Stephen Waddington

JUNE 25, 2020

Print is down but digital is booming. COVID-19 boosts news consumption across all mainstream media (except print) The COVIDA-19 crisis has substantially increased news consumption for mainstream media. Consumption of printed newspapers has fallen as lockdowns undermine physical distribution. The future of news is complicated.

Newspapers 103

Newspapers Print Local Television 103

Cision

JULY 17, 2015

Scott Walker announces his 2016 presidential bid ( Milwaukee Journal Sentinel ); the 2015 Emmy Nominations have been revealed ( Entertainment Weekly ); Caitlin Jenner gives a touching and inspiring acceptance speech at the ESPY Awards ( BuzzFeed ); and the New Horizons spacecraft got up close and personal with Pluto ( Fishbowl NY ).

Media 120

Media Print Mobile Journalism 120

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information.

Survey 95

Survey Industry Leadership Study 95

Landis PR

APRIL 12, 2021

The differences are less significant than what, at least in a good newsroom, they all share: a commitment to enduring journalism values that include accuracy, timeliness, balance, relevance, importance, emotional impact, counter-intuition, enterprise. It’s one of 5 routes unanimously approved for study.

Meeting 98

Meeting Media Print Enterprise 98

Cision

NOVEMBER 21, 2017

Recent studies by Forrester suggest that 40 percent of consumers in both the B2B and B2C space have a high willingness and ability to shift current spends. It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. Listen to Increase Customer Spend.

How To 149

How To Social Media B2C Television 149

Cision

APRIL 12, 2016

I’ve always been an avid consumer of journalism and loved writing. On a consumer level, it’s also about translating magazine content into a broadcast interview or other forms of media. You’ve secured media coverage in outlets like The New York Times, The Wall Street Journal, Entertainment Tonight and more.

Fashion 120

Fashion Pitching Journalism Social Media 120

Masters in Communications

FEBRUARY 12, 2022

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52

Ethics Communications Print Television 52

Doctor Spin

NOVEMBER 22, 2023

A recent study published in the National Center for Biotechnology Information highlights this trend, emphasizing how the multitude of online media sources vies for our attention, often at the expense of our ability to concentrate for extended periods. Organization Development Journal. 2 Firth, J., Source: Hargis, M. &

eBook 52

eBook Groups Biotechnology Resources 52

Sword and the Script

MARCH 1, 2022

Or the Longview Journal in the case of this particular announcement. Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. Meltwater case study. Muck Rack case study. click image for higher resolution).

Software 119

Software Case Study Advertising Advertising 119

Communications Conversations

JANUARY 26, 2016

But, a number of stats and reports lately (not to mention consumer behavior trends in general) have got me thinking: We may be well past the tipping point. Think Netflix + The Wall Street Journal (and a bunch of others here ). Meanwhile, print circulation numbers among the nation’s largest newspapers are plummeting.

Media Relations 60

Media Relations Media Newspapers Print 60

David PR Group

SEPTEMBER 3, 2014

“Well, I get The Wall Street Journal at my house, but I dropped the local paper a while ago,” he said. “If This happened in 2009 and should have been a clear signal to divest immediately all print media company holdings. If it’s important, someone will send it to me.”. This summer, about 29 percent of traffic comes from each.”.

Newspapers 73

Newspapers Print Radio Local 73

Stephen Waddington

DECEMBER 30, 2019

A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. The issue of gender pay has continued to be explored since the IABC study with notable work by Linda Aldoory, Bettina Beurer-Zuellig, Glen M. Broom, David M.

Government 103

Government Education Print Ethics 103

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115

PRSay

JUNE 11, 2021

Amid so many stats and reports related to the pandemic, some news consumers are experiencing information fatigue. During the height of the pandemic, this daily report often had at least 25–40 entries, consisting of print, online and broadcast mentions. The report also tracks opinion editorials published by our faculty and students.

Publicity 158

Publicity Social Media Report Fashion 158

Mark My Words

DECEMBER 29, 2015

The scale and sophistication of the car manufacturer’s manipulation will linger in the consumer atmosphere for years to come. Would many not have been better deployed in the dwindling ranks of investigative journalism ? Each year journalism becomes ever more dependent on the press release.

Journalism 60

Journalism Wikipedia Film Interviews 60

Sword and the Script

JANUARY 3, 2017

Freelance journalism is harder today than it was years ago. Yet, Erik’s perspective isn’t only limited to journalism. It used to be that one would study the works of people who had been giants in the field and who had become so through the strength and success of their work. Want to be part of the Off Script series? Far harder.

Journalism 61

Journalism Content Marketing Creativity Leadership 61

Sword and the Script

DECEMBER 8, 2015

In a 5-minute webinar titled Why Podcasting Might be Bigger than you Think (video embedded nearby), the research firm says podcast listeners consume upwards of 5.5 That may sound like and impossible amount of time, until you realize listeners take “audio where it may not have been previously consumed.”. hours of podcasts a day.

Radio 60

Radio Content Marketing Marketing Education 60

PR Fuel

JULY 24, 2018

I promise you a press release that sounds like an actual human being will get better results than one that reads like the fine print on your home loan papers. From company milestones to results of a sponsored study to human interest stories, there are countless angles to pursue. The key is to take an “outside in” perspective.

Pitching 40

Pitching Media Small Business Writing 40

Cision

MAY 21, 2015

The Growth Show is a business podcast for leaders consumed with driving growth — growing a company, growing a movement, growing an idea, growing a team. He’ll also show you what’s working for other business writers by bringing you real case studies from the field. The Brand Advantage Journalism Podcast.

Social Media 120

Social Media Marketing Pinterest Media 120

Journalistics

MARCH 2, 2013

Ideally, you majored in Journalism (or English) – or your PR or Communications program had a heavy concentration of writing-related courses. Bonus tip: sure you can talk about your internship experience, but if you prepare a case study or presentation on the work you did, you would make a stronger impression. First, Writing Skills.

Pinterest 52

Pinterest Writing Interviews Social Media 52

ZudePR

DECEMBER 30, 2016

You must turn down time-consuming commitments. One of the exhibits (it didn’t win) was, and I quote: “A study room exploring what ‘consensus reality’ is and how it is formed, drawing from physics to philosophy, psychology, witchcraft, quantum theory and warfare.” Hot off the printed press. I live in Glasgow.

Writing 84

Writing Google Meeting Airlines 84