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Will India See a Rise in Digital PR?

Waxing UnLyrical

For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers. With this shift in the media landscape to digital platforms, digital PR needs to catch up to the trend. What are your thoughts on the Indian PR digital evolution?

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How to Measure the Quality of Your Content

The Proactive Report

But there are several indicators that can tell you how well your content is doing: The Google Quality Guidelines. Google has been kind enough to provide us with a list of their quality guidelines, so you can check all you content against this list and see if you are at least in the ball park as far as Google is concerned.

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Crisis & Reputation Management on Boards’ Radar

The Proactive Report

The 2016 Aon Global Risk Management Survey that polled CEOs, CFOs and risk managers ranked damage to brand and reputation as a top concern, displacing the financial and economic risks that have traditionally dominated this survey in the past. This negative content will be indexed in Google News and make its way to the web search.

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Data, Analytics and the Everyday Practice of PR

The Proactive Report

Think of Google Analytics as your new BFF – the one who knows everything about everyone and is willing to dish! Get the Digital PR Tips newsletter each week. The post Data, Analytics and the Everyday Practice of PR appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

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PR webinar series

The Resolution Blog

I’m a director of at PR measurement tool CoverageBook.com and author of ‘PRs Digital Resolution’. An ebook on the digital future of public relations. Prior to working in PR tech I spent 14 years in digital PR and specialised in SEO-PR for major European brands.

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Leveraging AI in Public Relations: A Game-Changer for Startups and Leaders

Landis PR

Implementing AI in PR requires: Skilled Personnel: Teams knowledgeable in AI and data analytics. Financial Investment: While AI tools can be cost-effective in the long run, initial investments are necessary. Potential for Misinformation: AI-generated content must be closely monitored to maintain accuracy and credibility.

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3 Fast Ways To Fill A Slow-Moving PR Pipeline & Keep Clients Happy

Rock the Status Quo

Try one of these ideas to leverage the instant gratification nature of digital PR. Not just people with generous financial means – lawyers and physicians, CFOs, CIOs and other c-suite executives, successful business owners. Google is your BFF for this. It’s no time to sit back and relax, or be over-confident.