PRSay

SEPTEMBER 19, 2022

Among business leaders, communications strategists and social impact/social justice experts, just one-third of survey respondents are satisfied with the actions companies and C-suite leaders are taking to address “environmental justice,” new research finds.

Company 147

Company Chemicals Public Affairs Survey 147

Shift Communications

AUGUST 29, 2023

Now, in an emerging market, is the time for AI startups to kickstart a strategic AI-PR program, and mind the gap between industry and consumer awareness From mainstream media to trade press and corporate blogs, artificial intelligence (AI) and generative AI (genAI), in particular, seems to be everywhere. So, we conducted a consumer survey.

Survey 60

Survey How To Storytelling Corporate 60

Sword and the Script

FEBRUARY 16, 2021

It also surveyed 1,500 respondents in the U.S. survey respondents said the following: 61% trust business. According to the survey, business was the only institution that respondents classified as both ethical and competent. Both media and government were labeled – by survey responses – as unethical and less competent.

Government 140

Government Survey Ethics Media 140

Reputation Us

FEBRUARY 21, 2023

The annual survey of more than 33,000 individuals in 28 countries seeks to understand the public’s perception of trust across different markets and demographics. Businesses must distribute trustworthy information, the survey found. But content also includes your press releases, corporate communications and annual report.

Reputation 78

Reputation Corporate Content Marketing Survey 78

Sword and the Script

MARCH 10, 2019

Corporate communications departments are taking more work in-house. Some 47% of respondents said they’ve observed more PR work being taken in-house, according to the 2019 JOTW Communications Survey (full report embedded below). This year’s survey polled 223 communications and public relations (PR) professionals.

Survey 100

Survey Media Relations Corporate Communications 100

Stephen Waddington

SEPTEMBER 7, 2021

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135

Corporate Communications Public Affairs Resources 135

Sword and the Script

NOVEMBER 21, 2023

The “Brand Finance Investment Analyst Survey” polled more than 200 financial analysts who “cover publicly listed companies in the United States and United Kingdom.” To understand how analysts factor marketing into their assessment and valuation of the companies they cover. The survey had three findings that stood out to me: 1.

Financial 148

Financial Marketing Survey B2B 148

Sword and the Script

SEPTEMBER 8, 2020

Surveys show earned media is still the most credible; exec appreciation and collaboration with PR improved during the Coronavirus Regular readers know these pages are filled with surveys and statistics. Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten.

Survey 96

Survey Industry Leadership Study 96

PRSay

DECEMBER 15, 2023

Many corporate CEOs also made a big mistake by not communicating to employees about the Israeli-Palestinian conflict, according to new research from The Grossman Group in partnership with The Harris Poll. The survey of U.S. As university presidents have learned, leadership has never been a sideline sport.

Communications 170

Communications Employee Leadership Internal 170

Sword and the Script

MARCH 22, 2022

According to Gartner, 83% of communications leaders surveyed say their influence among the c-suite has grown. Companies are placing a larger emphasis on stakeholder communications and cross-functional collaboration,” according to a press release on the survey quoting Jennifer Sigler , Ph.D.,

Survey 96

Survey Communications Employee Technology 96

Agility PR Solutions

JUNE 15, 2022

New research from global law firm Morrison Foerster, in partnership with Corporate Counsel, offers an encouraging sign that companies of all sizes are focusing on ESG. Eighty-six percent of respondents report that their companies provide ESG disclosures, half of them voluntarily.

Company 78

Company Strategy Survey Leadership 78

PRSay

APRIL 5, 2021

Companies are facing ever-greater scrutiny of their political activities, with some of America’s biggest businesses still grappling with a response to January’s Capitol riot. companies, hosted by The Conference Board ESG Center in the wake of the 2020 U.S. That is not realistic, however, for many companies.

Report 173

Report Company Government Conference 173

Agility PR Solutions

JULY 11, 2022

The post Companies amp up diversity initiatives with more women and POC in management roles appeared first on Agility PR Solutions.

