3 ‘firefighting’ lessons for public affairs pros

PR Daily

Here’s a peek at how public affairs pros can keep pace with change—courtesy of Scott Thomsen, who will share more insights in Ragan’s March 4 Speechwriters & Public Affairs Conference. Public affairs pros need to prepare the same way.”. “It’s

Remote lawmaking changes the game for public affairs pros

PR Daily

Reevaluating your public relations strategy and reallocating resources to account for this changing environment will set organizations apart as they seek to advance their policy agenda.”. The post Remote lawmaking changes the game for public affairs pros appeared first on PR Daily.


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Brexit – 12 immediate actions for PR, corporate communications and public affairs professionals

Stuart Bruce

Public relations, corporate communications, public affairs and corporate affairs professionals will have an essential role in helping employers and clients to navigate this period of momentous change. However, there will likely be informal negotiations and discussions while the Conservative leadership election is happening over the summer. Failure to address these issues puts your business or organisation at risk and could even precipitate a crisis.

Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer


Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It It seems like my life here is a perpetual crisis,” said Gediman, a longtime PRSA member. Here in the public affairs office there are just two of us — there used to be five, and then there were four, and then three. They help reinforce our messages with the public.

10 Top Media Trends for 2021

PR Daily

The COVID-19 pandemic and the ensuing economic crisis changed how people live and how industries operate. With social distancing in place, it was now necessary for all but rare exceptions, and for public relations professionals, this meant training clients to make skype interviews interesting.

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For better crisis responses, follow the 3 C’s

PR Daily

How do you manage a communication plan for a crisis with no end in sight? Ragan Consulting Group has a new video featuring guidance from crisis communication expert Nick Lanyi, which touches on questions every communicator should be considering right now.

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Incoming! How to handle media requests in a crisis

PR Daily

Here are some tips and best practices for when and how to respond to crisis inquiries and keep your head on straight. It’s one of the greatest challenges any media relations professional will face: A crisis hits your organization out of the blue. In crisis comms, silence is not golden.

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ICON 2021 Recap: Communications From a Military Point of View


Ryder, director of public affairs in the Office of the Secretary of the Air Force. Ryder is responsible for communications to build public understanding and support for the Air Force and the newly formed Space Force. Filtering information and communicating during a crisis.

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The 3 biggest mistakes in most crisis comms plans

PR Daily

I’ve seen a lot of crisis communications plans. Ninety percent of them get a couple of things right: They have a list of their comms team contacts, often with a phone tree so everyone gets called promptly when a crisis hits. They also lay out at least a few specific roles for the first comms team members who start working on the crisis. In a real crisis, time gets compressed. RELATED: Deliver powerful leadership messaging in a digital landscape ].

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How short-term and long-term crisis responses require different mindsets

PR Daily

Modern crisis management and mitigation have become exceedingly complex. When I started in this business in 2000, after practicing law for nine years, crisis was purely reactive,” says Harlan Loeb, chair for crisis and reputation risk advisory services at Edelman.

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How to make your message accessible for a global audience

PR Daily

As companies continue to expand operations, supply chains, and environmental, social and governance (ESG) goals beyond traditional borders, it is crucial to think strategically about how corporate public affairs initiatives and partnerships are designed and received across nations and regions.

Crisis Management Lessons From Boeing’s 737 Max Disasters


When two of Boeing’s new 737 MAX passenger jets crashed within five months of each other in late 2018 and early 2019, killing a total of 346 people in Ethiopia and Indonesia, the company faced the worst crisis in its 100-year history. Thought Leadership Crisis Communications crisis managemen

3 ESG FAQs for communicators

PR Daily

Jessie Sitnick, vice president of public affairs at Argyle PR, shared these takeaways in a recent Ragan Training webinar titled “ESG for Communicators”: 1. Crisis Communications Leadership Communications PR Industry Ragan Training Takeaways

How Big Data Will Modernize Your Crisis Communications Plan


For every enterprise, brand or organization, a crisis always looms as a persistent — yet inevitable — threat on the horizon. In today’s digitally-fueled world, the tiny spark of a crisis can erupt into a massive fire overnight, leaving a corporate brand and reputation in a heap of smoldering ashes. Consider the recent crisis that Volkswagen faced. Proactive enterprises have planned ahead by creating comprehensive crisis communications plans.

