Reputation Us

APRIL 12, 2017

Whenever a corporate crisis or public gaffe occurs, I often get questions from colleagues, friends and family on what my PR perspective is. The speed and “viralness” of this week’s news puts the importance of prompt communication at the forefront. CRISIS IDENTIFICATION PROCESS. SPOKESPERSON.

Crisis 74

Crisis Airlines Viral Corporate 74

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

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Crisis How To Crisis Management Crisis Communications 62

Prohibition

DECEMBER 9, 2021

In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. It doesn’t take much to provoke a crisis, sometimes just a simple mistake on social media can be enough. Nowadays, it can all be done in the public domain. How to prepare and fix a PR crisis.

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Crisis Crisis Management Reputation Crisis Communications 62

Konnect Agency

APRIL 20, 2021

Being slow to react to a crisis can be viewed just as unfavorably as not responding at all or providing a rushed response that lacks detail. Thus, having a prepared crisis communication plan is critical for every company. So what is crisis communication? Getting Ready.

Crisis 52

Crisis Brand Branding Crisis Communications 52

Melissa Agnes

OCTOBER 21, 2014

Today’s crisis realities present some of the biggest challenges and obstacles to be faced in a crisis or emergency. In fact, if you aren’t prepared, today’s crisis realities will work against you , rather than for you, in a crisis – making your task of effective crisis management extremely difficult.

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Crisis Crisis Management How To Viral 100

Newsfile

FEBRUARY 28, 2024

Melissa Strle Dive into the dynamic world of Public Relations with this essential PR glossary. It serves as a communication tool to reach journalists, media outlets, and the public. It helps PR professionals understand trends and public perception, engage with audiences, and address issues promptly. What is Media Monitoring?

Viral 52

Viral Crisis Communications SEO Reputation 52

Presspage

MAY 11, 2017

When a crisis hits, it is important for an organization to have a protocol in place. The protocol should not only focus on how to handle and cope with a crisis, but should also contain a clear communication flow. The question remains – will using social media in crisis communication deliver you an advantage?

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Social Media Crisis Media Airlines 79

Stern + Associates

MARCH 8, 2023

International Women’s Day is a global celebration of the social, economic, cultural and political achievements of women. She believes the best way to tackle the climate crisis is by adopting a kaleidoscopic approach that considers multiple perspectives.

Leadership 93

Leadership Groups Viral Crisis 93

Reputation Us

MARCH 16, 2022

The adjective means, “relating to or denoting circumstances in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief.”. However, he didn’t realize someone filmed him and posted it online, which quickly became viral. Wake up America! Is your reputation strong? Your customers?

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Reputation Government Film Viral 78

Melissa Agnes

JUNE 3, 2014

Identifying the trigger points that indicate that an issue needs to be escalated to the crisis team. An issue is an issue and a crisis is a crisis. Today’s reality is that no matter where an issue – but especially a crisis – originates, it will develop an online presence. It doesn’t.

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Airlines Crisis Wikipedia Social Media 206

PRSay

JANUARY 6, 2021

During the pandemic, economic crisis, racial tensions and partisan arguments that have marked 2020, we have started communicating differently. James Grunig and Todd Hunt’s “excellence theory” has long told us that, in public relations, listening is as important as speaking. Now, a cynical public demands more. Be in it together.

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Communications Viral Fashion Public Affairs 197

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4). Guest Post by Karen Freberg.

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Crisis Communications Social Media Crisis Communications 40

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. Newhouse School of Public Communications, Jamie Ward, Ph.D. , PRSAICON #goingrogue #LRNSMPR.

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Social Media Conference Media Corporate 117

Prohibition

MARCH 11, 2022

International Women’s Day – Imagine campaign. On International Women’s Day this new poster campaign seeks to highlight unconscious gender bias. The following video and drawing that went viral sums it up quite well. Get in touch with us today to find out how we could support you with your Public Relations.

Social Media 71

Social Media B2C Viral Trends 71

PR in High Definition

SEPTEMBER 22, 2020

The phrase is said to have originally been a satirical abbreviation for Oll Korrect (all correct) used by proofreaders in a Boston newspaper during the 1840s, before going viral across the world. As much as we want to think it, the crisis certainly isn’t over and it’s not OK to think we are anywhere near safe or normal.

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Creativity Employee Newspapers Crisis 116

PRSay

DECEMBER 18, 2019

Fewer than 24 hours later, the Twitter brouhaha would expand into a sprawling crisis for the NBA’s relationship with China and its reputation at home. For PR practitioners, crisis managers, and the organizations they counsel, the NBA episode offers some valuable tips. Tip 1: Live your values. Tip 2: Don’t deceive (or double dribble).

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Corporate Crisis Management Crisis Government 100

PRSay

OCTOBER 8, 2018

During his General Session speech at the 2018 PRSA International Conference , Reich reminded the audience of professional communicators that while the truth itself is iron-clad, perception and experiences vary based on the person and the background. However, this outlook changed drastically after the housing bubble crisis in 2008.

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Conference Television Viral Banking 151

MaccaPR

JULY 16, 2014

We thought the time was right to re-visit a post we originally published last March – inspired by a LinkedIn-inspired crisis, but still offering powerful lessons for any marketer determined to leverage LinkedIn as a social channel. Read on, and disregard at your own peril.

LinkedIn 67

LinkedIn Crisis Viral Banking 67

Sword and the Script

JUNE 3, 2020

That’s a mouthful of buzzwords, but Ryan Reeves, a product manager for the company, added some context on LinkedIn: “Signals uses AI to continually read trillions of articles to detect important company trigger-events (viral articles, product launches, financials, partnerships, headcount changes, etc.) in 2019, reaching a record $4.5

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Product Launch Survey Banking Pharmaceuticals 95

PR in High Definition

JULY 22, 2019

The phrase went viral back in May when a doctored video appeared to show US politician Nancy Pelosi drunk in a TV interview. Imagine waking up to find a doctored video of you has gone viral, you’re being showered with vile abuse and you’re almost powerless in disproving its authenticity.

