Onclusive

AUGUST 9, 2021

Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. How do you know what’s working?

Training 370

Training Media Training Reputation Crisis Communications 370

David PR Group

MARCH 16, 2020

Upon reaching VRBO on the phone, the customer service representative reminded me that I would normally have forfeited the entire cost of my trip, but the platform was encouraging its property owners to give full refunds for rentals impacted by COVID-19. I looked for similar news from VRBO. And found nothing.

Communications 105

Communications Brand Branding Policies 105

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. Major networks such as Facebook or Instagram have already launched a new feature that comes in the form of private and closed groups.

Social Media 61

Social Media Trends Media Instagram 61

Cision

OCTOBER 30, 2015

Social conversations can help develop sales leads, improve customer service and highlight employees’ acts of kindness, but only if brands know how to listen closely to what their audiences are saying. This second group includes networks like Twitter, YouTube, Instagram and Pinterest. Get the LiSTEN e-book today!

Pinterest 120

Pinterest Privacy LinkedIn Instagram 120

Communications Conversations

SEPTEMBER 18, 2018

Horrendous customer service. On the other hand, sending a piece of exclusive company swag that employees have been asking for to a few employees who make Instagram posts about the brand on a regular basis feels VERY on brand and gets at a specific need (to recognize employees to keep them engaged and retained).

Social Media 79

Social Media Brand Branding Media 79

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

By extension, business customers can also help one another. That’s where tech services that cater to small businesses, like Hubspot and Zendesk, have done a great job. Tell customer stories. Recognize employees. It’s all about video. Use gentle humor to outline business challenges.

B2B 170

B2B Social Media Media Education 170

Melissa Agnes

SEPTEMBER 16, 2014

A social media manager loses their temper in a customer service post on Facebook. If they are in any way responsible for content, customer service, monitoring or answering fan questions, they need to have a deeper level of training. Do they know how to get a video up quickly on YouTube or Instagram?

Social Media 239

Social Media Crisis Training Media 239

Stephen Waddington

JANUARY 15, 2020

It is almost a sport on Facebook, Instagram and Twitter. Most brands have learnt that the customer service or reputational impact of the occasion rogue tweet isn’t worth the cost of 24/7 social media management. Forward-thinking organisations are using new technologies as a means of listening and engaging with employees.

Storytelling 78

Storytelling Internal International Social Media 78

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Big names like Facebook, Instagram, Pinterest, and TikTok are all in on this. As per the Sprout Pulse survey 2023 , nearly half (47%) of consumers intend to utilize shopping features within platforms such as Instagram Shops, Facebook Shops, TikTok Shopping, and the like. The convenience? Impeccable. Connect with Tim on LinkedIn.

Social Media 87

Social Media Media Mobile SEO 87

Communications Conversations

APRIL 27, 2017

Who says the CEO can’t also handle customer service? In fact, he often serves as a “customer service” rep of sorts for UW-EC. Now, you might say, my executives don’t have time to handle customer complaints. What better way to connect with employees (or students, in this case)?

Twitter 60

Twitter Customer Service Interviews Employee 60

Prohibition

MARCH 5, 2020

Employee Brand Engagement. Over the last few years, many brands have used this simple but effective method of creating social brand ambassadors with current employees. As a 2018 article in Harvard Business Review put it; “employee brand engagement establishes a critical link between employees and customers”.

Social Media 62

Social Media Trends Media How To 62

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. Your customers could make their displeasure known on your Facebook page and Twitter feed. For example, an employee leaks damaging information about your company. ? A major crisis. What is a PR Crisis Plan? The PR crisis team should consist of.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Stephen Waddington

DECEMBER 30, 2019

It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees. Good employers can support the mental health and wellbeing of employees through good management and a progressive workplace, but the organisation needs to deliver its commercial goals. What we do 5.

Government 103

Government Education Print Ethics 103

Communications Conversations

MARCH 29, 2019

She is well versed in customer service and thrives on building relationships — online and in person — while accomplishing a variety of demanding business goals. Outside of her “day-job”, Megan is passionate about food and fitness, and posts her personal paleo recipes and tips at @paleoinspo on Instagram.

Social Media 128

Social Media Agriculture Marketing Media 128

Landis PR

MARCH 14, 2022

Instagram is popular among younger generations and lends itself well to expanding the reach of visual-based businesses. Engage with your fans and focus on customer service to generate positive reviews. This platform is primarily utilized for recruiting potential employees and generating business leads.

Social Media 52

Social Media Consumer Brand Branding 52

Cision

JULY 6, 2015

Some social conversations are focused on a customer service concern with little latitude for platitude, but social customers otherwise manage interpersonal distance quite effectively (mute, unfollow, disregard, delete). Click here for tips on how to activate your employees on social! The same applies for social media.

