Wadds Inc.

MAY 26, 2024

The Infected Blood Inquiry Report exposes catastrophic communication failures during the contaminated blood crisis. The issue was managed by the government and the NHS from a reputation management perspective. A more accurate description would be reputation manipulation. The inquiry was chaired by Sir Brian Langstaff.

Reputation 105

Reputation Healthcare Government Crisis 105

5W PR

MAY 31, 2024

Building trust In an era dominated by digital nuances, data breaches, and cyberattacks are capable of wreaking havoc on a company’s reputation. It can illustrate the company’s adherence to best practices, industry certifications, and continuous security audits. A step ahead PR is more than crisis reaction.

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Industry Privacy Crisis Crisis Communications 78

Onclusive

DECEMBER 28, 2021

How do you use data and measurement to inform and shape your earned media strategy? Using data and measurement for earned media strategy is a topic we’re always interested in exploring. The post State of The PR Industry: A Look Back at 2021 appeared first on Onclusive.

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Industry Crisis Management Measurement Data 221

Onclusive

FEBRUARY 7, 2023

So, effectively communicating your brand’s environmental sustainability strategy will be an essential part of your role for the foreseeable future, if not forever!   Y ou need to get it right if you want to build a solid brand reputation and avoid greenwashing accusations. You must be driven by your own purpose and commitment.

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Reputation Brand Branding How To 195

ImPRessions - Crenshaw Communications

FEBRUARY 28, 2023

However, there can be long-term ramifications for tech companies and even risk to brand reputation if PR budgets are slashed reactively. Once it’s well executed, a successful PR strategy can drive immense value for companies, even during a recession. This can help prevent customer churn and encourage repeat business.

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Strategy Reputation Infographics Banking 193

Presspage

FEBRUARY 28, 2024

While few try to make mistakes deliberately, every company needs to anticipate a crisis. The good news is that with a few simple precautions, you can breeze through any crisis while keeping your relationship with investors and customers intact. What is crisis comms and why is it important? That’s the bad news.

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Crisis Reputation Software Crisis Communications 113

The Proactive Report

MARCH 21, 2017

The 2016 Aon Global Risk Management Survey that polled CEOs, CFOs and risk managers ranked damage to brand and reputation as a top concern, displacing the financial and economic risks that have traditionally dominated this survey in the past. A crisis can occur so much faster now and the information can spread like wildfire on social media.

Reputation 140

Reputation Crisis Social Media Google 140

David PR Group

JUNE 7, 2024

In today’s fast-paced digital world, crises can strike any organization at any time, putting reputations and bottom lines at risk. He shared real-life examples of crises he has navigated, highlighting the importance of effective communication, quick response, and a well-crafted strategy.

Crisis Communications 40

Crisis Communications Software Crisis Communications 40

Ronn Torossian

JUNE 24, 2019

No matter the industry, your brand is likely to face some form of PR crisis at one time or another. One strategy for ensuring this is hiring a crisis and reputation management consultant, or […]. The post Assessing Potential Crisis Counselors appeared first on.

Crisis 150

Crisis Reputation Strategy Industry 150

Reputation Us

NOVEMBER 7, 2023

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation.

Reputation 78

Reputation Real Estate Internal International 78

Onclusive

NOVEMBER 10, 2021

In this blog article as part of our managing corporate reputation with PESTLE analysis series, we are diving deeper into the “how to” of the PESTLE process and best practices for communications pros to keep in mind. Decide which actions to take with the goal of enhancing your corporate reputation.

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Analysis Corporate Reputation How To 195

Reputation Us

DECEMBER 15, 2023

Taking a few simple actions provided by ReputationUs and Blue Ocean Global Technology throughout 2024 can help your organization enhance , advance and protect its valuable reputation. BRAND VS. REPUTATION Building your company’s brand has always been important, but ultimately, it is your reputation that precedes you.

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Reputation Corporate Real Estate Technology 78

Reputation Us

NOVEMBER 15, 2021

It only takes one crisis to permanently harm your company’s image. Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks. Loss of reputation is a big risk for any brand. Bodily injury.

Insurance 97

Insurance Insurance Exercises Reputation 97

Burrelles Fresh Ideas

MARCH 12, 2024

A clear and consistent brand builds your reputation in the minds of consumers and helps you stand out from the competition. However, building a brand presence can be tricky if you’re new to the tech industry. trillion , and other brands have spent decades building their reputation. Media outreach to connect with the industry.

Social Media 79

Social Media Strategy Media Reputation 79

5W PR

JUNE 7, 2024

Defense tech industry The world of defense technology is unlike consumer tech companies that readily exhibit their latest inventions. This strategy entails emphasizing the industry’s commitment to responsible innovation and its crucial role in safeguarding nations and deterring potential threats.

Publicity 78

Publicity Government Crisis Communications Ethics 78

NewsWhip

OCTOBER 11, 2023

As such, brands must be cognizant of how their reputation is perceived — and this can extend beyond the industry in which the company directly operates. That’s why technology like real-time media monitoring is so important — it keeps brands ahead of any potential looming crisis inspired by external factors. Let’s take a look.

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Reputation Retail Nonprofit Viral 78

Onclusive

NOVEMBER 4, 2021

Welcome back to our blog series about managing your corporate reputation with PESTLE analysis! This week, we’re doing a deep dive into what PESTLE includes, and why using it in your communications strategy can help you and your brand win. Join us for Managing Corporate Reputation with PESTLE Analysis webinar on November 18th.

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Analysis Tools Policies Reputation 370

Remote PR Jobs

JANUARY 30, 2024

As organizations strive to establish positive reputations, engage with their target audiences, and navigate the ever-changing media landscape, skilled PR professionals are in high demand. Interpersonal skills– building relationships, networking, and collaborating effectively– are a necessary element to cracking it in the PR industry.

