Stern + Associates

MARCH 3, 2023

He made effective use of the still fairly new medium of radio, and was able to better temper his voice for it than most of his peers. We advise clients to go into any interview with a similar multi-step plan and call to action. FDR was, among other things, a master of public relations.

Communications 109

Communications How To Banking Government 109

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. In today’s media environment, pitching reporters and editors has become a lost art. The webinar is available for free to PRSA members.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

APRIL 19, 2016

Talk Radio + Reddit – Reddit is incredibly influential and the perfect hangout for communicators, particularly when you have expert clients with a presence on talk radio. If I can get a conversation going with a provocative question on the right subReddit a day before the interview, I can drive more attention to my thought leader.

Communications 79

Communications Pinterest Reddit Radio 79

Communications Conversations

OCTOBER 15, 2019

Consider the following: Demand for media attention is high: Most top-tier writers now receive 100, 250 or 500 pitches a week for 5 story spots. My pro tip: Write 10 subject lines for each pitch. Pitch early–literally! I’ve had better luck pitching early in the day vs. later in the day. Much, much tougher.

Media Relations 100

Media Relations Pitching Media Report 100

Deirdre Breakenridge

NOVEMBER 8, 2015

During the campaign our team convinced small bloggers to continue posting articles about the film, social media posts to be shared and engaged with, online radio shows to interview the producers, and backers to tout how proud they were to support the film! That article was posted on Oct.

Film 150

Film Social Media Video Writing 150

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. Public relations practitioners have more places to pitch stories but they’re likely to be working with journalists that are overstretched.

Media Relations 115

Media Relations Media Print Newspapers 115

Bianchi Biz Blog

OCTOBER 3, 2022

CES was created more than 50 years ago as the Consumer Electronics Show and hosted only 250 exhibitors (including companies like Motorola, Phillips and LG) who were focused on consumer electronic products like TVs and radios. Time is running out. Author: Jim Bianchi.

Automotive 128

Automotive Mobile Technology Hotels 128

Sword and the Script

MARCH 20, 2018

See these related interviews: Confusion, Technology and Talent in Marketing; Off Script #26: Frank Pollock. But many corporations are still trying to figure out how to build a stable website, what size badges to print, and how they should design their badges. We are always looking for good people to interview about.

Industry 74

Industry Marketing Enterprise Mobile 74

Sword and the Script

FEBRUARY 4, 2020

The TVEyes platform couples artificial intelligence with industry-leading video search technology to identify and quantify relevant coverage and brand presence across TV, radio and podcast sources.”. The company positions the profile access as a way to help boost the relevancy of pitches a reporter receives. 10) PE firm completes $2.7

Software 104

Software Analysis Data Tools 104

Communications Conversations

AUGUST 31, 2018

Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. But, in general, reporters don’t want a product pitch on a press release. I’ve left my fair share of messages on corporate voicemail boxes, and I’ve had to use the “no comment” response in countless stories.

Media 112

Media Journalism Report Video 112

MaccaPR

MARCH 18, 2015

Remember when public relations required you to persuade gatekeepers – news editors, TV and radio producers and reporters – to carry your company or client''s content to their audiences? Chris Schermer acknowledged that most large corporations don’t, in fact, have content marketing teams so it’s largely up to his agency to fill the gaps.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. She’s done an extensive survey and in-dedpth interviews. And her rock star tendencies don’t stop there.

Sports 0

Sports Leadership Internal International 0

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. One day, a big American petroleum company came, and they invited me for a pitch in public relations. I was asking what is this?

Newspapers 52

Newspapers Social Media Ethics Travel 52