PRSay

SEPTEMBER 19, 2022

Among business leaders, communications strategists and social impact/social justice experts, just one-third of survey respondents are satisfied with the actions companies and C-suite leaders are taking to address “environmental justice,” new research finds.

Company 147

Company Chemicals Public Affairs Survey 147

Communications Conversations

OCTOBER 28, 2022

Corporate blogging has never been bigger. According to the annual University of Massachusetts study of how Fortune 500 companies are using social media, a whopping 77% of companies are using a corporate blog. Look through the Fortune 500 companies and their blogs–you’ll definitely see this pattern.

Blogging 109

Blogging Corporate Survey Interviews 109

ImPRessions - Crenshaw Communications

MARCH 20, 2018

Measuring Corporate Reputation: Perception or Performance? Both the Harris Poll Reputation Quotient (RQ) and the Reputation Institute’s Reptrak survey the general public, while the U.S. Reputation Dividend Report and Fortune’s World’s Most Admired Companies list survey corporate executives and financial analysts.

Corporate 160

Corporate Reputation Measurement Financial 160

Institute for Public Relations

MARCH 19, 2024

An online survey of 2,004 full-time employed adults in the U.S. 80% of Gen Z respondents described their … Continue reading Do Employee and Corporate Values Align? This summary is provided by the IPR Organizational Communication Research Center Integral analyzed the current state of the U.S. was conducted from June 13 – 26, 2023.

Employee 52

Employee Corporate Survey Communications 52

Institute for Public Relations

APRIL 28, 2023

USC Annenberg Center for Public Relations explored corporate reputation and the factors that impact it, including consumer and employee expectations. Four online surveys were conducted during February 2023. The surveys were conducted with the following groups:— 684 PR professionals.— — 509 U.S. — 496 U.S.-based

Corporate 59

Corporate Reputation Survey Financial 59

Reputation Us

MARCH 27, 2023

While ESG has essentially been a part of many corporations ideology and strategy for decades, the term and customers’ familiarity became more prevalent in 2020 due primarily through heightened awareness of ESG’s importance to the world’s wellbeing. This is dangerous ground for companies managing their reputations.

Reputation 78

Reputation Corporate Survey Employee 78

Reputation Us

SEPTEMBER 11, 2019

In the coming weeks, RepUs and DHM Research will nationally unveil the results of the first of its kind survey that links the impact cyber attacks have on corporations’ reputation. Your credit card company. Imagine a company that you like, have been a loyal customer, and would recommend to a friend. Your employer.

Survey 74

Survey Reputation Corporate Banking 74

Shift Communications

AUGUST 29, 2023

Now, in an emerging market, is the time for AI startups to kickstart a strategic AI-PR program, and mind the gap between industry and consumer awareness From mainstream media to trade press and corporate blogs, artificial intelligence (AI) and generative AI (genAI), in particular, seems to be everywhere. So, we conducted a consumer survey.

Survey 60

Survey How To Storytelling Corporate 60

ImPRessions - Crenshaw Communications

MAY 1, 2024

Only 20 percent of the 600 leaders surveyed said they plan to cut back on DEI in 2024. So, corporate leaders are now less likely to use acronyms like DEI, or, heaven forbid, ESG. Some corporate programs targeted to Black communities or women have changed their language to ward off anti-DEI litigation.

Leadership 182

Leadership Corporate Study Survey 182

Sword and the Script

JUNE 20, 2023

A survey by Muck Rack found 78% of journalists say Twitter is the most valuable network; 7 in 10 journalists still use Twitter to find sources Too many organizations treat PR and social media as separate things. The latest 2023 State of Journalism survey by Muck Rack continues to reinforce this conclusion.

Twitter 128

Twitter Survey Journalism Social Media 128

Sword and the Script

FEBRUARY 16, 2021

It also surveyed 1,500 respondents in the U.S. survey respondents said the following: 61% trust business. According to the survey, business was the only institution that respondents classified as both ethical and competent. Both media and government were labeled – by survey responses – as unethical and less competent.

Government 138

Government Survey Ethics Media 138

Agility PR Solutions

FEBRUARY 13, 2023

A new survey results from The Conference Board ESG Center reveal that 78 percent of US corporations describe today’s political environment for companies as extremely challenging or very challenging—a huge increase from […] The post What role should Corporate America play in an increasingly challenging political environment?

