Solo PR Pro

MAY 10, 2022

Journalists are now covering more verticals than before, companies are changing the ways they share information for the better, and social media influencers are becoming more credible than CEOs and company PR reps. This could help add substance to your pitch if you're referencing data, interviews or graphics that are already published.

Pitching 58

Pitching Media Journalism Data 58

ReimaginePR

SEPTEMBER 5, 2016

If more brands asked and answered this question honestly, they’d be a lot less “company updates” and a lot more valuable customer-relevant information on their blogs. They don’t want to refer to a dictionary. This means photos, infographics and other graphic elements that break up large chunks of text. Infographics.

Blogging 120

Blogging How To Infographics Writing 120

Sword and the Script

DECEMBER 10, 2019

Data and analytics capabilities will mature to allow companies to predict the best possible experience and communication touchpoints throughout the entire customer journey. 3) Brands blur the lines between company and friend. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

ImPRessions - Crenshaw Communications

JULY 18, 2017

As the company was preparing to launch its own Chat Bot, we undertook a study focusing on the popularity of Chat Bots , which set the brand up nicely with data points that made the launch announcement all the more interesting for press. The company queried shoppers on their opinions about Amazon’s acquisition of Whole Foods.

Survey 136

Survey How To Construction Data 136

PR Fuel

JANUARY 10, 2021

Many journalists like to read press releases with infographics or videos, so include them here. You want to provide information that encourages your readers to contact your company. This is the section that tells the readers about your company. This is the section that tells the readers about your company.

Writing 63

Writing Infographics Video Interviews 63

MaccaPR

OCTOBER 17, 2016

In my first post about Corporate Sustainability Reports on October 3, I laid out what I consider compelling data that shows how this valuable communications tool can bring bottom-line benefits to your company. GNP Company’s Berling also points to the value of consistent measurement. Bottom-line? Collect Data.

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Sword and the Script

DECEMBER 13, 2016

The company said in an impressive report earlier this year, that more registrants will view recorded content days after the actual webinar. 2) Interview your speaker before the webinar. Whether your primary speaker is internal or external, carve out time for a 30-minute interview. 10) Create an infographic based on key points.

B2B 60

B2B Infographics Interviews eBook 60

PR Conversations

JULY 5, 2017

Some companies allocate budgets for promotion on social media. They identify relevant publicity opportunities, organize interviews, land speaking engagements for CEOs. Noticed an interview with the rival’s CEO in a well-known magazine? Companies that were the first to embrace infographics!

Infographics 63

Infographics Corporate Policies Reputation 63

Marketwired

FEBRUARY 16, 2016

When you can, offer high resolution photos, videos or infographics. Include customers: If you can include a quote from a customer or offer a customer to use as a reference, he or she can sing your praises, and again, strengthen the story. The quotes pique far more interest around our guests and their interviews.

Creativity 100

Creativity Pitching Writing Conference 100

Contently - Strategy

MAY 9, 2024

Then, choose an issue that’s interesting to them — perhaps a common problem they’re faced with, or a case study of successful companies in your industry. It offered data and insights on how to attract talent, interview candidates, onboard employees, and keep staff happy for the long run. Be descriptive and professional.

Writing 110

Writing Case Study Study Brand 110

MaccaPR

JANUARY 19, 2015

Your cover letter is "your best shot at being singular," according to Slate editor Katherine Goldstein in this Fast Company article. Then we met Jean Hill , who came in for an informational interview over a Caribou Coffee. The company might not be hiring now, but could be two weeks from now. Source: BuzzBin ).

How To 48

How To Agency Writing Interviews 48

PR 20/20

MAY 23, 2017

Disclaimer: This list is not comprehensive; we reference tons of marketing resources on a daily basis! The Convince & Convert blog ( @convince ): Headed up by company president, Jay Baer ( @jaybaer ), CMI ranked the Convince & Convert blog the “#1 Content Marketing Blog in the world.”. If we missed you, let us know.

Resources 53

Resources Marketing SEO Engineering 53

MaccaPR

FEBRUARY 10, 2015

And yes, her skill with traditional PR – as the singer dominated the covers of Rolling Stone, Vogue and People , along with broadcast interviews from “Ellen” to “Good Morning America” – plays a part in her volcanic success. Fortune 1000 companies market as if being a thought leader means exuding Greek God-level certainty. Source: E! ).

Social Media 48

Social Media Marketing Media YouTube 48

Frederik Vincx

DECEMBER 11, 2015

This guide is intended as your roadmap for real change in your company. Raf recently also got interviewed about this in the Wag The Dog Podcast. Value demands are the work clients pay companies to do. It is the reason that the company is in business. You will be surprised at how much waste your company creates.

How To 60

How To Software System Employee 60

Contently - Strategy

NOVEMBER 27, 2018

When I work with large technology companies, all they want to do is reach the CMO. Interview your existing customers to find out more about their demographics, habits, and preferences. For a general audience, you’ll also want to gather high-level data on age, industry, company name, title, etc. Conduct a gap analysis.

Strategy 112

Strategy How To Content Marketing Analysis 112

Contently - Strategy

APRIL 24, 2019

As companies mature, they’re finding ways to show the value of content and use that evidence to grow accordingly. Your company mission usually doesn’t fluctuate. It’s your job to show them the value, communicating why content can make a difference for your companies. million in content costs.

Content Marketing 111

Content Marketing Infographics Insurance Insurance 111

Contently - Strategy

JULY 31, 2019

Meanwhile, a media company like Hearst might publish a feature article in the print edition of Esquire magazine, and the sole “point” of that article might be “make the reader feel like they really get Chris Evans.” Most writers at media companies simply use the CMS as a place to paste in their writing.

Content Marketing 111

Content Marketing Marketing Media SEO 111