PR for Anyone

SEPTEMBER 8, 2021

By doing this, you will be asked back to television and radio stations and quoted again and again by writers. Do your homework on the journalist and the outlet. Learn how they report and give them what they love and what they want. PR FOR ANYONE. Anyone can get publicity! It really is PR for ANYONE.

Television 221

Television Pitching Interviews Radio 221

Critical Mention

OCTOBER 11, 2019

Share your reviews and testimonials to bolster your marketing efforts. So share your earned media because it serves as an excellent marketing practice that naturally attracts and influences audiences across all mediums. . Magnify your brand’s message by strategically weaving your mentions into multiple marketing tactics.

Brand 81

Brand Branding Media Case Study 81

PR for Anyone

AUGUST 25, 2022

So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. Transcript. It is the end of August. I know where I am, the majority of the kids went to school today. Think about what you can talk about related to going back to school.

Pitching 130

Pitching Media Insurance Insurance 130

PR for Anyone

MARCH 10, 2022

We had two people who went on national radio tours. But what happened was, is we pitched the media and they saw immediate results. One client, literally hit send and heard right back from the journalist and got an interview the following week when she got back. One of them was today, and actually she had seven interviews across the country.

Media 130

Media Pitching Television Interviews 130

PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. If you see someone who is regularly in the media as the expert, doesn’t that make you feel more comfortable in hiring them?

Tools 130

Tools How To Publicity Interviews 130

Prakkypedia

DECEMBER 19, 2015

Award programs may: Provide case studies and inspiring stories to others. Act as a testimonial or endorsement piece for re-use in your marketing channels. In some instances, clients do not want their PR efforts to be widely shared – this is particularly the case for crisis and issues management.

Case Study 60

Case Study Radio Crisis Industry 60

The Proactive Report

AUGUST 28, 2018

A few days ago Adam Catzavelos, a 39-year-old businessman who was the marketing director for his family ‘s business, St. Is it possible that in this day and age there are still business people who post controversial comments on sharing apps without considering the consequences? Apparently so. All of a sudden, we are all lepers.

Training 148

Training Social Media Video Employee 148

Communications Conversations

OCTOBER 15, 2019

Lean on trends, research and case studies. Before joining the Life Time communications team I was a journalist for about five years across radio (WJON-St. The hardest part is recognizing a good story when you see one, which often requires you to look beyond marketing campaigns and company initiatives. Buy them coffee!

Media Relations 100

Media Relations Pitching Media Report 100

PR Breakfast Club

MAY 19, 2014

Gini has great respect in the PR/marketing/social media world. You’ll find “Spin Sucks” contains case studies, checklists, and solid techniques that are applicable to any pro. Having seen this first hand (in television, radio, and PR), I was intrigued to read how Gini felt. I should have known better.

Case Study 49

Case Study Television Radio Social Media 49

Sword and the Script

MAY 9, 2017

Given my focus on B2B marketing and PR , I usually get a double-take from clients if I disclose that I once did PR for the circus during its tour to the Washington, DC. 3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. for drive time morning radio.

Publicity 86

Publicity Radio Crisis Crisis Communications 86

MaccaPR

JUNE 1, 2016

This format is the result of an intersection of news and content marketing, a completely unprecedented space in the media landscape in which online users are perusing articles, sending snaps and sharing memes that often are riddled with brand messaging. See more details of the case study here.

Brand 48

Brand Branding Storytelling Healthcare 48

Cision

JULY 20, 2015

According to one expert, word-of-mouth marketing isn’t a meritocracy (not entirely, anyhow). The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. Something else was going on. Practical value.

Energy 120

Energy Viral Storytelling Community 120

NewsWhip

JUNE 10, 2021

Now what’s fascinating about that as well is it shows, in the case of Captain Sully, who took the reins and figured out he’s going to land a plane on the Hudson River, which has never been done, in that sense, crisis management was really about decision-making in a crisis. They’re making it worse.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

PR Conversations

NOVEMBER 12, 2015

He invented a method of measuring listener response to radio broadcasts and published many books before his death in 1961. In my experience, this stage is one that is more common in advertising and marketing than public relations communications.

Survey 40

Survey Publicity How To Measurement 40

Cision

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. See how they market online.

How To 198

How To Real Estate Web Case Study 198

Waxing UnLyrical

AUGUST 12, 2015

Some of you might remember the transistor radio. The transistor radio made its debut on October 18, 1954 when Texas Instruments introduced the Regency TR-1 , the first commercially available version of the product. By inventing the transistor radio, Texas Instruments filled a need. Guest Post by Fay Shapiro. They owned cars.

Radio 40

Radio Mobile Media Sports 40

Critical Mention

SEPTEMBER 10, 2019

Also, other great resources to add to your website are eBooks, case studies and white papers. For example, you can create a case study where you interview one of your current clients on how they utilize your product. Priscilla is the marketing coordinator for Critical Mention. Have an Awesome Website.

Reputation 60

Reputation Case Study Mobile eBook 60

Cision

AUGUST 26, 2015

How to Balance Ethics and Reality in #Influencer #Marketing [link] pic.twitter.com/BWn4QG8m0s. — Branding, Social Media, Marketing, PR & Professional Coach. 68% Of Marketers Want To Know How To Create Better Visual Content [link]. Content marketing influencer, social media marketing strategist & speaker.

Social Media 120

Social Media Twitter Media Nonprofit 120

Beyond PR

JUNE 2, 2017

The global digital economy has produced an avalanche of content and the battle for mind and market share is no longer local. If you want to see who are seen as the best both by data and peer review, then typing a search term, such as “Top Content Marketers,” will be revealing. See how they market online. Don’t just stop there.

Real Estate 57

Real Estate How To Web Case Study 57

PR 20/20

MARCH 15, 2021

Interestingly enough, though, marketers have quite a recent appetite for “newness,” especially when it comes to martech. A recent survey reports that a whopping 60% of marketing leaders plan to increase new martech spend over the next 12 months. For instance: Each hub (marketing, sales, service) has its own level of permissions.

How To 97

How To Knowledge Base Survey Technology 97

Waxing UnLyrical

MAY 27, 2016

Allow me to present a case study, and you decide if my theory is valid. Earned media coverage included a 60-second spot on WHO-TV, as well as mentions in the Des Moines Register and the highest rated FM radio station More 104.1. What a Duck Can Do. We all know visual content is consumed faster and shared more often than text.

Media Relations 50

Media Relations Social Media Media Real Estate 50

Waxing UnLyrical

NOVEMBER 24, 2010

Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.

Travel 79

Travel Case Study Creativity Advertising 79

Waxing UnLyrical

JUNE 14, 2012

” I know this for two reasons: #1 because it’s on the radio all the time, and. #2 The problem with this is that this is simply one case study. There’s a line in the chorus of Nicki Minaj’s song “Starships,” where she sings “hands up and touch the sky.”

Infographics 77

Infographics Pinterest Case Study Facebook 77

Buzzstream

MARCH 13, 2024

But the simplest explanation I’ve ever given is that digital PR is a marketing tactic used to earn high authority links from publications that drive rankings and site traffic. Digital PR vs. Traditional PR Technically, digital PR focuses solely on online media to boost brand awareness, sentiment, and market share on the web.

Digital PR 71

Digital PR Construction Case Study SEO 71

Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. But why is podcasting important to PR and marketing professionals? Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship.

Social Media 120

Social Media Marketing Pinterest Media 120

Stephen Waddington

DECEMBER 5, 2018

There are examples offline and online in almost every market. The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. Rebuilding audiences and revenues via digital formats remains a work in progress.

Media Relations 115

Media Relations Media Print Newspapers 115