Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2019

The Thanksgiving holiday always requires advance preparation, but this year, we’re adding expert PR and media training advice to the list. And just like we prepare a briefing sheet for a client before a media interview, why not do a little research on Fred’s plus-one? See below).

Crisis Management 356

Crisis Management Crisis Media Training Interviews 356

Shift Communications

JULY 19, 2017

Anyone Could Need Crisis Management (…and at Anytime). is suffering a crisis. As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire. s PR reps/trusted advisors/crisis comms ride-or-dies, deny the fire of its resources we shall.

Case Study 118

Case Study Crisis Management Crisis Study 118

PR for Anyone

AUGUST 18, 2022

Watch this week’s PR Tip here: People understand the value of being in the media but more often than not, people are just trying to “sell” the media by putting in their product, service or brand without thinking of the bigger picture and the bigger impact they can make. PR FOR ANYONE. Anyone can get publicity!

Media 130

Media Nonprofit Pitching Television 130

Solo PR Pro

JUNE 11, 2019

Communications professionals know having a PR crisis plan in place is invaluable. There are clients who understand a PR crisis plan is essential, and either expect or welcome its creation. Whether a major event or a minor blunder, how a PR crisis is handled impacts a client’s livelihood and everything they have built.

Crisis 62

Crisis Airlines Infographics Crisis Communications 62

PR for Anyone

JULY 28, 2022

Watch this week’s PR Tip here: How do you your story to multiple media outlets? Many people feel they have one story and that one story might not fit in every media outlet. Take your diamond, aka your story, and think of each facet as a different media outlet. Watch that and then figure out which media outlets you.

Pitching 130

Pitching Media YouTube Interviews 130

PR for Anyone

JULY 14, 2022

Now is the best time to pitch the media, especially television. August is the slowest news time as so many people are traveling and don’t want to forego their vacation for a media appearance. And… if you are a regular media pitcher, this could be the perfect time for you to get booked! I’d love to connect.:

Pitching 130

Pitching Television Media YouTube 130

PR for Anyone

JULY 21, 2022

Watch this week’s PR Tip here: Today I am challenging you to start pitching the media regularly. Think about what you can pitch the media for the rest of the year. It’s the breaking news stories where we take what’s trending and create media stories around that which we call newsjacking. PR FOR ANYONE.

Pitching 130

Pitching Media YouTube Video 130

PR for Anyone

DECEMBER 8, 2022

December and January are the most difficult times of the year to land in the media. Seasoned media experts often get to come back for end-of-year wrap-ups. It’s very hard to break into media now. That being said, I have a great hack for anyone to land in the media today! I didn’t think of that!”

Media 130

Media Pitching Privacy Video 130

PR for Anyone

SEPTEMBER 8, 2022

You’ve landed in the media. Of course I’ve been on 1000’s of media outlets since then but that’s one of the biggest so I want people to see it, again and again. It’s up to you to be your own megaphone when it comes to your media appearances. YOU need to post it on social media. Transcript.

Media 130

Media YouTube Video Interviews 130

ImPRessions - Crenshaw Communications

JULY 31, 2017

For some, this can mean an intense media training session. How to prepare for a media interview. Anna Mariotti, Public Information Coordinator at WSP USA, stresses the importance of clients’ having a media liaison or PR person sit in on the interview. Always accompany clients to interviews. ” We agree.

Interviews 206

Interviews Media Advertising Advertising 206

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PR for Anyone

AUGUST 25, 2022

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Right now back-to-school is a hot topic so the media is looking for those peripheral stories related to back-to-school that they can share with their audience. Watch this week’s PR Tip here.

Pitching 130

Pitching Media Insurance Insurance 130

PRSay

JANUARY 9, 2024

At these events, companies will debut new products and get the chance to tell their stories. A good training program will help presenters improve their skills. Not all presentation training is the same, of course. Powerhouse conferences are attracting well over 100,000 presenters and attendees to major venues around the globe.

Training 100

Training Conference Technology Meeting 100

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Misguided media relations strategy. But in most cases it’s important for brands to understand what will work with media and what won’t, and firms who don’t counsel clients accordingly fail on two counts – not delivering coverage for their clients and burning bridges with media.

Skype 170

Skype Interviews Crisis Communications Crisis 170

Reputation Us

JUNE 23, 2019

Today’s crises are taking on many unique forms and degrees of seriousness, and often take businesses by surprise—cyber incidents, executive resignations, M&A, disgruntled former employees, customer complaints on social media, salacious press headlines, etc. So how does a company handle a corporate crisis in today’s world?

Corporate 74

Corporate Crisis Management Exercises Crisis 74

Reputation Us

SEPTEMBER 7, 2016

From cyber attacks, to hurricanes, to mergers gone wrong; the negative headlines seem to rule the front pages in media outlets across the CU world. The Credit Union Times interviewed CU crisis experts, including LT Public Relations ‘s Casey Boggs, for the August 31st cover story (below), “Credit Union Crisis Planning Essential.”

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Onclusive

FEBRUARY 9, 2021

A typical PR agency toolkit can include some or all of the following: Strategic counsel and advice Reputation management Crisis management Media relations, including outreach and pitching Analyst relations (e.g. Here is our recommendation on what to look for in a PR agency: Significant focus and expertise in your industry (e.g.

Agency 195

Agency Strategy Communications How To 195

Sword and the Script

DECEMBER 15, 2020

Brad Marley | Yelram Media. Are you active on social media (at least the top one or two platforms where your audience spends time)? One area likely to see such permanent change is the events space, and how organizations use events for marketing and publicity. Media coverage progresses. But we’ll get there.”.

