Sword and the Script

AUGUST 18, 2020

Alongside a question about PR’s view of media bias , we asked the following: Do communications professionals – including PR, public affairs and spokespeople – present accurate and truthful information? Depends on their training. Corporate constraints. We dug into this in the 2020 JOTW Communications Survey this year.

Ethics 99

Ethics Communications Survey Public Affairs 99

Stuart Bruce

FEBRUARY 24, 2015

The report also highlights the continuing lack of digital and social skills, which I should be celebrating as it evidences the continuing need for my consultancy and training business. StateOfPR – Research report from Chartered Institute of Public Relations.

Social Media 60

Social Media Public Affairs Media SEO 60

PRSay

NOVEMBER 17, 2016

When I first learned about Accreditation in Public Relations (APR), the requirements involved seemed like a mountain of work that I did not have the energy to attempt. After a few years of working with military public affairs, I was selected to spend a year as a fellow with the Army public affairs Training with Industry program (TWI).

Public Affairs 60

Public Affairs Study Case Study Course 60

Communications Conversations

MAY 30, 2018

You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field. They all knew that I had no interest in returning to a corporate role.

Apparel 106

Apparel Public Affairs Training Corporate 106

PRSay

MAY 16, 2018

While the PRSA MBA/Business Program is currently focused on partnering with business schools, the need for strategic communications also affects CEOs, chief information officers, chief financial officers, engineers, cyber chiefs, medical doctors and other corporate and nonprofit leaders.

Communications 97

Communications Public Affairs Crisis Communications Reputation 97

Stuart Bruce

NOVEMBER 27, 2015

profession that positions public relations as a real management discipline that contributes significantly to actual organisational and business objectives. The threat is that like elsewhere in the world there is a massive talent shortage with not enough experienced, trained and qualified professionals already practising.

Mobile 60

Mobile Public Affairs Government Local 60

PRSay

DECEMBER 2, 2020

After Boeing made changes in design, software and crew training, the Federal Aviation Administration cleared the 737 MAX to resume flights in December. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.

Crisis Management 91

Crisis Management Crisis Crisis Communications Airlines 91

Solo PR Pro

MAY 8, 2018

Corporate communications. Public affairs. As a solo, you can chart your own course and craft a practice that includes diverse areas of expertise. In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Community relations. Direct advertising. Event planning. Fundraising. Government relations. Journalism.

Public Affairs 40

Public Affairs Internal International Community 40

Stuart Bruce

MARCH 17, 2014

For the first panel we found three excellent replacements: Zsuzsanna Beke , Head of Public Relations and Public Affairs, Richter Gedeon Plc. Interestingly all three groups cited ethics/professionalism, training and lobbying to be priorities for their respective groups.

Communications 153

Communications Conference Groups Reputation 153

Waxing UnLyrical

DECEMBER 21, 2012

I was cutting my teeth as a Public Affairs Intern for the U.S. Army’s Training and Doctrine Command when a whizbang new piece of equipment came along that enabled us to transmit documents through telephone lines from one geographic location to another… the fax machine. Sometimes I say, “Been there; done that.”

Public Affairs 90

Public Affairs Nonprofit Banking Government 90

Solo PR Pro

NOVEMBER 17, 2015

This summer, Kevin launched a 10-question survey – “The State of Public Relations and Communications at Public Affairs Schools” – with the aim of providing these schools with a way to compare their communications efforts with those of their peers. media training and communications strategy).

Creativity 40

Creativity Public Affairs Policies Survey 40

Landis PR

JULY 10, 2023

For example, a trained epidemiologist from an accredited university or hospital probably has a more informed opinion on things like public health than someone who is seeking to gain or hold political office. First, consider the source of the information. Then look at the qualifications and expertise of the source.

Journalism 52

Journalism Training Consumer Tools 52

Stuart Bruce

FEBRUARY 11, 2016

One of the potential uses of VR for PR is storytelling to put stakeholders inside a brand or corporate story. It also has huge potential in corporate communications in practice areas such as investor relations where a company can ‘take’ investors and analysts to a remote site or location to see and experience it.

Publicity 60

Publicity How To Crisis Communications Crisis 60

Landis PR

DECEMBER 4, 2023

Here are several limitations that we’ve seen across different generative AI models in our work so far: Requires a large amount of high-quality training data to produce accurate results Can only retrieve trained data, which excludes new information and current events Generates inaccurate information as if it were correct (known as “hallucinations”) (..)

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Landis PR

JULY 31, 2023

If you’re more advanced in your career and training a new hire, you would never ask them to draft a release and send it on their own, right?” Linda and Erin both emphasized this is where the human element again comes into play. Fact-checking and editing will continue to be a priority. “If Linda explained.

Communications 97

Communications Marketing Pitching Technology 97

PRSay

FEBRUARY 27, 2017

After a lot of persistence, I was offered a PR internship with the San Francisco 49ers during their 2001 summer training camp. Baker eventually became president at the firm and was later elected president of the Philadelphia chapter of the Public Relations Society of America. This marked my beginning into the PR profession.

Conference 60

Conference Education Public Affairs Television 60

PR Conversations

MAY 1, 2017

Or the crisis plan is siloed in some hidden corporate corner completely out of date. I’d suggest that this peer-to-peer group approach can supplement more formal training and mentoring as you suggest. I also support your challenge to the crisis management stereotype that pervades our profession.

Crisis 63

Crisis Crisis Management Leadership Training 63

Communications Conversations

DECEMBER 1, 2016

It really trained me to be aware of the big picture at all times, yet be able to adapt marketing tactics by region, language, and even by culture. This role really taught me how to work quickly, which is a notion often lost in large corporate environments. Do you see yourself staying in social/digital marketing long-term?

Public Affairs 60

Public Affairs Social Media Employee Hotels 60

Stuart Bruce

JUNE 24, 2015

Using full page display advertising (paid) in trade magazines in 30 countries to explain a corporate merger that created the biggest company in the world in that sector. If you want to be part of the Future of Public Relations then get in touch to discuss how my PR advice and training might be able to help.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

Stuart Bruce

NOVEMBER 4, 2020

It reveals an industry where 61% of PR firms are … © Stuart Bruce - ICCO World PR Report is positive and negative was first published on Stuart Bruce's PR Futurist by Stuart Bruce - Modernising public relations and communications for the digital age. The ICCO World PR Report 2020 provides a mixed picture of the global PR industry.

Report 148

Report Industry Communications Publicity 148

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

His career also involved posts as former assistant to the president and public relations member of the Policy Committee at Ford Motor Company, and he was one of the creators and first director of The Dayton Plan of community and employee relations originated in the Dayton Divisions of General Motors Corporation.

Community 40

Community Employee Local Groups 40

Maxim Behar

NOVEMBER 15, 2023

These nearly 50,000 Jews stayed in Bulgaria and were not put on the train to go to the concentration camps. In my opinion, if you put in the sense of the word propaganda lying or telling untruths or trying to influence these untruths has nothing to do with the business called Public Relations. Get busy doing public outreach.

Hotels 64

Hotels Newspapers Journalism Ethics 64