Corporate 78

Corporate Conference Survey Brand 78

PRSay

APRIL 5, 2021

Companies are facing ever-greater scrutiny of their political activities, with some of America’s biggest businesses still grappling with a response to January’s Capitol riot. companies, hosted by The Conference Board ESG Center in the wake of the 2020 U.S. That is not realistic, however, for many companies.

Report 175

Report Company Government Conference 175

Flack's Revenge

AUGUST 6, 2019

What all these companies have in common is a cadre of leaders ready to stick to their principles and take the heat. This month, the environmental advocacy group Mighty Earth released a report titled “Cargill: The Worst Company in the World.”. I’m a cynic and question the motives behind most corporate activism. From Hero to Zero.

Corporate 198

Corporate Brand Branding Agriculture 198

Sword and the Script

MARCH 22, 2022

According to Gartner, 83% of communications leaders surveyed say their influence among the c-suite has grown. Companies are placing a larger emphasis on stakeholder communications and cross-functional collaboration,” according to a press release on the survey quoting Jennifer Sigler , Ph.D.,

Survey 96

Survey Communications Employee Technology 96

Stephen Waddington

SEPTEMBER 7, 2021

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135

Corporate Communications Public Affairs Resources 135

Cision

SEPTEMBER 13, 2017

Refreshing your corporate image is sometimes necessary to inject fresh energy into your brand, as well as get people to see it with renewed interest. But you should never refresh your corporate image just for the sake of doing so without careful research. What do you see for your company a year from now? What is your mission?

Corporate 270

Corporate Brand Branding Guidelines 270

Agility PR Solutions

OCTOBER 21, 2020

Besides house pets and maybe the ozone layer, very few things have benefitted from the COVID crisis—but according to new research from healthcare staffing firm CHG Healthcare, many firms can add their own corporate culture to that short list. The post COVID silver lining?

Company 155

Company Healthcare Survey Crisis 155

PRSay

DECEMBER 7, 2023

As the journalism profession faces threats from artificial intelligence, misinformation and the collapse of business models that support journalism, the next generation of journalists nonetheless feels optimistic and wants to bring truth, justice and integrity to their work, a new survey suggests.

Journalism 188

Journalism Real Estate Survey Report 188

Reputation Us

JULY 13, 2021

Can you imagine asking Amazon’s Alexa to respond to the question, “Alexa, how does my company improve its reputation?” Building and retaining a strong reputation continues to rank as one of the top assets in the corporate environment. CORPORATE REPUTATION IMPORTANCE. Let’s start improving your corporate reputation NOW.

Corporate 78

Corporate Reputation Analytics Survey 78

Reputation Us

JULY 13, 2021

Can you imagine asking Amazon’s Alexa to respond to the question, “Alexa, how does my company improve its reputation?” Building and retaining a strong reputation continues to rank as one of the top assets in the corporate environment. CORPORATE REPUTATION IMPORTANCE. Let’s start improving your corporate reputation NOW.

Corporate 78

Corporate Reputation Analytics Survey 78

Sword and the Script

MARCH 12, 2024

of boards have directors with marketing experience, but 100% have directors with finance experience Companies that have board members with marketing experience outperform companies that do not. In other words, companies that have a member of their board with marketing experience yield higher shareholder returns.

Marketing 138

Marketing Survey Study Comparison 138

Sword and the Script

JUNE 30, 2021

Following a tumultuous year, 80% of PR and comms professionals say organizations place a greater value on comms, according to the 2021 JOTW Strategic Communications Survey. Karen and Shonali were part of a group of six contributors to the survey and report. 2021 Strategic Communications Survey Final from Frank Strong.

Survey 120

Survey Communications Ethics Measurement 120

Reputation Us

APRIL 2, 2019

ReputationUs (RepUs) and DHM Research announced in a news release on April 3, 2019 the results from its inaugural study on the importance of corporate reputation—good or bad—when buying a product or service, investing in a company and being employed by an organization. The post Survey appeared first on ReputationUs.

