Melissa Agnes

MARCH 13, 2014

By now, we’ve all heard of the terrible crisis Malaysia Airlines is facing with flight MH370 appearing to have vanished out of thin air with over 200 passengers and crew members aboard. So how is Malaysia Airlines handling this crisis? A Look at Malaysia Airlines’s Crisis Communications.

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Crisis Communications Crisis Airlines Communications 279

Melissa Agnes

SEPTEMBER 9, 2014

Let me paint you a picture: It’s early morning and your social media monitors catch wind that Twitter is beginning to populate with tweets against your organization. While your team gets to the route of the problem, the clock continues to tick and the news of the crisis continues to spread. Sound like a nightmare?

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Crisis Crisis Management Engineering Exercises 222

Melissa Agnes

JULY 27, 2014

Welcome to episode #008 of The Crisis Intelligence Podcast, with Melissa Agnes and Greg Power. In fact, story telling should be a part of every organization’s corporate culture. In a crisis, a strong and human story can help you get in front of the headlines and become the narrative of your own crisis. Enjoy the listen!

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Crisis Communications Crisis Communications Twitter 220

Melissa Agnes

SEPTEMBER 4, 2018

The YouTube Shooting Crisis: How Mountain View Police Department quickly regained control of the narrative that was going viral against their agency. This episode explores: How a Crisis Ready organizational mindset prepared MVPD for this moment before it happened. You can also listen to this episode on iTunes , Spotify , and Stitcher.

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Crisis Viral Brand Branding 176

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. Five crisis PR first responses. Starbucks routinely engages with its customers on Twitter and other social platforms, responding to many questions and customer service issues.

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Crisis Privacy Airlines Facebook 136

Melissa Agnes

SEPTEMBER 12, 2016

It’s clear that Wells Fargo has proven to NOT be crisis-ready for multiple reasons. As a result, they’re faced with one of the most difficult crises to manage: a crisis of corporate culture. In this week’s #crisisready video I highlight the bank’s two biggest crisis management fails.

Crisis Management 100

Crisis Management Crisis Banking Video 100

PRSay

DECEMBER 18, 2019

Within hours of sending the message, Morey found himself the subject of a Twitter uproar. More than 170,000 Twitter responses appeared to come from basketball fans who were offended by his position. ( In the new era of corporate responsibility, large organizations increasingly turn on a dime when faced with criticism on social media.

Corporate 100

Corporate Crisis Management Crisis Government 100

Melissa Agnes

DECEMBER 6, 2016

When the crisis has been managed, the organization’s primary focus is to do everything in its power to return to business as usual. Post-crisis, there are some very important discussions and actions that need to be taken, in order to continue to implement and strengthen your crisis-ready corporate culture.

Crisis 100

Crisis Crisis Management Video Corporate 100

PRSay

MARCH 9, 2017

To be an expert in crisis communications you have to move your organization at the speed of Twitter when “it” hits the fan. Do you really want someone known as @shroomy0021 managing your corporate communications? By then, eyewitnesses on Twitter, Facebook, Instagram and other sites have been telling their version of your story.

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Crisis Communications Social Media Crisis Communications 160

Axia PR

DECEMBER 10, 2022

As we close out 2022, we look back on the battlefield that has been PR and corporate communications for the past year. Lessons learned from the likes of Twitter, Expedia, and Del Taco showcase how savvy teams are leveraging old dogs and a few new tricks to keep their brands front and center in consumers’ minds.

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Crisis Communications Communications Crisis Corporate 62

Onclusive

JANUARY 24, 2023

If you’re a PR or comms pro, you’ll already know that environmental sustainability has become a central part of corporate strategy, building brand reputation, and the media landscape. Not to mention a crisis minefield for PR and comms teams to manage. The consequences of which have been reputationally and financially damaging.

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Analysis Media Financial Reputation 195

Onclusive

JANUARY 24, 2023

If you’re a PR or comms pro, you’ll already know that environmental sustainability has become a central part of corporate strategy, building brand reputation, and the media landscape. Not to mention a crisis minefield for PR and comms teams to manage. The consequences of which have been reputationally and financially damaging.

Analysis 195

Analysis Media Financial Reputation 195

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. Step 1: Identify your stakeholders.

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Crisis Communications Crisis Communications Crisis Management 193

Melissa Agnes

SEPTEMBER 7, 2014

Welcome to episode #014 of The Crisis Intelligence Podcast, with Melissa Agnes and Chris Boddy. Within this episode of The Crisis Intelligence Podcast, we look at the strategy behind this unit for crisis communication and emergency management – and a whole bunch more. Follow Melissa Agnes on Twitter: @melissa_agnes.

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Customer Service Crisis Crisis Communications Internal 227

PRSay

APRIL 6, 2018

Corporate malfeasance. From a crisis management point of view, 2017 had it all! Why new rules are needed for crisis management. As creators of the award-winning digital crisis management platform, “In Case of Crisis,” we talk regularly to crisis management practitioners. United Airlines. Wells Fargo.

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Crisis Management Crisis Airlines Viral 123

Melissa Agnes

JANUARY 25, 2017

When crisis strikes, you have mere moments to begin to gain (a semblance of) control over the narrative of the story. In this week’s #crisisready video , I discuss some initiatives that you should be building into your crisis preparedness program, in order to help you gain that benefit of the doubt at the onset of a crisis.

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Crisis Crisis Management How To Corporate 100

Melissa Agnes

JUNE 6, 2015

Welcome to episode #052 of The Crisis Intelligence Podcast, with Melissa Agnes and Monika Lancucki. When the company Monika Lancucki worked for went into receivership, they knew they were in for a crisis management challenge. How to prepare and manage a corporate crisis involving receivership. Running time: 54:31.

