PR for Anyone

JUNE 9, 2021

She also created an essay contest at the local high school about what it means to be a woman when you can now run for President. She was covered in all the local media and even got to share her story in Boston – the closest major city to her. Please download our free blueprint at. How to pitch the media.

Real Estate 130

Real Estate Nonprofit Media Pitching 130

The Proactive Report

JUNE 18, 2021

How to make more sales, be more productive, cut costs and increase the ROI. That depends on whether you are a local business or have clients and customers all over. Local business networking still thrives on personal connections – Join the Chamber of Commerce and other relevant groups. Look for local groups on MeetUp.

Small Business 213

Small Business Fashion Groups Local 213

Cision

SEPTEMBER 1, 2016

I recently spent a year interviewing senior public relations professionals in 31 countries about best practices in their cultures for my newly-published book, Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication. Make friends with local influencers. Get more PR tips now.

Local 216

Local Government Community Corporate 216

Cision

OCTOBER 6, 2016

Although your executives may get excited when an acquaintance at the gym compliments them on their local business journal profile, they’re going to get a lot more excited when you can show them your PR efforts generated revenue for your organization.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

Cision

NOVEMBER 11, 2016

Funess sat down with us to discuss how the PR industry is changing, how to stand out in the marketplace, and how to uniquely position campaigns to gain traction. How did you get your start in PR? How have you gotten where you are today with Crenshaw Communications? I started out in book PR in Los Angeles.

Communications 253

Communications Data Local Survey 253

Burrelles Fresh Ideas

NOVEMBER 7, 2023

The endless media pitch calling and subsequent rejections were exhausting. Client Turnover — can lead to instability and the need to perform new business pitches constantly. How to get agency-ready During the pandemic, the PR Council launched an agency-ready certificate program.

Agency 90

Agency Energy Crisis Management Industry 90

PR Fuel

JULY 24, 2018

It’s like the people writing the press releases suddenly forgot how to speak plain English, and instead decided to write a legal document so confusing nobody can understand it. And since you’re pitching news, doesn’t it make sense to follow the pattern set by the publications you’re targeting? Every Pitch is a Learning Experience.

Pitching 40

Pitching Media Small Business Writing 40

ImPRessions - Crenshaw Communications

OCTOBER 7, 2016

The question then becomes how to elicit thoughtful and interesting stories or nuggets of future narratives from clients and colleagues. Recently, a client who met with staff in a remote office heard about a first-of-its-kind study being conducted by the local team in collaboration with a nearby university. Leverage all milestones.

Publicity 149

Publicity Insurance Insurance Interviews 149

Public Relations Sydney

NOVEMBER 16, 2014

Identify and reach out to key journalists Developing a relationship with at least one journalist at each major news outlet in your local area is an excellent start. Getting to know the reporters at your local paper or the producer at the local TV news desk are excellent ways to ensure consistent media coverage for your business.

Local 90

Local Social Media eBook Meeting 90

Beyond PR

APRIL 5, 2018

Executing a campaign pitch, product launch, or new initiative is only the first step in the communications cycle. PR and comms are always looking for ways to better map campaigns to specific business objectives their executive stakeholders care about and gain better insight into how to architect future campaigns. Smarter Outreach.

Company 73

Company Media Crisis Insurance 73

Beyond PR

APRIL 27, 2016

Take the time to then research your local client base through social media monitoring and industry circles to uncover if any of them will be attending the show. If your organizer does provide it ahead of the event, research the contacts on the list to identify which ones would be the most relevant recipient of your news pitch.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Beyond PR

JULY 20, 2016

Monitor topics and trends in your industry, and take the time to understand how your brand can authentically add to those conversations. Learn how to connect the dots with these tips on communicating relevance. Get local: Most of the media outlets you reach out to are focused on a specific audience.

Media Relations 40

Media Relations Media Local Healthcare 40

The Hoffman Agency

MARCH 11, 2020

In Shanghai, I got the opportunity to pitch Chinese reporters, coordinate a CEO media roundtable and support a product launch event. If pitching in the U.S. goes “email first, phone second,” pitching in China goes “call first, WeChat second, WeChat moving forward, email may be never.” How do you interact with them in person?

Pitching 36

Pitching Transportation Conference Report 36

Waxing UnLyrical

JULY 2, 2018

KPIs included local media interviews, toolkit downloads, and increased engagement at local chapter levels #measurepr. Universities should teach Writing, Pitching, Attention to Detail, Measurement (of course), and… How to deal with Rejection. A5: It was when I worked remotely for a publishing company.

Measurement 40

Measurement Nonprofit Education Social Media 40

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So So what wins when it comes to local coverage? During the panel, Kavitha shared how WAMU is adding new beats to adapt to their listeners’ current interests. You could be overlooking an opportunity.