Company 78

Company Policies Survey Leadership 78

PRSay

DECEMBER 7, 2023

As the journalism profession faces threats from artificial intelligence, misinformation and the collapse of business models that support journalism, the next generation of journalists nonetheless feels optimistic and wants to bring truth, justice and integrity to their work, a new survey suggests.

Journalism 187

Journalism Real Estate Survey Report 187

Sword and the Script

MARCH 12, 2024

of boards have directors with marketing experience, but 100% have directors with finance experience Companies that have board members with marketing experience outperform companies that do not. In other words, companies that have a member of their board with marketing experience yield higher shareholder returns.

Marketing 141

Marketing Survey Study Comparison 141

PRSay

AUGUST 8, 2022

As boundaries blur between political, social and business arenas, more Americans are turning to the private sector for leadership, says a new report from FTI Consulting , one of the largest business advisory firms in the world. As a result, however, companies are becoming polarized, as opposing points of view clash.

Employee 175

Employee Survey Policies Leadership 175

Landis PR

MAY 15, 2023

Photo courtesy of Pixabay After the past few months of corporate missteps , it would be simple to advise companies to just keep their heads down and not engage in potentially controversial issues. Here are eight questions that companies should ask to successfully enter today’s politically charged environment: 1.

Company 52

Company Employee Leadership Policies 52

Onclusive

JANUARY 7, 2021

In many organizations, a major fragmentation exists between executive leadership and the communications function. Communications is a major driver of corporate reputation—your biggest brand asset. Understanding the purpose and contribution of the communications team to organizational success.

Communications 248

Communications Corporate Reputation Employee 248

Bianchi Biz Blog

NOVEMBER 30, 2023

The we encourage you to check out the recently published study “ Managing the Media: Corporate Media Relations Officers and the Evolving Media Landscape.” The study works to shed light on the ways media relations officers share their company’s messages, as well as highlight the vital role PR practitioners play in shaping external messaging.

Media Relations 93

Media Relations Automotive Media Survey 93

Sword and the Script

FEBRUARY 15, 2022

SaaS companies have access to data that’s effectively marketing baked into their product – and done well – that’s marketing that scales. A few years back I worked for a company that, in part, had a SaaS product that processed large volumes of law firm invoices. Third, some SaaS companies are blind to the value of the data they have.

Company 96

Company Marketing B2B Software 96

Institute for Public Relations

NOVEMBER 7, 2022

Corporate involvement in social issues such as racial justice, voting access and climate change is on the rise, but so is demand for corporate leadership on these issues.

Company 52

Company Corporate Leadership Publicity 52

Sword and the Script

MARCH 19, 2018

A new survey of primarily corporate communications professionals identified the hottest trends and tactics in PR – and perhaps those that aren’t so hot too. Respondents said storytelling, content marketing and thought leadership will be more important over the next 12 months. 67% said thought leadership.

Survey 73

Survey Trends Communications Storytelling 73

PRSay

APRIL 12, 2024

As companies face pressure to engage with social issues beyond their immediate business interests, communicators must anticipate how every word an organization says and every topic it raises will be received by different stakeholders, a new study finds. ” Since 2000, several factors have driven a dramatic increase in corporate activism.

Report 86

Report Corporate Employee Policies 86

ImPRessions - Crenshaw Communications

JUNE 26, 2019

But when should the CEO of a major company serve as its public spokesperson? Forty-four percent of 210 CEOs surveyed said their most important communication goal for 2019 was to sell the company’s products and services, and 60% said they were unlikely to speak out about any social issue. To announce a new strategy.

Trade Shows 271

Trade Shows Leadership Airlines Corporate 271

PRSay

APRIL 7, 2020

Based on surveys conducted on March 6–10 in 10 countries, the research shows the following: Employees trust employer communications. Forty-eight percent of respondents prefer to receive employer updates on the coronavirus via email or newsletters, followed by posts on company websites (33 percent) and phone/video conferences (23 percent).