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Case Study Crisis Management Crisis Study 140

Prohibition

JANUARY 14, 2022

Are you prepared for a PR crisis? Whether it’s a product recall, staff injury becoming public news or something else entirely, a PR crisis can happen to any business. Businesses of all shapes and sizes can fall victim to a PR crisis at any time. What is a PR Crisis? What is a PR Crisis Plan?

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Crisis How To Crisis Management Crisis Communications 62

Melissa Agnes

MAY 20, 2015

and I have to say that I’m pretty astonished at their lack of crisis communications since the oil spill occurred. Communication is key for successful crisis management. We’re in the 21st century and 21st century stakeholders demand regular communications throughout a crisis. Broken trust.

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Crisis Crisis Communications Crisis Management Twitter 154

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” So we may be in “crisis” far more often than we are in crisis.

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Crisis Crisis Communications Journalism YouTube 120

Cision

JUNE 3, 2015

Is prevention of a crisis possible? The ability for a company to not only manage and survive a crisis, but to thrive skillfully, all depends on its focus and planning prior to the onset of that crisis. Integrate your crisis plan. Don’t crumble under crisis. But all is not lost. An army of supporters.

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Crisis Construction Viral Reputation 120

Cision

JUNE 8, 2015

Within minutes, the airline acknowledged the situation on Twitter and Facebook. The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication.

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Crisis Communications Social Media Crisis Communications 120

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. This article by Gerard Braud was brought to my attention on Twitter and I was left speechless as I read it. Braud says: “Stop trying to fight the crisis on social media.”

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Social Media Crisis Crisis Management Crisis Communications 252

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

Some were management failures, while others were about corporate values or behavior. Walk the walk before you talk: International Women’s Day It was more an embarrassment than a crisis, but in March of 2022, hundreds of companies marked International Women’s Day with promotions or social posts of support.

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Banking Nonprofit Twitter Advertising 212

Melissa Agnes

JANUARY 29, 2015

I speak and often write about the use of mobile technology for crisis communication and crisis management. We know that, in most cases, your organization’s website should be the official home base for your crisis communications. White paper: Dark Websites as a Crisis Communications Strategy. Tweet this!)

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Crisis Communications Mobile Google Crisis 154

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail.

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Instagram Crisis Local Privacy 98

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

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Crisis Communications Crisis Agency Communications 62

Sword and the Script

NOVEMBER 4, 2014

Corporate crisis communications provides a demonstration because there are very clear constraints: Unknown unknowns – the effort to understand what is happening. Time hacks – crisis PR demands speed. Crisis communications has changed — and Mr. Wilde should get a raise. Chevy embraces the truck.

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Crisis Communications Creativity Crisis Communications 116

Prakkypedia

JULY 8, 2014

So you’ve just landed a new corporate communications role. And naturally, I’ve been focused on all the things a good corporate communications manager should have in place. My five things to address in your first week as a Corporate Communications Manager: 1. Is there a crisis communications plan? Congratulations!

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Corporate Communications Guidelines Policies 107

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. If you think you could never be the victim of a crisis, think again. What is a crisis?

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Crisis Management Crisis Reputation Financial 62

Melissa Agnes

OCTOBER 5, 2014

Welcome to episode #018 of The Crisis Intelligence Podcast, with Melissa Agnes and Jean-Michel Ghoussoub. We always hear things like: You need to be transparent in the way you communicate with your stakeholders, both internal and external – both in and out of a crisis. Follow Melissa on Twitter: @melissa_agnes.

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Crisis Management Crisis Corporate Internal 224

Reputation Us

APRIL 12, 2017

Whenever a corporate crisis or public gaffe occurs, I often get questions from colleagues, friends and family on what my PR perspective is. Regardless, this unique controversy has made me hit the pause button to remind businesses of all sizes of how to prepare and respond to a crisis in today’s viral media world.

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Crisis Airlines Viral Corporate 74

Melissa Agnes

JANUARY 11, 2017

In fact, there’s a major crisis preparedness lesson that all leaders should take away from this indictment. Comment below or use the hashtag #crisisready on Twitter and let’s continue this conversation. Looking to hire a crisis management keynote speaker? Looking to hire a crisis management keynote speaker?

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Leadership Crisis Crisis Management Video 100

Melissa Agnes

AUGUST 1, 2016

Welcome to episode #058 of The Crisis Intelligence Podcast, with Melissa Agnes and Brian Willis. When it comes to crisis management, law enforcement has one of the most challenging tasks. Tune in to this episode of The Crisis Intelligence Podcast here. Subscribe to the Crisis Intelligence Podcast! Subscribe via email.

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Crisis Crisis Management Training Conference 100

Melissa Agnes

AUGUST 3, 2014

Welcome to episode #009 of The Crisis Intelligence Podcast, with Melissa Agnes and Mike McKenna. Should every organization, even those with less catastrophic risk, include an evacuation and re-entry plan within their crisis management plan? Follow Melissa Agnes on Twitter: @melissa_agnes. Follow Mike McKenna on Twitter.

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Crisis System Crisis Management Corporate 233

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1. million users X/Twitter : 1.96

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Radio Pinterest Television Government 59

Melissa Agnes

NOVEMBER 23, 2014

Welcome to episode #025 of The Crisis Intelligence Podcast, with Melissa Agnes and Maanit Zemel. Within this episode of The Crisis Intelligence Podcast, Maanit Zemel, a Canadian attorney specializing in CASL, and I discuss what CASL is, who it applies to and why it needs to be taken seriously. Follow Melissa on Twitter: @melissa_agnes.

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Policies Crisis Crisis Management LinkedIn 263