Survey 60

Survey Study Reputation Corporate 60

Agility PR Solutions

JUNE 19, 2022

Privacy platform Transcend has released new research into corporate stewardship of the personal data they process and store. The post Most companies lack visibility into the personal data they hold appeared first on Agility PR Solutions.

Data 78

Data Company Privacy Survey 78

Sword and the Script

NOVEMBER 21, 2023

The “Brand Finance Investment Analyst Survey” polled more than 200 financial analysts who “cover publicly listed companies in the United States and United Kingdom.” To understand how analysts factor marketing into their assessment and valuation of the companies they cover. The survey had three findings that stood out to me: 1.

Financial 145

Financial Marketing Survey B2B 145

Sword and the Script

SEPTEMBER 8, 2020

Surveys show earned media is still the most credible; exec appreciation and collaboration with PR improved during the Coronavirus Regular readers know these pages are filled with surveys and statistics. Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten.

Survey 95

Survey Industry Leadership Study 95

Agility PR Solutions

JUNE 15, 2022

New research from global law firm Morrison Foerster, in partnership with Corporate Counsel, offers an encouraging sign that companies of all sizes are focusing on ESG. Eighty-six percent of respondents report that their companies provide ESG disclosures, half of them voluntarily.

Company 78

Company Strategy Survey Leadership 78

Sword and the Script

MAY 28, 2019

Technology companies opposing (or supporting) the repeal of net neutrality, or an outdoor great marker supporting the environment are straightforward business cases for taking a position. Some of the findings from the survey results included the following: 1) Most say brands should avoid politics. Click To Tweet. from Frank Strong.

Survey 126

Survey Brand Branding Analysis 126

Reputation Us

JANUARY 3, 2020

Rather than simply steering clear of companies doing wrong by avoiding “sin stocks,” investors and consumers are actively seeking out companies that are proactive in “doing right”— seeking both a positive impact on society and favorable investment results. In addition, two-thirds would prefer to work for such a company.

Reputation 60

Reputation Corporate Survey Employee 60

Stuart Bruce

JANUARY 10, 2023

In partnership with PRovoke Media my company Purposeful Relations is running a global survey on how the public relations and communications … Your industry needs you.

Survey 78

Survey Industry Communications Company 78

Agility PR Solutions

JULY 11, 2022

The post Companies amp up diversity initiatives with more women and POC in management roles appeared first on Agility PR Solutions.

Company 78

Company Policies Survey Leadership 78

Sword and the Script

JUNE 4, 2022

Nearly two decades later, Ned and I would team up to survey his subscribers for the annual JOTW Communications survey. Now in its fifth year, the survey is open to respondents. In part to promote the survey, and to solicit respondents, I sent Ned a few questions about the origins of the JOTW and the survey.

Survey 78

Survey Public Affairs Government Community 78

PRSay

APRIL 7, 2020

Based on surveys conducted on March 6–10 in 10 countries, the research shows the following: Employees trust employer communications. Forty-eight percent of respondents prefer to receive employer updates on the coronavirus via email or newsletters, followed by posts on company websites (33 percent) and phone/video conferences (23 percent).

Crisis 151

Crisis Company Communications Government 151

Stern + Associates

FEBRUARY 16, 2024

From their height in 2020 and 2021, corporate diversity, equity and inclusion (DEI) initiatives have seen a fall from prominence. Focus on specific goals and results: As with environmental issues, there has been pushback on companies that commit vaguely to the greater good but say little about specifics.

Communications 104

Communications Ethics Corporate Conference 104

Stuart Bruce

MARCH 14, 2018

PR and corporate communications recruitment firm VMA Group today published a new research report on ‘communicating in an integrated world’. How important it is, how it’s the future, it’s one of the biggest challenges facing corporate communications, the difficulty of proving its ROI, lack of digital and social skills etc.

Corporate 115

Corporate Communications Pinterest Public Affairs 115

Onclusive

JANUARY 7, 2021

The communications team may not be held accountable for contributing to corporate and financial goals, so oftentimes, the department is either held to a lesser standard or operates in a vacuum rather than being seen as a strategic partner. Communications is a major driver of corporate reputation—your biggest brand asset.

Communications 248

Communications Corporate Reputation Employee 248