ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Here’s a look at those who came out on top, and others who took a reputation beating last year. The HQ2 search generated a frenzy of positive media coverage as well as 238 proposals from individual North American cities, and it helped cement Amazon’s status as a desired corporate neighbor and employer. The Winners.

Airlines 180

Airlines Reputation Journalism Crisis 180

PRSay

APRIL 6, 2018

Viral videos. Corporate malfeasance. It became clear during the year that technology is often driving the severity and speed of the threat. Indeed, many of the core ideas of how to neutralize an issue, mitigate a crisis and protect a reputation remain intact. Wells Fargo. Cyber thefts. Sexual misconduct. Extreme weather.

Crisis Management 124

Crisis Management Crisis Airlines Viral 124

Melissa Agnes

NOVEMBER 10, 2014

As technology, social media and the online world continue to evolve, unfortunately, so do the risks that leave your organization vulnerable. An absurd amount of businesses, of all different industries and sizes, are losing reputation and major revenue from well planned and highly impactful defamation attacks.

Crisis 100

Crisis How To Crisis Management Exercises 100

Melissa Agnes

JULY 17, 2014

The definition of a crisis: A negative situation / event that threatens to have long-term repercussions on the organization’s reputation and/or bottom line. A crisis is a crisis and when it goes viral it goes viral everywhere, not just on social media. The fact of the matter is that a crisis is a crisis.

Social Media 252

Social Media Crisis Media Viral 252

Prohibition

JANUARY 17, 2022

A crisis communication plan can help you; during crisis mode and after a crisis, assist you in maintaining your excellent reputation with customers, competitors, and industry leaders. While some fear new technology and its influence on the world of PR, others embrace it. boost productivity before, during, and after a disaster.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Engage PR

JANUARY 6, 2018

And if you’re not listening or acting on these conversations then not only are potential opportunities being missed but brand reputation is at risk. A smart social strategy can help businesses develop lead generation, build brand awareness, drive customer acquisition and attract high performing talent.

Social Media 60

Social Media Strategy Media Survey 60

Melissa Agnes

FEBRUARY 3, 2015

The magical thing about this new digital landscape is that it gives you the technology and the tools to reach your core audiences and stakeholders right in their pockets. Never knowing if something is going to go viral against you in a negative way… but wait! Step 2: Understand your stakeholders.

Crisis Communications 169

Crisis Communications Crisis Communications Crisis Management 169

Polaris

FEBRUARY 16, 2015

We’ve all seen the power of media coverage to change attitudes, build businesses and bring corporations to their knees. It was a sad story that pretty much went viral. Large news corporations assign journalists to beats: food, technology, health, fashion, municipal politics, entertainment and more. Media Relations'

Banking 100

Banking Media Local Survey 100

Cision

OCTOBER 16, 2017

It seems like maybe the C-suite is much more aware of the value that communications and reputation can add to an enterprise. Chris Lynch: I think they are, and I think that’s being driven in part by just how granular we can look at communications now due to the technology that we have in place to measure it.

Media 202

Media Storytelling Technology Data 202

Sword and the Script

MARCH 22, 2016

Technology Adoption and New Services. Technology is a competitive advantage until everyone else has it – and PR doesn’t have a reputation as an industry of early adopters. On the other hand, innovation in PR technology isn’t exactly on the vanguard. Marketers think in terms of findability, sharability and virality.

Survey 60

Survey System Trends Small Business 60

PR Conversations

APRIL 27, 2015

Which real, historical or fictional person or brand would you like to give a reputation makeover? Advancements in communications technology and the explosion of social media platforms have secured the need for public relations experts to help organizations communicate effectively with their stakeholders. Who is your favourite writer?

Film 40

Film Crisis Communications Ethics Crisis 40

PR Conversations

APRIL 27, 2015

Which real, historical or fictional person or brand would you like to give a reputation makeover? Advancements in communications technology and the explosion of social media platforms have secured the need for public relations experts to help organizations communicate effectively with their stakeholders. Who is your favourite writer?

Film 40

Film Crisis Communications Ethics Crisis 40

Cision

JULY 5, 2016

Our talented leadership team—among the best with whom I’ve ever worked–also positions us well to serve clients, both proactively and reactively, in building, strengthening and defending their reputations. Having a social media initiative go viral is not a good goal – what is the intended net result?

Nonprofit 227

Nonprofit Crisis Viral Groups 227

Melissa Agnes

FEBRUARY 24, 2015

The fact that we’re never quite sure when something may or may not go viral against us in a negative way makes us feel as though we’re not in control, it makes us feel vulnerable and exposed, and it’s one of the biggest setbacks resulting in a lack of proactive action that needs to take place. What makes something go viral?

Social Media 113

Social Media Viral Crisis Management How To 113

Prohibition

DECEMBER 17, 2021

A crisis occurs when there is a severe risk or threat to the reputation, business, and organisational viability. A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed. Information technology team. Crisis communications is an important aspect to tackle as a business owner.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Shift Communications

OCTOBER 4, 2017

Innovations in technology and the rise of social media make it possible for bad press and controversy to spread virally. GetCRM has collected data on these events, among others, to analyze the financial costs for the corresponding corporations. It often takes decades to build a strong, respected brand.

Airlines 87

Airlines Financial Film Viral 87

Stephen Waddington

AUGUST 27, 2018

The first phase of study that led to the Excellence Theory consisted of quantitative, survey-based research of more than 300 organisations in Canada, UK and US, including a cross section of corporations, non-profit organisations and government agencies. Figure 1: How messages travel in networks regardless of traditional boundaries.

Communications 60

Communications Analysis Web Handbook 60

NewsWhip

MAY 27, 2021

Brand relevance versus brand reputation | Jump to text. And, the reality is, in this digital world, relevance is even more important than reputation. My second would be technology. We need to make technology work harder for every patient everywhere. W2O rebranding to Real Chemistry | Jump to text.

Healthcare 78

Healthcare Storytelling Communications Local 78

ImPRessions - Crenshaw Communications

AUGUST 8, 2017

Simmering issues of diversity and gender discrimination in the tech industry were spotlighted this week when an internal memo penned by a Google engineer went viral, causing a public relations earthquake for the company. Google enjoys a reasonably strong brand and corporate reputation. and regulatory burdens at home.

Google 185

Google Reputation Engineering Internal 185

Cision

APRIL 5, 2017

Corporate citizens need to be the change they want to see. We’re incredibly grateful to work with publisher partners, influencers, bloggers, and craftspeople who have come up on Instagram and YouTube, have built audiences around their love of science and technology, a curiosity about physics, and a love of physical spaces.

Report 225

Report Media Advertising Advertising 225

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

Here’s our list for the top stories that damaged brand reputations, wrecked careers, and kept media and PRs working overtime. ” As of December, his reputation was recovering, thanks to a crowd-pleasing turn on “Dancing With The Stars” and the announcement that he and fiancée are expecting a baby next year.

Banking 202

Banking Pharmaceuticals Crisis Management Journalism 202