Media Relations 40

Media Relations Media Journalism Print 40

Cision

MAY 18, 2017

Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. While it might be tedious to search geolocation by geolocation for images that can lead us to conversations, the more hyper-local our marketing goals are, the more value this approach will have. Favorite a user’s tweet.

How To 198

How To Instagram Social Media LinkedIn 198

PR 20/20

SEPTEMBER 19, 2017

serve up a localized CTA for those in your city). A CTA button funnels visitors to a landing page with a strategic offering or download. This information used correctly (be careful not to come across creepy ) can be hugely helpful to customize outreach or even to assist your sales team with targeted pitches.

Marketing 40

Marketing Tools Data Report 40

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. The Inside Story on How to Spy on Competitors (& Innovators). Hustle and pitch. At Movoto, each team member pitched the target audience using email. Information is everywhere.

How To 198

How To Real Estate Web Case Study 198

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. Your Pitch Team. They receive literally hundreds of pitches a day so it’s a lot harder to grab their attention.”.

Media 120

Media Television Pharmaceuticals Radio 120

Beyond PR

MAY 18, 2017

Searching for these types of conversations can be extremely beneficial if we are targeting users in certain locales. While it might be tedious to search geolocation by geolocation for images that can lead us to conversations, the more hyper-local our marketing goals are, the more value this approach will have. Favorite a user’s tweet.

How To 57

How To Instagram Social Media LinkedIn 57

Beyond PR

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. The Inside Story on How to Spy on Competitors (& Innovators). Hustle and pitch. At Movoto, each team member pitched the target audience using email. Information is everywhere.

Real Estate 57

Real Estate How To Web Case Study 57

ZudePR

MAY 31, 2015

Enlightened Self-Interest: The Pitch Email. “Even if I tell people how to do stuff it doesn’t equate to my experience and expertise. For me, as a local government employee, there are clear political boundaries. I’m afraid my audience won’t need me if I tell them how to help themselves. And they all blog.

Communications 81

Communications How To Blogging Content Marketing 81

Beyond PR

JULY 26, 2016

Drill down even further – take tv and radio as an example – and you’ll find a mix of local and national shows, cable news, podcasts, streaming tv, public radio, online/social-only video, and much more. They receive literally hundreds of pitches a day so it’s a lot harder to grab their attention.”.

Strategy 40

Strategy Media Radio How To 40

Buzzstream

DECEMBER 13, 2023

This information helps digital PR teams understand the media landscape and craft targeted pitches or campaigns. Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. 9/mo for Individual plan.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

This information helps digital PR teams understand the media landscape and craft targeted pitches or campaigns. Its value proposition lies in offering a centralized platform that enables users to discover journalists, pitch stories, monitor media coverage, and measure the impact of PR campaigns. 9/mo for Individual plan.

Digital PR 62

Digital PR Tools Google Pitching 62

PR Fuel

NOVEMBER 28, 2020

So how can you ensure that more journalists read — and accept — your press releases and PR pitches? Read on about how this easy tool can transform your brand’s marketing strategy. There are even templates you can purchase and download online. How to Build a Media List. million businesses nationwide.

Media 52

Media Newspapers Pitching Blogging 52

PR Fuel

OCTOBER 30, 2018

I hope you enjoy the reviews below, where I cover email marketing, email customer service, and email pitching. At least, they can if you have the right strategy, as it’s sometimes hard to figure out how to incorporate the two. . 4 Reasons Your Email Pitch Failed. The Biggest Challenges to Getting Your Email Pitches Opened.

Communications 40

Communications Pitching Writing Social Media 40

Beyond PR

AUGUST 23, 2016

If you’re new to the world of holiday-themed SMTs, Stephanie breaks down the how, who, what, where and when to use a satellite media tour in your holiday communications strategy. An SMT is the perfect vehicle for your client to talk about the hottest new toys this season or to share tips on how to create the perfect holiday feast.

Marketing 40

Marketing Media Radio Local 40

PR Fuel

SEPTEMBER 4, 2018

Think of the last time you pitched to somebody in person. How long did you go on? We want that spot on the local news. That’s why they hired you to write it, because they don’t know how to do it themselves. Download your free copy of 7 Cheap PR Tactics for Success in Any Economy here: [link].

Writing 45

Writing Report Education Company 45

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

Pitching 49

Pitching Fashion Report Twitter 49

PR Fuel

OCTOBER 16, 2018

The more you foster these types of relationships, the more successful you will be when you pitch. 7 Tips for a Better Pitch. Successful PR people know that pitching is a science. Here are 7 simple tips you can put to use today to improve your pitches. You need to personalize your pitch. Let the media know.

Web 40

Web Pitching Local Report 40