Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Crisis Management Effectiveness : Impact of PR efforts in crises. In contrast, ChatGPT offers conversational, personalized responses and creates original content just for you.

Trends 105

Trends YouTube Video Social Media 105

Cision

APRIL 18, 2016

In a matter of minutes, trolls can get your blood boiling, your fingers tapping a hot-tempered response and your brand well on its way to a potential crisis situation for all of the world to see. Prevent an unnecessary crisis from taking off by using your social listening tools to monitor your channels for negative sentiment and mentions.

Brand 120

Brand Branding Crisis Crisis Communications 120

PR Matters

AUGUST 11, 2014

In a crisis/emergency situation, response time is everything. We all know every minute counts in such a crisis situation. However, you should ensure there is a crisis communications set of contacts shared between all members of their team and yours (if you have one), and that it covers out of hours and weekends.

Agency 124

Agency Measurement Reputation Skype 124

Newsfile

JANUARY 24, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Multimedia press releases : Press releases that include multimedia elements such as images, videos, and infographics are becoming more popular.

Trends 52

Trends Data-Driven PR Analytics Survey 52

5W PR

AUGUST 12, 2020

The coronavirus pandemic has presented a global crisis unlike any other that has been experienced in the past, affecting every industry on the globe. 4 internal communications strategies for healthcare PR. #1. More important in times of crisis is whether employees read and engage with content produced by a company’s communication team.

Healthcare 88

Healthcare Strategy Communications Policies 88

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. Strategic communications is part and parcel of public relations.

Media Relations 97

Media Relations Media Social Media Internal 97

Burrelles Fresh Ideas

APRIL 2, 2024

These insights form the foundation for our infographic – a must-see for any PR pro! We dug into some of the latest research to uncover seven compelling reasons traditional media continues to profoundly influence your target audience. 7 Reasons Traditional Media is Still Relevant in PR 1.

Media 102

Media Radio Print Newspapers 102

Critical Mention

FEBRUARY 10, 2018

With all it encompasses – media relations, reputation management, crisis communications, content development, social media management, influencer marketing – and the list goes on – it’s endlessly fascinating. Here we look at a few reasons why we love what we do. There’s never a dull moment . If you’re in PR and you’re bored – why?

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

Stuart Bruce

MARCH 3, 2015

The Qualifications for Communicators Trends Survey 2015 reveals that PR measurement is the top skills gap and digital communications/social media is the top skill that respondents want to address in the next 12 months. After measurement the next two biggest skills gaps identified are budget management and crisis management.

Measurement 60

Measurement Communications Crisis Management Training 60

Beyond PR

JULY 8, 2016

There’s no mathematical formula to calculate whether an article is well written or whether an infographic can capture and hold the viewer’s attention, hence the need for feedback. What is essential to the creative process is consistent and honest feedback. But this can run a little antithesis to many brands’ approaches.

Creativity 74

Creativity Marketing Storytelling Analytics 74

Burrelles Fresh Ideas

JUNE 13, 2023

Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints. Adopting a multi-channel approach through repurposing and amplifying existing content can achieve this goal effectively.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

MaccaPR

JANUARY 6, 2015

For a closer look at past posts, we welcome you to peruse these past blog post categories: Agency Life (3) , Blogger Relations (2) , Blogging (8) , Brand Strategy (19) , Content Curation (3) , Corporate Communications (13) , Crisis Communications (9) , E-Book (1) , Event Marketing (5) , Facebook (5) , Giveaway (4) , Google+ (1) , Inbound Marketing (..)

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Shift Communications

OCTOBER 4, 2017

Read the infographic below to learn more about how much bad customer experiences can cost companies. GetCRM has collected data on these events, among others, to analyze the financial costs for the corresponding corporations. Please include attribution to GetCRM.com with this graphic.

Airlines 87

Airlines Financial Film Viral 87

Burrelles Fresh Ideas

JUNE 27, 2023

Multimedia Elements : Boost your press release with multimedia elements such as high-quality images, videos, infographics, or audio clips. Breaking news and trending topics can also be leveraged to generate interest. These types of digital assets can make your release more engaging and shareable.

Pitching 40

Pitching Writing Engineering Wikipedia 40

PR 20/20

AUGUST 9, 2016

An infographic: The design team has taken the most tweet-worthy stats and created a tantalizing infographic to accompany the eBook and drive social shares. SlideShare : The infographic and an eBook teaser have both been uploaded to SlideShare to maximize reach and sharing potential. Community relations. Blogger relations.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. And communicators are presented with a daily challenge to produce captivating, attention-grabbing texts. Several years ago PR community actively discussed infographics – a new exciting format to present complex information.

Infographics 63

Infographics Corporate Policies Reputation 63

Waxing UnLyrical

AUGUST 12, 2015

The community was scanning, spending less than a minute on a post. Then we started to mix up the editorial formula, 500+ words, infographics, video and presentations. So, when the horrific Sandy Hook shooting occurred in December of 2014, we asked crisis communications expert Gerard Braud to host a free teleseminar.

Radio 40

Radio Mobile Media Sports 40

Melissa Agnes

AUGUST 20, 2014

Read: Teaching Crisis Communication: Embracing the Research to Practice Model. One way I do this is by having students create infographics around a given topic. For example, in one class I had them create an infographic about the four-step PR campaign process. Studying / Teaching Crisis Communication'

Social Media 279

Social Media How To Infographics Media 279

Melissa Agnes

NOVEMBER 4, 2014

As I’ve said often , there are two crises within the Ebola crisis: The Ebola crisis itself; and. This is a problem for both the Ebola crisis and Fearbola. If you need help or would like to discuss the proactive strategies that you can take to prevent and manage Fearbola within your community, please contact Agnes + Day.

Healthcare 221

Healthcare Education Crisis Crisis Communications 221

Sword and the Script

DECEMBER 18, 2018

With crisis communications front and center (social media can blow up even a seemingly insignificant issue very quickly) and thought leadership playing such vital roles in a brand’s bottom line, it seems like PR is enjoying a bit of a renaissance. >>>Also >>>Also see: Is Media Relations Getting Harder?

Publicity 62

Publicity Storytelling Pitching Nonprofit 62

Sword and the Script

AUGUST 2, 2016

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. Text, graphics, infographics, videos, photos, etc. for a National Guard.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Sword and the Script

NOVEMBER 29, 2016

Owned media had clear implications for an earned media strategy – and beyond the conventions of just crisis communications. Get to the latest infographic before it’s published – and pitch it to a media outlet first. This new trend some were calling content marketing had the hallmarks of a soft and subtle pitch.

Content Marketing 60

Content Marketing Publicity Marketing Television 60