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Crisis Management Analytics Creativity Reputation 130

5W PR

MAY 26, 2022

The cannabis industry is constantly changing and while there are many things that are pushing the movement forward when it comes to state-specific laws, there are still plenty of gray areas. In fact, according to estimates from Wall Street, the CBD industry alone is expected to grow to about $16 billion in the next three years.

Strategy 88

Strategy Publicity Crisis Analysis 88

Onclusive

OCTOBER 9, 2023

The executive’s personal brand can be the bedrock of an organization’s reputation. As PR and Comms professionals, we must interrogate leadership behaviors, crisis responses, and brand perception to fully protect our organizations. The influence of a CEO extends far beyond boardrooms and financial reports.

Media 195

Media Reputation Data Leadership 195

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2024

It’s difficult to separate the cause from the effect here (large and successful companies are media magnets after all), but successful CEOs use various PR strategies and channels to engage with stakeholders, share insights, and shape narratives.

Corporate 182

Corporate Analysis Reputation Trends 182

Prohibition

JUNE 28, 2023

In the fast-paced and highly competitive world of the food and drink industry, scandals and setbacks are bound to occur. Whether it’s a food contamination issue, a product recall, or a public relations nightmare, it’s imperative for food and drink companies to have a solid crisis management plan in place.

Crisis Management 62

Crisis Management Crisis Case Study Crisis Communications 62

Onclusive

AUGUST 30, 2023

But the task of building and maintaining a lasting brand value is a t ricky one, requiring careful strategy and dedicated execution. In this blog, we’ll outline clear tactics you can implement to build brand value by building stronger brand awareness, protecting your brand, and increasing your brand reputation.

Brand 195

Brand Branding How To Reputation 195

Onclusive

OCTOBER 9, 2023

The executive’s personal brand can be the bedrock of an organization’s reputation. As PR and Comms professionals, we must interrogate leadership behaviors, crisis responses, and brand perception to fully protect our organizations.

Media 195

Media Reputation Data Leadership 195

Prohibition

AUGUST 19, 2021

Therefore, the reach of an individual’s reputation has reached a level unimaginable to previous generations. It is not uncommon for reputation issues to lurk on the internet indefinitely, to explode virally to an audience of millions, or to carry someone from public support to public criticism within the span of a few hours.

Reputation 118

Reputation Google Crisis Management Engineering 118

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Reputation Us

AUGUST 28, 2019

Our Advice: Protect Your Reputation. When it comes to safeguarding your company’s reputation or preparing for an unexpected crisis, think of it like putting on sunscreen. For this reason, any solid reputation management plan should have three components: Understand your current reputation (i.e.,

Crisis Management 60

Crisis Management Reputation Crisis Chemicals 60

ImPRessions - Crenshaw Communications

JANUARY 29, 2019

The key is usually a winning strategy. “Strategy” is a word that’s thrown around a lot by PR and marketing professionals, and its meaning is often diluted. Many confuse it with tactics, but those refer to the concrete activities or actions we take as we follow the strategy. Start at the end.

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Strategy How To Resources Employee 265

PR in High Definition

FEBRUARY 27, 2023

In the B2B tech PR and communications industry, there are several ways that generative AI could revolutionise how we work. As an experiment, I asked ChatGPT: ‘’What are the top four ways that generative AI will change the PR and communications industry for the better?’’ The post How will ChatGPT impact the communications industry?

Industry 62

Industry Communications Technology Reputation 62

Onclusive

SEPTEMBER 20, 2023

The competitor insights you gain are also like your starting point for putting your brand out there in a way that stands out from the rest while still fitting in with the way things are shaping up in the industry. How do competitor insights benefit your comms and PR strategies?

Analysis 221

Analysis Crisis Management Tools Strategy 221

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. How a PR agency can contribute to your communications strategy. technology, CPG, financial services, etc.)—make

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Agency Strategy Communications How To 195

Flack's Revenge

AUGUST 14, 2019

Your company’s hard-won reputation is an immeasurable asset. A PR crisis could ravage your reputation, and any number of potential developments can trigger one. There are ways to reduce the impact of a PR crisis, the best of which is to prepare for one. What to Do During a PR Crisis. This post is by David H.

Crisis 120

Crisis Reputation Radio Analysis 120

Onclusive

DECEMBER 6, 2021

The G2 Crowd Report for User Satisfaction Ratings is one of the most trusted voices in the industry. Using data from hundreds of thousands of verified business user reviews, the platform collects unbiased feedback on industry-leading software to help technology buyers, investors, and analysts make better purchase decisions. .

Media 370

Media Comparison Software Enterprise 370

Onclusive

JULY 13, 2021

With NEO, you can measure your message pull-through from an article all the way through to conversions on your website and get automatic insights for optimizing your messaging strategy and controlling your narrative. In addition, they tested a new strategy leveraging industry experts for their product launches.

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How To Biotechnology Case Study Leadership 370

NewsWhip

FEBRUARY 19, 2021

I’d like to focus on a particular group who are impacted by this new reality: the professionals charged with protecting corporate reputation. Aggressively adapting to this future is going to be a requirement for these professionals to maintain their responsibility for reputation strategy – and their professional relevance. .

Reputation 88

Reputation Social Media Reddit Media 88

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. Key contacts, templates, and comprehensive protocols on how and when to exchange information, as well as with whom, should all be included in the strategy.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Solo PR Pro

MARCH 3, 2020

All good PR pros know you can be both reassuring and completely honest in a crisis- and in fact, the latter plays an important role in the former.” – Kellye Crane, Crane Communications. It’s full-on Crisis Communications mode for those of us who specialize in such things. You can connect with Michael on LinkedIN.

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Crisis Communications Crisis Communications Retail 93