Social Media 120

Social Media Media Wikipedia Tools 120

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. What is public relations? Technology is being used in a variety of ways in public relations (PR).

Interviews 100

Interviews Publicity Technology Social Media 100

Cision

OCTOBER 16, 2017

On the site right now, you can see social journalism key takeaways from that big trend, a feature about Instagram detailing the channels best practices for business and sharing you make the most of its unique qualities and benefits, and there’s features on how fake news is an increasing risk, not only for the industry, but also for clients.

Media 202

Media Storytelling Technology Data 202

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Employee communication will continue to be a major focus for many CCOs. Data-driven strategy will increase in importance for employee communications.

Marketing 190

Marketing Content Marketing Data Social Media 190

5W PR

JULY 15, 2020

Statistics on the brand, including date launched, headquarters, employee count, customers served, etc. Media assets, including the logo, headshots of key employees, screenshots from the website, and product videos. • Links to, and excerpts from, press releases and big announcements that the company has made.

How To 176

How To Media Guidelines Pitching 176

Buzzstream

JANUARY 5, 2024

Ask a Company’s Site Chat Many brands incorporate customer service chats directly into their website. You’ll find the message option next to the Follow button on Instagram. B2B brands are more active on X or LinkedIn, whereas B2C brands are more active on social platforms like Facebook or Instagram.

How To 83

How To LinkedIn Tools Google 83

The Stalwart Blog

APRIL 26, 2020

Maybe it’s an employee claim against the supervisor, or maybe it’s an errant rogue, a Yelp review. Maybe it’s a poor customer service call that somebody threatened to go on their blog or talk about them on Instagram. Because I have the same power. I do video blogs all the time, and I know you do this.

Crisis 78

Crisis Local Facebook Social Media 78

Sword and the Script

MARCH 15, 2022

In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. These tiers will be based on levels of customer service and data – this is where the way they handle syndication noted above will save you money. All the searches are real-time.

Tools 159

Tools Media Software Analysis 159

PRSay

JUNE 26, 2016

So, hold off on the tweets, Facebook updates, Instagram posts and snaps on Snapchat (the communication tactics) until you address social media by using it as a part of your planning process: Get closer to your customers and learn about the market through social media data and analytics.

Social Media 113

Social Media Media Infographics Community 113

Stuart Bruce

JULY 23, 2017

In reality social media should ‘live’ in each and every corporate function as it has a vital role to play in customer service, marketing, public relations, human resources and numerous other functions. Each should use social media to support whatever its objectives are for supporting the organisation.

Social Media 68

Social Media Media Customer Service Corporate 68

Ethical Voices

OCTOBER 17, 2022

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. Ethical perils in personalizing employee communications. You’re creating that shared belief for 400,000 employees.

Ethics 78

Ethics Employee Communications System 78

Cision

MAY 25, 2017

Whether it’s a United Airlines employee following an archaic policy to “reaccommodate passengers” or a worker reaching out to go above and beyond, a brand is burned into our psyche by the story we experience at the hands of the employees. This first example is actually of a customer sharing a good deed by employees.

Employee 129

Employee Brand Branding Policies 129

Sword and the Script

JANUARY 16, 2024

They employ 20 employees. Monitoring Propel offers social media monitoring of Twitter, Instagram and Facebook. They also white label TVEyes for those customers that need broadcast monitoring. The customer service is above and beyond as well.” Today the company says it has offices in Israel, the U.S.

Software 139

Software Pitching System Analytics 139

Stephen Waddington

FEBRUARY 12, 2019

Facebook has a strong and growing platform of services including Instagram and WhatsApp. You can build beautiful websites and apps, you can publish gorgeous branded content via Facebook and Instagram but if you fail to meet the expectation of your public you’ll face reputational issues. We shouldn’t be surprised.

Publicity 79

Publicity Community Pinterest Reputation 79

Stuart Bruce

OCTOBER 30, 2014

That means you’re welcome to tweet, Instagram, Vine or Snapchat at will. It’s 86% for Twitter, 98% for Instagram or 100% for Snapchat. The motion was “You don’t need compliance rules when your employees have social media.” Doing right by your employees. I see three main drivers. Mobile, data and wearable technology.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Cision

MAY 21, 2015

A show about communicating with clients, prospects and employees – in person, in print and online. Among other digital marketing strategies, you’ll learn how to leverage social platforms like Twitter, Facebook, Google+, YouTube, Instagram, Pinterest and Vine. 13) Mike Stelzner. Social Media Marketing Podcast. 38) Ed Gandia.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

NOVEMBER 19, 2017

Facebook has a strong and growing platform of services including Instagram and WhatsApp. Snap, once the darling of visual messaging, has had a tough year losing users to Instagram and its Stories product. Each new form of media from Snapchat to YouTube, and Instagram to Twitter, has given rise to a new breed of influencers.

Publicity 164

Publicity Ethics Data Community 164