How speechwriters can humanize execs—and help deliver key messages

PR Daily

a decade ago, and now she is sharing her own wisdom ahead of her presentation for Ragan’s Speechwriters and Public Affairs Virtual Conference March 4. RELATED: Join us for our Speechwriters & Public Affairs Virtual Conference ].

What inclusive language looks like for modern speechwriters

PR Daily

Franklin is co-founder of Speechwriters of Color , an organization seeking to improve representation and reach for diverse communicators, and will lead a session on inclusive language in speechwriting at Ragan’s Speechwriting and Public Affairs Virtual Conference March 4.

3 Lessons In Crisis Communications - Vegas Style

The Stalwart Blog

Leadership soon set up the mobile incident command center that included a communications team. The circumstances surrounding the mass shooting were impossible to predict, but it became very apparent early on that the public affairs team trained for things like this. Untrained departments frequently stumble out of the gate during a crisis, much to the detriment of their ability to stay ahead of the news cycle.

Peppercomm, Intel, Haymaker and more honored at Ragan’s Media Relations Awards Gala

PR Daily

UW Medicine, “Best Crisis Communications Campaign”. Novitas Communications and the Colorado Apartment Association, “Best Governmental or Public Affairs Media Relations Campaign”. BML Public Relations and Big SNOW American Dream, “Best Press Event or Media Tour”.

Turning a negative perception issue into an opportunity

PR Daily

How the Entertainment Software Association’s “Game Generation” campaign helped the gaming industry shift the public narrative around video games. 8 for our Crisis Communications Virtual Conference ].

Can corporate communications stay in the spotlight post-COVID?

PR Daily

Will the gains remain once the crisis fades? Corporate affairs became fashionable again. And someone had to expedite the cadence of communications to public officials to near real time.

The value of the communications role: ‘We can either stoke a fire—or put it out’

PR Daily

As senior director of public affairs and brand communications for Kaiser Permanente, John Stratman is accustomed to constant change. During a crisis, communicators need to be the calm voice. “We Public affairs is a roller coaster ride.

US Navy In Crisis PR Mode: A Textbook Example

The Stalwart Blog

Forgive me if I boast about the US Navy Public Affairs community for a moment. Here’s where the Public Affairs team and senior leadership shined. 7th Fleet’s initial press release launched within hours of the incident, informing the public of the who, what, where and when. The Navy Public Affairs team also sent announcements of updates as required, not holding back any details despite the potential in putting the sea service in an unfavorable light.

How to measure the impact of communications during COVID-19

PR Daily

Many organizations have overhauled their master plans for outreach and engagement because of the crisis. It enables an organization to stay in touch with community stakeholders and participate in the conversation around an all-consuming crisis.

Leading With Ethics During COVID-19


When the word coronavirus first came on the scene at the Veterans Health Administration (VHA) earlier this year, we did what most hospitals do in a time of crisis, we stood up the Office of Emergency Response (OEM) and went to work.

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5 PR takeaways from Inauguration Day

PR Daily

Here are the lessons that stood out from the many public speeches of the solemn occasion held every four years to mark the beginning of a new presidential term. Joe McLeod is a public relations consultant with McLeod Communications.

Why and how companies are turning to brand journalism

PR Daily

TAP , the digital publication produced by a team at Denver Water, did. “I I get what you are saying,” wrote Steve Snyder, the public utility’s head of communications, in an open letter to Jay-Z. As a public utility, Denver Water did not need more customers.

How PR pros see 2021 as a year of opportunity for DE&I

PR Daily

Rachel Noerdlinger, managing director at Mercury Public Affairs , offers “equity” as an example of a word that must be clearly defined to ensure progress in the workplace. Crisis Communications Diversity and inclusion Leadership Communications PR Industry Storytelling The Workplace

5 ways your organization can highlight workforce development on Labor Day

PR Daily

The COVID-19 public health crisis certainly hasn’t made it any easier to upskill workers that employers are looking for. These efforts will help burnish your reputation, earn community goodwill and improve your standing in future public policy debates. As the U.S.

