wiredPRworks

JUNE 8, 2016

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! My ties to the life insurance and financial services industry run deep – going back to being a national sales trainer for a life insurance company.

Insurance 40

Insurance Insurance Financial LinkedIn 40

Stuart Bruce

JULY 15, 2014

Yesterday, the Financial Times published the fifth FTSE350 Boardroom Bellwether survey which revealed that almost half the boards of the UK’s largest public companies have not discussed their social media strategies in the past 12 months.

Social Media 132

Social Media Public Affairs Media Crisis Communications 132

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Here’s a look at those who came out on top, and others who took a reputation beating last year. After “Today” show star Matt Lauer was abruptly fired following allegations of sexual misconduct, it seemed that NBC would take a terrible blow to its reputation. The Winners. Tired of hearing about Uber?

Airlines 180

Airlines Reputation Journalism Crisis 180

5W PR

OCTOBER 20, 2020

Nearly all (99%) felt that purpose-driven companies would also gain a reputational benefit. Another 83% said they see financial performance improvement in purpose-driven companies. 89% are more connected to peers, and 87% were more likely to extend extraordinary customer service. What Does Change Look Like?

Brand 88

Brand Branding Survey Study 88

Mindful Marketing

JULY 16, 2022

What made EY’s, and KPMG’s, infractions all-the-more incredible is that they involved the firms’ auditing personnel—the very people who are supposed to ensure that the financial statements of the organizations they audit are accurate and truthful, i.e., that they aren’t cheating!

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Prohibition

JANUARY 7, 2022

Crisis management is the process of dealing with an unfavourable situation that could seriously damage a company’s reputation, sales and growth. Crisis management is crucial for high-profile businesses that can be subject to serious damage to their reputation whatever the sise or scale of the crisis. What is a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Polaris

JUNE 24, 2016

million —and financial costs are not the only consequences. Distribute briefing documents to everyone in your company who interacts with customers, including your customer service team, social media community managers, sales force, and switchboard operators. The price tag of these attacks is staggering. Plan ahead.

Communications 119

Communications How To Crisis Survey 119

Reputation Us

AUGUST 18, 2016

We work within the financial sector, and it’s one of the least trusted industries out there – just look at Edelman’s Trust Barometer. That’s why a financial institute like USAA easily stands out. USAA is a bank but operates much like a credit union with its more selective group of customers – military members and their families.

Apparel 60

Apparel Strategy Customer Service Financial 60

Critical Mention

AUGUST 21, 2018

Writing it to appeal to your target audience also improves your reputation in the long run. Failing to respond quickly implies that you aren’t focused on your customers or their feedback. However, responding with a short, sympathetic reply ensures the customer feels heard and shows your company’s commitment to your customers.

Customer Service 61

Customer Service Writing Financial Local 61

Prohibition

JANUARY 24, 2022

Prohibition PR is a full-service agency specialising in crisis communication, reputation management , and strategic messaging. As a public relations agency specialising in crisis communication, Prohibition PR provides clients with custom-made strategies and tactics to get their organisations out of hairy situations.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Cision

NOVEMBER 20, 2015

Each delved into how social intelligence can help you listen to conversations online to benefit your brand’s customer service, marketing, product development, sales and PR initiatives. Reputation as a destination for inspiration. Measurement. Pauline Chow , a data scientist at Clique Inc., Use of high-quality images.

Media 120

Media Social Media Community Measurement 120

Sword and the Script

DECEMBER 3, 2019

The company was rather muted in this earning announcement, stating it would “not be holding a conference call to review third quarter 2019 financial results.” PR wants to work with fair and reputable reporters the same way reporters want to work with credible sources. Net income landed at $2.4 million versus a loss of $6.2

Data 87

Data Enterprise Survey Instagram 87

Prohibition

JANUARY 14, 2022

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis? Or it could be an act of terrorism.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Reputation Us

SEPTEMBER 7, 2016

” If your financial institution is in need to safeguard itself and its reputation from potential issues, we’d welcome your outreach: PR@LTpublicrelations.com. We’re in a crisis and we need your help,” Anthony Huey, president of Reputation Management LLC in Sarasota, Fla., Credit Union Crisis Planning Essential.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

MaccaPR

OCTOBER 28, 2014

Four years ago, Shankman sold to Vocus his free HARO service, which, at the time , had a user base of 30,000 journalists and bloggers and more than 100,000 businesspeople and PR professionals! The NFL teams aren’t facing the facts that they have horrible reputations. The key to improving reputation is to own your mistakes.