Marketing 169

Marketing Employee Content Marketing Training 169

Barokas

APRIL 23, 2020

My social media feed is filled with photos and stories of home refreshes and cleaning projects that have lived at the bottom of to-do lists for months or years. Dust off your crisis plan. Yes, this pandemic is a crisis on overdrive, and something that few would have predicted or prepared for. Reorder and organize all the lists.

Crisis 88

Crisis Product Launch Media Training Interviews 88

Polaris

NOVEMBER 22, 2014

Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. Prior to the event, take 2 minutes to “power pose” – that is, to make yourself physically bigger. Media Training'

Publicity 190

Publicity Training Interviews Media Training 190

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Any crisis communications team must be ready to respond at any hour to an escalating event, and that speed is vital. And since a single employee can talk about the company to thousands of external stakeholders at once through social media, the company must take steps to control its narrative.

Trends 199

Trends Corporate Employee Analysis 199

PRSay

NOVEMBER 2, 2017

Faculty talk trends and current events. At West Virginia University, Elizabeth Oppe, teaching associate professor, Reed College of Media, teaches the strategic communications seminar during the on-campus residency for online students. Students write about a current event and critique the assessment.

Communications 120

Communications Case Study Training Reputation 120

ImPRessions - Crenshaw Communications

MARCH 22, 2018

queen of crisis PR bears very little resemblance to PR folk we know, but the show seems less outlandish given today’s crazy political news cycle, and there are episodes rooted in realism…well, almost. Like some PR pros, she leverages media relationships to leak important secrets or to rehabilitate reputations.

Airlines 170

Airlines Local Film Media Training 170

Communications Conversations

DECEMBER 17, 2019

The bigger question, to me, is this: Do we now need a full-blown crisis plan to accompany our ad campaigns in the event the Internet Flash Mob decides to congregate around our brand? OK, so maybe it’s not a full-blown crisis plan. Crisis 101. She’s already media trained. See South Dakota example.

Case Study 78

Case Study Crisis Media Training Training 78

Stuart Bruce

OCTOBER 6, 2016

Given that the report was commissioned by the PRCA it’s hard to know what to make of the finding that 45% of in-house respondents claim the majority of content for digital and social media activity comes from the PR and communications department, although this has dropped from 52%. However, social media (i.e.

Training 119

Training Digital PR Media Training Education 119

PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. They brought on an event/wedding planner who looked at scenes from the movie and shared his views of what would still be on trend now.

Pitching 130

Pitching Television Trends YouTube 130

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on MuckRack As a PR professional, staying on top of current events and industry trends is a crucial part of the job. Thanks to the growth of digital platforms like social media, the news cycle is rotating faster than ever before. When it comes to the news industry, trending topics come and go like the tides.

Pitching 100

Pitching Interviews Trends Journalism 100

wiredPRworks

MAY 6, 2020

It’s a challenging time in so many ways, yet crisis communications is a place where PR people can shine a light. Get media training before you go live on radio or video. Barbara Rozgonyi , CEO CoryWest Media. An original digital marketing thought leader, Barbara founded Social Media Club Chicago in 2008.

Pitching 52

Pitching Training Radio Media Training 52

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. We once worked with a tech company that experienced rapid growth and found itself scrambling when media came calling. News like that doesn’t stay quiet for long.

Company 136

Company Interviews Reputation Privacy 136

PR for Anyone

SEPTEMBER 1, 2022

So just paying attention to the news cycle and what is happening in it, can easily allow you to be in the media regularly. Check out social media and what people are talking about. Also, check out our next Get PR Famous upcoming live events at www.GetPRFamous.com and www.SpeakfromYourPowerLive.com. PR FOR ANYONE. Transcript.

Pitching 130

Pitching Video YouTube Viral 130

PR for Anyone

AUGUST 4, 2022

They call it earned media because you didn’t pay for it, you earned it based on your credentials and value to a news outlet’s audience. Also, check out our next Get PR Famous upcoming live events at www.GetPRFamous.com and www.SpeakfromYourPowerLive.com. So you have paid media and you have earned media.

Publicity 130

Publicity YouTube Advertising Advertising 130

PR for Anyone

OCTOBER 13, 2022

By using media, social media, influencer marketing, and video, you can establish your expertise and go to the next level of being known! Imagine having the media reach out to you because you are seen as THE go-to expert in the industry. PR FOR ANYONE. Anyone can get publicity! It really is PR for ANYONE. I’d love to connect.:

YouTube 130

YouTube Video Industry How To 130

PRSay

SEPTEMBER 28, 2016

Tasked with fundraising and event planning, I was doing little, if any, strategic public relations planning. I regained a fluency in public relations beyond my media relations background. I took a job at a not-for-profit that offered great promise and an opportunity to try new things. Accreditation IS important on so many levels.

Television 60

Television Media Training Crisis Communications Course 60

PR for Anyone

SEPTEMBER 16, 2022

What are you going to pitch the media in October? Watch this segment of a client who landed in the media for this and watch this incredible story of preventing domestic violence. Pick one of these and start pitching the media today! what you can pitch your local media for the month of October. It’s almost October.

Pitching 130

Pitching Financial Small Business YouTube 130

Critical Mention

OCTOBER 24, 2019

PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips. Until next time! SCHEDULE A DEMO.

Blogging 68

Blogging Education Resources Creativity 68

PR in High Definition

FEBRUARY 22, 2017

For as long as I’ve been here, they’ve been assessing media lists in three ways: those most read (by prospects / target audiences), those that best contribute to search rankings, and those relevant titles most likely to provide a backlink (for Google).

SEO 76

SEO Engineering Google Content Marketing 76