Crisis 149

Crisis Company Communications Government 149

Sword and the Script

SEPTEMBER 25, 2018

Moreover, three recent surveys of CMOs suggests it has practical applications as budgets, which on the whole have grown over the last few years, will continue to grow. Here are the cliff notes to each of those three surveys. of company revenues. The CMO Survey hasn’t reported growth of less than 5% since late 2015.

Survey 87

Survey Marketing Exercises Study 87

Wadds Inc.

FEBRUARY 8, 2024

Another day, another survey about the contribution of the communication function to management. (I It has an international outlook and includes important insights for the broader corporate communications or public relations function. Measurement: surveys and focus groups Measurement of the function has expanded in scope and usage.

Internal 52

Internal International Survey Measurement 52

PRSay

JULY 10, 2023

Just a few months ago, companies could stay above the political fray. As recent controversies surrounding Bud Light and Target have demonstrated, gone are the days when a company could get by with issuing a belated, carefully neutral statement in response to a political issue. Now, that is no longer true.

Brand 145

Brand Branding Nonprofit Government 145

PRSay

JANUARY 13, 2023

Americans are divided on the question of whether businesses should take public stances on political and social issues, new surveys conducted by Gallup and Bentley University have found. The surveys showed that 48% of respondents say companies should take such stances, while 52% say companies should not.

Survey 86

Survey Corporate Employee Internal 86

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Corporate communication functions as the conscience for the business and as a vigilant lifeguard for the brand.”.

Trends 199

Trends Corporate Employee Analysis 199

PRSay

APRIL 14, 2022

In our work with corporate and higher ed clients, we coach that delivering well-crafted communications isn’t enough. When employees feel free to ask clarifying questions, escalate concerns (whistleblowing services), engage a champion (allies and mentors) or share ideas that challenge company norms, we avoid confusion and cultivate trust.

Employee 187

Employee Communications Internal International 187

Reputation Us

JULY 20, 2022

The same is true for your company. Customers, employees and partners are the only ones who can objectively tell you how your company and products appear to them. This is doubly important if a crisis occurs affecting the image of your company. Leadership Perceptional Haze. Finding True Reality.

Reputation 97

Reputation Leadership Survey Examples 97

PRSay

MARCH 14, 2023

Americans are experiencing more problems with products and services than ever before, and their complaints to companies are becoming more belligerent and uncivil, new research from Arizona State University’s W. Nearly half of Americans surveyed said they had encountered two or more acts of customer incivility in the past year.

Survey 78

Survey Leadership Social Media Study 78

Sword and the Script

MARCH 6, 2018

The same applies to a corporation looking to add PR help in-house, or alternatively, doing a cost-benefit analysis of bringing on outside help from an agency. As such, the annual PRWeek salary survey provides good benchmarks. Median salaries across corporate, agency and non-profit positions break down as flows: Corporate: $132,000.

Survey 116

Survey Agency Report Corporate 116

Sword and the Script

DECEMBER 22, 2020

Many of the blog posts published here are based on survey research, analytical studies or other sources of data. Every entry links to both the article I originally wrote – and to the underlying source, report or survey. Effect of thought leadership on reputation and sales. Source: Effective Thought Leadership in B2B ).

Survey 177

Survey Marketing B2B Study 177

Landis PR

APRIL 29, 2024

It also provides information on key economic indicators, government initiatives, and advice for foreign companies looking to navigate Finland’s media environment. It should be pointed out that many large companies have found Finland a lucrative country to invest in. For the original blog, please visit here.

Radio 64

Radio Pinterest Television Government 64

Sword and the Script

JANUARY 10, 2017

That’s one surprising conclusion I drew from a survey of 850 bloggers by ConvertKit. There are more blogs focused on personal development than any other topic, according to the survey. The company published its findings in an impressive 60-page report called the 2017 State of the Blogging Industry. State of Blogging Benchmarks.

Survey 60

Survey Blogging Corporate Analytics 60