Interviews 54

Interviews Financial Social Media Crisis 54

Onclusive

JUNE 1, 2023

Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. Influencer PR has become a popular strategy for building brand reputation – the most valuable currency in today’s business world.

Strategy 370

Strategy Communications Reputation Measurement 370

Sword and the Script

MAY 5, 2015

In my recent history, US Air pulled the same page from the airline customer service playbook, albeit my daughter was even younger then. American Airlines too has earned a reputation for targeting parents. It is High Time to Regulate Airline Customer Service. Airline customer must be regulated.

Airlines 60

Airlines Travel Customer Service Crisis 60

Prohibition

NOVEMBER 9, 2021

provide customer service to their clients. Organic social media can be used to manage your brand’s reputation and customer relationships. Responding immediately to existing customers when they have problems will help to increase their trust in your brand. Benefits of Organic Social.

Advertising 62

Advertising Advertising Social Media Strategy 62

Newsfile

JANUARY 30, 2024

Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. 51% of PR professionals believe that social listening is one of the most effective ways to measure and assess reputation. ROI: Financial return compared to PR costs.

Trends 105

Trends YouTube Video Social Media 105

Prohibition

DECEMBER 17, 2021

A crisis occurs when there is a severe risk or threat to the reputation, business, and organisational viability. A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed. This guide is written to assist in every aspect of crisis communication. Situational crisis communication theory (SCCT).

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Sword and the Script

DECEMBER 20, 2022

Online communities deepen connections and build relationships with customers and prospects that impact product development, customer service, and marketing strategies.”. ~ Grace Platon , Communications Strategist, Communicate Grace, LLC. PR adopts AI as a research and content tool.

Marketing 187

Marketing Content Marketing Data Social Media 187

Mindful Marketing

JANUARY 29, 2023

It's important to be proactive and assertive in your efforts to improve your financial situation. It also undermines the integrity of the purchasing process and can damage the reputation of your company. I've already made what I believe has been a compelling case for my firm's products and service.

Ethics 98

Ethics Guidelines Fashion Transportation 98

PRSay

JUNE 26, 2016

Of course, using social media data along with web analytics, customer service, and sales and marketing data helps to paint a much clearer picture of your customers and how they feel about your business. However, it’s not just your communication goals (exposure, message retention, engagement, etc.)

Social Media 113

Social Media Media Infographics Community 113

PR Conversations

APRIL 8, 2015

Customer services. Community service. “The employee is the most important factor in that two-way communications”, and “It is only through good employer-employee communications that corporations can maintain proper contact with their customers”, Hahn asserts. Advertising, including direct mail.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

Customer services. Community service. “The employee is the most important factor in that two-way communications”, and “It is only through good employer-employee communications that corporations can maintain proper contact with their customers”, Hahn asserts. Advertising, including direct mail.

Retail 40

Retail Radio Advertising Advertising 40

Lauri Pehar Borsh

AUGUST 12, 2015

However, having at least a few hundred people who consistently rave about how awesome you are will build credibility within the eyes of the media and your target customer. Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. There is no revenue. Build a brand.

Enterprise 60

Enterprise Advertising Advertising Pitching 60

Lauri Pehar Borsh

AUGUST 12, 2015

However, having at least a few hundred people who consistently rave about how awesome you are will build credibility within the eyes of the media and your target customer. Almost every journalist loves a good rags to riches story or to be able to boast a company’s soaring financials. There is no revenue. Build a brand.

Enterprise 60

Enterprise Advertising Advertising Pitching 60

Stephen Waddington

FEBRUARY 12, 2019

The result is pointless at best and a reputational issue at worst. You can build beautiful websites and apps, you can publish gorgeous branded content via Facebook and Instagram but if you fail to meet the expectation of your public you’ll face reputational issues. It’s frequently broadcasted with no effort to listen or engage.

Publicity 79

Publicity Community Pinterest Reputation 79

Stuart Bruce

OCTOBER 30, 2014

We think only of how it can harm us with the rapid dissemination of negative news and rumours detrimental to our reputation. When Tom Foremski quit the Financial Times he was the first big mainstream media journalist to start making a living from a blog. How often does the Financial Times write stories about itself?

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Cision

MAY 21, 2015

If you’re a business communicator, or even if you’re in another field but understand that reputation and communications make and break organizations, listen to Inside PR. Amplified Network Marketing is NEW Podcast that showcases David’s 34 years of Business, Network Marketing and Financial experience. 13) Mike Stelzner.

Social Media 120

Social Media Marketing Pinterest Media 120