Marriott, Norwegian Air and more announce layoffs; Target, other chains offer special hours for at-risk shoppers, and EU asks Netflix to slow streaming

PR Daily

Good morning, PR pros: If you’re struggling to communicate your crisis response to the COVID-19 pandemic, 3BL Media is offering the use of its newswire service for free. How are you addressing COVID-19 crisis communications within your organization and with your employees?

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Crucial messaging advice to consider ahead of an unprecedented holiday season

PR Daily

8 for our Crisis Communications Virtual Conference ]. The resurgent crisis has many organizations considering how to encourage employees to forgo the usual holiday festivities. “We’re The standard holiday messages should include a nod to the public-health situation.

3 comms lessons from GameStop’s wild ride

PR Daily

The public is getting a crash course on stock market strategy this week. RELATED: Join us for our Speechwriters & Public Affairs Virtual Conference ]. Either public discussion of public stocks is legal, or it isn't.

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An inside look at AARP’s rapid response team

PR Daily

It’s a great unknown that we’re all dealing with,” said Reshma Mehta, director of grassroots advocacy at AARP, at Ragan’s Speechwriting and Public Affairs Virtual Conference on March 25. “It’s To do this: Get leadership buy-in.

The risks and rewards of pursuing ESG priorities

PR Daily

Jessie Sitnick , VP of corporate and public affairs at Toronto-based Argyle , shared a wealth of tremendous guidance with Ragan’s Crisis Leadership Network members on the perils and benefits of pursuing an Environmental, Social and Governance (ESG) plan.

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Facebook bets on video with new tools, Twitter to shut down Periscope, and Ally Bank offers New Year’s babies $250

PR Daily

But each video that’s created is also posted to a public “Collab” feed, where people can view and play along with it if they choose. 24-25, Speechwritiers and Public Affairs on March 4, and our Social Media & Digital Communiciations Summit on March 16.

Ragan and PR Daily honor the 2021 top women in communications

PR Daily

Whether tasked with helping employees transition to remote work, deliver timely and accurate public health messages or keep distributed communities connected, the work of the communicator has become indispensable. Extraordinary circumstances demand extraordinary leadership.

Pornhub donates 50k masks and offers free subscriptions, digital platforms and tech partner to share COVID-19 information, and Tony Awards postponed

PR Daily

It’s a good example of appropriate marketing during the crisis: Focus on your audience and their needs, and marry your marketing message with a CSR effort. When a global human crisis happens, it is up to everyone to work together to help support the community. CRISIS DAILY NEWSLETTER.

Why you should address the coronavirus with employees

PR Daily

for our Speechwriting & Public Affairs Conference ]. Their sophisticated risk assessment and triage resources can assist when an employee becomes ill or winds up in the middle of a political crisis.

Why can’t employee communications be exciting?

PR Daily

It was about 365 days ago that Joan Cetera was called into the first of what would be hundreds of COVID-19 team calls among the designated crisis chiefs of staff across PepsiCo’s global footprint. PepsiCo Foods’ Joan Cetera chips away at outdated notions of internal comms.

FedEx takes aim at Amazon, thought leadership shows promise for B2B, and Coca-Cola defends its new brand position

PR Daily

Thought leadership” might be a hackneyed PR phrase, but there is no disputing that the tactic works. In a study, Edelman found that half of decision-makers consume thought leadership at a rate of an hour or more of reading per week. Thought leadership video.

Brands donate to frontline workers, Yelp pauses GoFundMe effort after backlash, and Ralph Lauren to make 250k masks

PR Daily

Charitable actions can be greatly appreciated during this crisis, but make sure those efforts don’t come at the cost of privacy and autonomy. RELATED: Stream our Crisis Communications Virtual Conference on March 31—without leaving your desk ]. CRISIS DAILY NEWSLETTER.