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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Whether your brand is making a splash at a trade show or an executive is speaking at a conference, professional events combine direct customer contact with press opportunities. And the biggest of these events – like the Cannes Advertising Festival, the Consumer Electronics Show, or the E3 Expo, attract equally high-profile media.

Media 294
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Six PR Facts Every Vehicle Technology Supplier Should Know About CES 2024

Bianchi Biz Blog

Based on our 30+ years of PR experience, many of those supporting automotive clients at CES, we’ve identified several key media relations facts, challenges your company could face and the opportunities that could potentially surround them: Even with millions of square feet of CES exhibit space, it goes fast.

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3 Executive Communications Trends for 2024

Stern + Associates

And beyond company statements, getting your executives out there through social platforms – where messages can be more well thought-out and controlled – and perhaps media interviews and conferences can help build better public relations while aligning values with goals. Make sure you’re not left behind in the new year.

Trends 117
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CES 2023: PR Facts That Every Vehicle Technology & Mobility Supplier Should Know

Bianchi Biz Blog

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

Mobile 114
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Obstacles & Opportunities: The PR Facts You Need to Know About CES 2022

Bianchi Biz Blog

Based on our years of experience supporting clients at CES, we’ve outlined six media relations facts, as well as the obstacles you may face and the opportunities that potentially surround them: More than 6,500 media attended CES 2020 (the last in-person event). And this year, the new West Hall adds 1.4

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What Marketers Can Learn from the 2016 PRSA Health Academy Conference

MaccaPR

Those of us who are healthcare marketers and communicators have a lot of work to do to gain consumer trust. Whether you’re a healthcare marketer or not, here’s an inside look at what any communicator could take away from the Conference: Breaking Down the Complex. Relying on Traditional Media Relations Tactics.

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AdTech Pubs Every PR Pro Should Be Reading

ImPRessions - Crenshaw Communications

As many PR agency teams know, our work can be highly specialized, particularly in B2B public relations. Specific sectors like ad tech , for example, offer a relatively small number of relevant trade publications compared to consumer categories. AdExchanger calls itself “the leading voice in ad tech,” and it’s easy to see why.