Media 74

Media Viral Video Newspapers 74

MaccaPR

SEPTEMBER 13, 2016

But oh, lordy – we as communications and marketing professionals can receive a master class in what NOT to do during a crisis from Lochte’s self-immolation at the 2016 Summer Olympics in Rio de Janeiro. The reporter posted the mother’s story on Twitter, which went viral with over 3,000 retweets.

Crisis 48

Crisis Airlines Reputation Corporate 48

Cision

DECEMBER 4, 2017

One negative comment can attract thousands of tweets and reactions, turning that single comment into a full-blown PR crisis. When a PR crisis hits, confusion, anxiety, and chaos can shake up your organization. In fact, you can turn a brand crisis into a PR success if you act fast swiftly. Address The Issue Clearly And Quickly.

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Crisis Brand Branding How To 271

ReimaginePR

JUNE 18, 2015

Understanding the juxtaposition between importance and relevance is key to not only just with this issue, but to all public relations in the social media age. What are some learnings that communicators, especially public relations practitioners working with NGOs, can take away from the divergent paths of Ebola and ALS awareness?

Airlines 120

Airlines Viral Government Local 120

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

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Crisis Communications Crisis Communications Crisis Management 62

The Stalwart Blog

APRIL 26, 2020

What do you do when you’re embroiled in a crisis that maybe wasn’t of your making? He is a crisis PR expert, a friend of mine for many years. I started actually as a Navy officer, turned Navy public affairs officer. When you get involved in these things, how far are people into the crisis by the time you show up?

Crisis 78

Crisis Local Facebook Social Media 78

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Major organizations can be shaken by a careless tweet or a viral customer complaint. Focusing Inward.

Trends 199

Trends Corporate Employee Analysis 199

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2018

Few things are more satisfying than a brand handling a potential public relations crisis with grace, aplomb, and humor. Where’s your crisis PR readiness? But how many crisis plans would have foreseen a fictional accident like the “This Is Us” scenario? Turn negative PR into positive press.

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Crisis Twitter Course Viral 199

5W PR

AUGUST 12, 2020

The coronavirus pandemic has presented a global crisis unlike any other that has been experienced in the past, affecting every industry on the globe. 4 internal communications strategies for healthcare PR. #1. For all these scenarios, companies should have an effective internal communication strategy.

Healthcare 88

Healthcare Strategy Communications Policies 88

Melissa Agnes

FEBRUARY 24, 2015

Last week I was in Brussels keynoting at NATO’s Public Diplomacy Forum. Social media’s impact on crisis doesn’t just exist for organizational crises or emergencies such as natural disasters. What makes something go viral? Part 1: Debunking the Unpredictability of Social Media and the Digital Landscape.

Social Media 113

Social Media Viral Crisis Management How To 113

Melissa Agnes

JULY 30, 2014

Yesterday we discussed managing crises with visual content , where I mentioned some tips for identifying red visual flags (or their possibility) that could help a crisis go viral, as well as outlined some important strategies to help you incorporate visuals into your crisis communications plan. This was a preventable issue.

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Case Study Viral Crisis Newspapers 201

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

For public relations and reputation experts, it’s easy to point out the brands and personalities who mishandled bad news or missed opportunities after public mistakes. Eventually the media and the public move on. Our list of the PR losers of the past 12 months is out, but what about the good news stories of the year?

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Fashion Reputation Social Media Brand 255

MaccaPR

NOVEMBER 30, 2017

million in TV, social and broadcast publicity coverage (including 1,600 TV segments)? I marvel at how they managed to erect a private installation on public property. It’s cool when you can take a brand, put it into dialogue with an existing public icon, and let consumers discover what you’ve done on their own,” says Audette.

Marketing 76

Marketing Consumer Measurement Viral 76

Journalistics

MARCH 18, 2016

Crisis Communications – how to prepare for or manage crisis communications via social media. Nikki Harmon, Global Social Media Manager for Hot Wheels in Mattel’s Digital Initiatives Group ( @nikkih ) – Nikki previously worked in social media and public relations roles for 360i and Spaulding Communications.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

Crisis Communications – how to prepare for or manage crisis communications via social media. Nikki Harmon, Global Social Media Manager for Hot Wheels in Mattel’s Digital Initiatives Group ( @nikkih ) – Nikki previously worked in social media and public relations roles for 360i and Spaulding Communications.

Social Media 40

Social Media Media Storytelling Local 40

MaccaPR

JANUARY 6, 2015

Gwen Chynoweth called upon our industry to end the use of the word in " R.I.P. For PR Spin: Ethics, Public Relations and The Imminent Death of ‘Spin’. ". #7. Christina Milanowski is social media director and account supervisor at Minneapolis-based Maccabee , a strategic public relations and online marketing agency. Round-Up'

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Blogging Wikipedia YouTube Content Marketing 48

NewsWhip

JUNE 23, 2021

Infrastructure is a pillar of today’s society but it is also a major topic at the center of policy and public debate. Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? Brett Lofgren. President & Chief Revenue Officer, NewsWhip.

Data 78

Data Media Analytics Energy 78

NewsWhip

AUGUST 11, 2021

Based on the practices of international organizations and NGOs, we see four key areas of activity for those setting out to combat misinformation. Organizations involved in Public Health have been at the forefront of the hard work of understanding their critics in recent years. So it goes. Is it sticking to a geography?”.

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Brand Branding Groups Data 78