardian, The Telegraph, The Mail on Sunday and much more!

TrendKite

Fay Schlesinger is appointed Head of National News at The Guardian, YOU Magazine appoints Joanna Bridger as Features Director and The Telegraph hires a new Personal Finance Reporter

Beating the Winter Blues at Work

Konnect Agency

Let’s start with a fact: It’s hard to get back into your groove after a long holiday break. And it’s especially hard to go back to the office for what feels like the longest month ever (looking at you, January…).

Conversations: The bloodline of Twitter

HMA Public Relations

Twitter has recently announced they are testing several new features aimed at increasing engagement. Check out what to expect! The post Conversations: The bloodline of Twitter appeared first on HMA Public Relations. Featured PR Observations and Preferences Social Media HMA Public Relations Marissa Baker new features social media Twitter

Infographic: Instagram stats to inform your 2020 strategy

PR Daily

How much of your investment should the photo-sharing site get in the coming year? Here are some stats that reveal the platform’s strengths and weaknesses. How many people use Instagram in 2020? According to a new infographic from Hootsuite , the number hovers around 1 billion users each month.

The most engaged stories that shaped 2019

NewsWhip

Last year, over 147 million articles were published on the web and generated a combined 32 billion engagements. So what made waves across social?

Web 95